B2 b marketing outsource options

B2B Marketing Options

Should You Outsource B2B Marketing or Do It Yourself?

Considerations

• Operational• Organizational • Financial• Results

Bottom line is to generate maximum awareness, leads and revenue at an acceptable cost.

Reasons to Outsource B2B Marketing

You can get a depth of talent that is unavailable at your budget level for hiring.

You can gain access to a larger team of specialized experts. You may be able to find consultants with extensive expertise

in your domain/industry. You pay for only the services you need, meaning your

expenses are highly targeted. If you are not satisfied, it is much easier to terminate a

contractor than employee. When you hire the right outsource provider, it’s all about

results.

Reasons to DIY – Do It Yourself

Domain expertise is a key component of successful B2B marketing and your outsource provider may not have a strong base of experience in your industry.

You give up some control when dealing with contractors instead of “wage slaves.”

Assuming you have the expertise to manage the program in-house, you can usually achieve better metrics for a given budget amount.

The knowledge gained by your in-house resources remains an asset of your organization.

About Fusion Marketing Partners

Christopher Ryan, CEO

We Do This:

Brand building/messaging Website optimization Content creation Lead Generation

You Get This: Much greater levels of awareness Higher quantities of qualified leads Ability to generate faster revenue

Lots more information at:

http://FusionMarketingPartners.com/

http://Greatb2BMarketing.com (blog)

info@fusionmarketingpartners.com719-357-6280