Copyright 2014, SAS Institute Inc. All rights reserved. PERCH IL CESMA ? ROMA, 8 FEB 2016 FABRIZIO...

Copy r igh t © 2014, SAS Ins t i tu te Inc . A l l r i ghts reserved.

PERCHÉ IL CESMA ?

ROMA, 8 FEB 2016

FABRIZIO PADUA

Copy r igh t © 2012, SAS Ins t i tu te Inc . A l l r i ghts reserved.

Dopo sette anni…dai costi ai ricavi…

Copy r igh t © 2012, SAS Ins t i tu te Inc . A l l r i ghts reserved.

L’importanza dei Dati nella Rivoluzione Digitale

• The world’s largest taxi company has no taxi (Uber)

• Largest accommodation provider owns no real estate (Airbnb)

• Largest phone companies own no telco infrastructure (Skype, WeChat)

• Most popular media owner creates no content (Facebook)

• Fastest growing bank has no actual money (SocieteOne)

• Largest software vendors don’t write the apps (Google, Apple)

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Tre motivi di unicità del master CESMA

1. Specifico sulla Customer Intelligence

2. Si impara a programmare in SAS

3. Link forte tra SAS & Accenture, i due leader di mercato su Advanced Analytics & Business Analytics Services

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ACCENTURE AND SAS LEADERS IN DIGITAL ANALYTICS