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Clotilde BRETONBRETON
Erwan GIRAUD GIRAUD
Michaël GUIRAUDGUIRAUD
Jacques Olivier SCHATZSCHATZ
Nicolas TROSSELLYTROSSELLY
Contents
• Presentation of Hays Personnel Services
• Hays Personnel in France
• The reasons of their success in France
• Conclusion
Hays PLC, a Business Services GroupHays PLC, a Business Services Group
• A world leader in outsourced solutions• Complex and critical support services with added value to
the customers' businesses• Turnover (2002): € 4,38 billion• International group employing 27,000 people in over 20
countries • HQ situated in the South of London• Quoted at the London Stock Exchange: Part of the FTSE
100
Four Business Lines
• Hays PersonnelHays Personnel
• Hays CommercialHays Commercial: – back and front office process outsourcing and customer
relationship management.
• Hays Logistics:Hays Logistics:– specialist in logistics and supply chain activities.
• Hays Mail & Express:Hays Mail & Express: – premium mail and specialist of courier services
Hays Personnel, The Most Profitable Recruitment Specialist Business
• BUSINESS:BUSINESS: recruitment of permanent and temporary, skilled and professional staff, providing comprehensive HR solutions
• SECTORS:SECTORS: accountancy, construction, IT, banking, insurance, legal, call centres, marketing and education
2001 EBITA (m£)2001 EBITA (m£)
Hays Personnel, the Key Subsidiary of Hays PLC
First half 2002, First half 2002, Operating profit (£m)Operating profit (£m)
• LeadersLeaders in international specialist in international specialist recruitment and HR solutionsrecruitment and HR solutions
• 495495 offices for offices for 6,500 consultants6,500 consultants
• 1,6 million1,6 million visitors a week on their visitors a week on their websitewebsite
Hays Personnel France
• Funded in January 2001• 6 consultants at the beginning, 70 two years
and a half later• Various customers from various sectors:
Alstom, BNP, Bouygues, Colas, Vivendi, Thales, Nortel Networks,
BNP Paribas, Spie, Bureau Veritas, Sogea, Elyo...
Seven Activities in France
• HP Architecture Construction Immobilier Ingénierie Facility Management
• HP Banques & Assurances• HP Comptabilité• HP Support Technique• HP Intérim• Hays Alpha Travail Temporaire• Hays IT
A successful arrival...
• One of the best launches in the world
• Best launch in Western Europe:
Better development than Spain, Germany, Portugal ...
But difficulties for subsidiaries comparison
A strategic choice for their geographical establishment
Their most successful activity in France
• Recruitment of permanent and executives for Civil Engineering and Real Estate.
• This is their Core BusinessCore Business
• Has become Leader in FranceLeader in France
Main reasons for success of Hays Personnel in France
2 main reasons :
• New concept of recruitment in France :
Recruitment by contingencycontingency
• Supported by a major company : Hays PLC
Why France ?Rankin
gCriteria
1 To reach a target market
2 To have stable environment and social climate
3To have efficient and extended transport and logistical
infrastructures
4To have efficient and extended telecommunication
infrastructures
5 To be in a stable monetary area
6 To find a qualified workforce
7To make easier the communication with firm’s other settlings and
markets
8 Life quality
9 Within an important financial place
10 To take advantage of highest regional skilled areas
11 To have a clear and stable administrative and legal environment
12 To decrease salarial costs
13 To decrease labour taxes for expatriates
14 Low fiscality for stock options
15 To get helps and subventions from government
16 To decrease fiscal taxes
17 To have flexible work laws
Success ReasonsRanki
ngCriteria
1 To reach a target market
2 To find a qualified workforce
3To make easier the communication with firm’s other settlings and markets
4 To have stable environment and social climate
5To have a clear and stable administrative and legal environment
6 Life quality
7 To have efficient and extended telecommunication infrastructures
8 To have efficient and extended transport and logistical infrastructures
9 To take advantage of highest regional skilled areas
10 To decrease fiscal taxes
11 To decrease labour taxes for expatriates
12 To decrease salarial costs
13 To be in a stable monetary area
14 To get helps and subventions from government
15 To have flexible work laws
16 Low fiscality for stock options
17 Within an important financial place
ComparisonRealit
yCriteria
1 To reach a target market
2 To find a qualified workforce
3To make easier the communication with firm’s other settlings and markets
4 To have stable environment and social climate
5 To have a clear and stable administrative and legal environment
6 Life quality
7 To have efficient and extended telecommunication infrastructures
8To have efficient and extended transport and logistical infrastructures
9 To take advantage of highest regional skilled areas
10 To decrease fiscal taxes
11 To decrease labour taxes for expatriates
12 To decrease salarial costs
13 To be in a stable monetary area
14 To get helps and subventions from government
15 To have flexible work laws
16 Low fiscality for stock options
17 Within an important financial place
Expectation
1
6
7
2
11
8
4
3
10
16
13
12
5
15
17
14
9
Conclusion
• Hays Personnel is an example of successful establishment in France
• The attractivity of France can be extended for other companies acting in other sectors
How companies could be successful in France ?
• By getting adapted to the local market
• By bringing new concepts, by innovating
For Other Companies…Ranki
ngCriteria
1To make easier the communication with firm’s other settlings and markets
2 To reach a target market
3 To find a qualified workforce
4 Life quality
5To have efficient and extended telecommunication infrastructures
6 To have efficient and extended transport and logistical infrastructures
7 To be in a stable monetary area
8 To have stable environment and social climate
9 To take advantage of highest regional skilled areas
10 To have a clear and stable administrative and legal environment
11 To get helps and subventions from government
12 Within an important financial place
13 To decrease labour taxes for expatriates
14 To decrease salarial costs
15 Low fiscality for stock options
16 To have flexible work laws
17 To decrease fiscal taxes
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