Erika Guess Digital Strategy resume 2018 · ERIKA GUESS DAVE IWANS & ASSOCIATES STRATUM Digital...

ERIKA GUESS

DAVE IWANS & ASSOCIATES

STRATUM

Digital Strategy/Problem Soving757-406-5536 | erikaguess1@gmail.com | erikaguess.com

Director of Client Strategy, 2015 - 2016

President, 2016 - 2017

Managed account services/strategy for clients including higher education, tourism and political candidates.

Managed web design, development and digital marketing.

TECHARKMarketing Director, 2017 - 2018Managed results-driven SEO, SEM and Social Media strategies. 

Ask me about my scars.

CINIVA WEB AGENCY

REED & ASSOCIATES MARKETING

Director of Client Strategy, 2013-2015Managed strategy, production and leadership on all major accounts, leading creative, social media, video and development teams.

Secured largest accounts to-dateDeveloped  new strategic processes for projects Created wireframes and strategic briefsManaged usability studies for clients Managed quality assurance, SEO, writing, design, and development teams

Created Wink, a compliment-generating app to market TechArkLed quarterly community tech events

I lead creative and development teams in crafting digital strategies that connect brands to people. With an understanding of a client's needs, goals and audience, I convert customers into advocates. 

PR & Social Media Specialist, 2013

PR/Marketing Director, 2002-2012

Developed PR and social media strategy for a national home improvement client, doubling social media audience

VIRGINIA MUSEUM OF CONTEMPORARY ART

Responsible for all marketing, advertising and PR communication, copywriting and graphic design. Led a major museum re-branding project in 2011 and drove record-breaking attendance and fundraising for Magna Carta, Art of Glass 2, and Warhol exhibitions. 

VIRGINIA WESLEYAN COLLEGEEDUCATION

B.A. Communication (media studies and journalism) Presidential Scholarship recipient

STRATEGY PROJECT MGMT. PROBLEM SOLVING WRITING PUBLIC SPEAKING WORDPRESS GRAPHIC DESIGN GOOGLE ANALYTICS MANAGEMENT

SKILLS

SKATEBOARDING INTERIOR DESIGN HAIKU COMEDY CONTEMPORARY ART

INTERESTS

Champagne taste, beer budget

I'll attend the opening of a door.

Instagram.com/StyleHaiku

Writer/Actor