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By virtue of its playfully unusual but highly book-like appearance, the Book Bag lite inspires library users to treat it as if it’s a library book, hence encouraging users to return the bag when they are returning other real library books. User instructions on the bag reinforces the message. A tote bag style carrier allows this bag to be carried by hand when light, or on the shoulder when heavy.
Citation preview
the
Book Bag
lite
by
Jason Leow
Intro Front Back Bottom
By virtue of its playfully unusual but
highly book-like appearance, the
Book Bag lite inspires library users
to treat it as if it’s a library book, hence encouraging users to return the bag while returning other real library books. User instructions on the bag
reinforces the message. A tote bag
style carrier allows this bag to be carried by hand when light, or on the shoulder when heavy.
+
Front Intro Back Bottom
Back Intro Front Bottom
Bottom Intro Front Back
Index
Index
Index
The Book Bag
by
NLB
Index
1. Take a Book Bag from
the library and use
it to carry books
home.
2. Re-use the Book Bag
to carry books back
to the library for
return.
3. Return the Book Bag
to the library, like
a book.
4. No, there is NO step 4. Yes it’s that
simple!
USE THE BOOK BAG LIKE A BOOK!
How to use the Book Bag:
Index
Index
The
Book
Bag
by
NLB
Index
Published by
Jason Leow
www.youtube.com/user/bookbagdesigner
www.flickr.com/photos/bookbagdesigner
www.slideshare.net/bookbagdesigner
bookbagdesigner.wordpress.com
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