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HELENA BARTON
11555 Duque Drive, Studio City, CA
323-875-2150
SUMMARY
• Bachelor of Arts graduate in Film Studies
• Over two decades of international experience in Public Relations across: Fashion, Music and Art (London / NYC and Los Angeles) Have strong networks across all three cities
• Talent Publicist for internationally known music artist, James Brown
• Expert in managing media interviews and press junkets for talent
• Expert in VIP event management (red carpet)
• Developing bespoke strategies for clients and execution of activity
EMPLOYMENT HISTORY
No Such Agency PRPartner / Head of Public Relations
Los Angeles, California
August 2008 – Present
Clients: Teatum Jones, Gentle Monster, Cutler and Gross, Marei 1998, The Hunger and Rankin, Current Elliott, click here to view more.
• Partner / Head of PR at boutique Fashion and Lifestyle PR agency
• Manage team in LA and NY
• Develop PR strategies for clients based on brand's objectives, produce tactical plan, and execute activity in LA and NY
• Host internship workshops with fashion and art students, teaching them valuable skills and knowledge for working at a PR agency
• Check and review team's priorities, set three month - six month client activity timelines and goals
Intrigue MusicPR Manager / Artist Publicist
New York, New York
May 2005 – November 2006
Worldwide Publicist for music artist, James Brown
Responsibilities included:
• Overseeing interview requests with international media across print and TV
• Managing press junkets for live shows and appearances
• Creating new press opportunities to engage younger demographic, new audiences
Coalition PR
PR Account Manager
London, England
March 2002 – May 2005
• Managed the PR for the biggest company account, HMV Records (33 stores across the UK). Coordinated press junkets / photo-calls and artist interviews at in-store events - driving quality exposure across print, online and TV. Acts included: Kings of Leon / Kaiser Chiefs / The Editors / Lee Scratch Perry / Franz Ferdinand / Kasabian
• Part of press team managing the media and coordinating talent interviews for British Music Awards Ceremony, The Mercury Prize
• Diesel-U-Music Award Show (2002-2005) - managed media including TV / radio and print interviews with talent at the award show
HELENA BARTON
EMPLOYMENT HISTORY - Cont.
Espionage PR London (UK)
PR Account Manager
London, England
March 2001 – November 2002
• Managed the press for issue releases and special events for fashion and art publications, Sleazenation and JockeySlut
• Other clients included: Olympus Cameras, focusing on product launches, sampling opportunities at VIP events, music festivals and talent placements
• Diesel U-Music Awards - managed the press and publicity for the UK arm of the music award show
Overland London (UK)PR Executive
London, England
March 2000 – December 2001
• Part of PR team driving media exposure for multiple fashion brands within the company, including, Caterpillar workwear and Stride Shoes
DieselVIP Liaison & PR Assistant
London, England
August 1997 – July 1999
• Point of contact at flagship store for celebrities
• Assisted with Diesel VIP events
ACHIEVEMENTS, PERSONAL SKILLS & INTERESTS
• Panelist at 'Women In Leadership' seminar hosted by Sotheby's Institute of Art
• Fashion expert on Extra TV
• Creative thinker
• Excellent people skills
• Good mediator - ability to work with all types of people across various cultures with integrity and an open mind
• Philanthropy, passionate about helping others less fortunate, especially kids
• Fluent Greek speaker
PROFESSIONAL SKILLS
• Media Relations : Expert
• Team Leader : Expert
• Talent Publicist : Expert
• Event Management : Expert