The iFixit Story

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Kyle Wiens, iFixit CEO, presents the story of an online retailer who started a revolution through simple step-by-step guides that is teaching millions of grandparents, non-english speakers, kids and their moms all how to repair their gadgets.

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story

The

• Started in a college dorm room in 2003

O!r S"#r$:

• Inc 5000 “Fastest Growing Company” Past 3 years • Largest collection of free repair manuals online

• One of the largest Apple parts suppliers in the world

how to use our product.D%&'" K'#w

People

So, we thought

L(") T(*+, -(.how to repair their computers.

six laptop repair manualsWr#"(

We

Gorgeous glossy photo manuals. Just $15 each.

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put the content online for free.

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Now, iFixit.com hosts repair manuals numbering in the

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of people use iFixit to fix their own things

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Our manuals are all

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We needed an industrial-strength service documentation publishing tool.

N#",%'2 came close.

B!%0"So we it

Step-by-step instructionsCommunity authoring Prerequisite chains Crazy scalability

The “How-to” Authoring Platform

Intuitive

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Make it fun to D%)+#v(r new repairs

The best instructions are

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Repair manuals should, too.

Electronics go

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-( 3(0&Now, people can follow along in

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...and they will

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Text

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Created and edited by enthusiasts

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Encouraging

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R#00 ",( Cr(&%").• http://creativecakesandcrochet.blogspot.com/2010/09/waaaaaaall-e-eve-eeeeve.html

• Rob & Lisa Meehan http://www.fotopedia.com/items/flickr-2015073450

• http://farm5.staticflickr.com/4148/5153539112_85c4a203e7_b.jpg

• http://www.bigsby.com/vibe/products/vibratos/bigsby-b5/

• Cafe racer: DiscoveryTV

• http://poetryblogroll.blogspot.com/2010/11/poets-united-anthology-discussion.html

• http://img.alibaba.com/wsphoto/v0/460728677/Free-shipping-Powerboard-for-Acer-3680.jpg

• http://www.brookemcglothlin.com/wp-content/uploads/2011/11/chalkboard.jpg

• http://blog.pestdefense.com/files/2011/08/Cricket.jpg

• http://mirrors.creativecommons.org/google-20061026/cc-logo.png

• http://blog.archive.org/wp-content/uploads/2011/05/ialogo.png

• http://mobile.github.com/img/github_logo.png

• http://blog.ninemultimedia.com/wp-content/uploads/2010/07/oldspice2.png

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