DRAIG GLAS

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DRAIG GLAS. Swansea University Race Engineering – S10. Market Research and Analysis. Design Brief. Cost effective High reliability Ease of maintenance High performance Easy to transport. SURE S10 – An Introduction. High performance design Market opportunity Low cost - PowerPoint PPT Presentation

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DRAIG GLASSwansea University Race Engineering – S10

MARKET RESEARCH AND ANALYSIS

DESIGN BRIEF

• Cost effective• High reliability

• Ease of maintenance• High performance• Easy to transport

SURE S10 – AN INTRODUCTION

• High performance design• Market opportunity• Low cost• Light weight design• Easy to maintain• Designed for optimum drivability

TECHNICAL DETAILS

BUSINESS PLAN

Use research to put together

Assembly

Assembly

Assembly

Assembly

Material andParts Store

Workbenches

Workbenches

ChassisAssembly

Plasma Cutting and

Welding

Turning

Milling

Electronics

Assembly

Off the Shel

f Products

Chassis Suspension Electronics Drivetrain

Assembly

Assembly

Assembly

Assembly

Off the Shelf

Products

Small HoldingStock

Quality Check

Delivery

After sales support (spare Parts)

MANUFACTURING PLANS

• Manufacturing Plan• Production Diagrams

Purchased Parts $6000

Raw Materials $5500

Personnel $1000

Market Sales $1000

Outsourcing/Finishing $1000

Miscellaneous $1000

Cost Per Car $15,500RRP $19,950Profit $4,450

39%

35%

6%

6%6%

6%

Manufacturing costs

Purchased Parts

Raw Materials

Personnel

Market Sales

Outsourcing/Finishing

Miscellaneous

PREDICTED FINANCES

S10 – The entry level edition of the car. S10 GT – Includes optional extras and specialised

equipment, a light weight design and increased power. Aimed to fulfil the needs of the more advanced driver

PACKAGES CAR COST RETAIL PROFITS10 $15,500 $19,950 $4,450

S10 GT $17,500 $22,950 $5,450

FUTURE DEVELOPMENT

WHY INVEST IN SURE S10?

• Large available market• Versatile• Optimised production rate

ANY QUESTIONS?

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