Swot Analysis

Trying to make a business work right?

We are in a Brawl with NO rules

Tom Peters

How do we develop a workable strategy?

Invent. Reinvent.

Repeat.HP

How do we make all the pieces fit?

Adversity Breads

OpportunityRick Swando

A good business model needs a solid foundation.

Strategic Business Model

Mission

Core Values

Vision

Strategy

Balanced Scorecard

Strategic Initiatives

Personal Objectives

Strategic Outcomes

Satisfied Shareholders

Delighted Customers

Effective Processes

Motivated & Prepared Workforce

Why we exist

What we believe in

What we want to be

Voice of the customer & our game plan

Implementation & Focus

What we need to do

What I need to do

Strategic Business Model

Mission

Core Values

Vision

Strategy

Balanced Scorecard

Strategic Initiatives

Personal Objectives

Strategic Outcomes

Satisfied Shareholders

Delighted Customers

Effective Processes

Motivated & Prepared Workforce

Why we exist

What we believe in

What we want to be

Voice of the customer & our game plan

Implementation & Focus

What we need to do

What I need to do

How do we develop our Strategy!

Strengths Weaknesses

Opportunities S-O Strategies W-O Strategies

Threats S-T Strategies W-T Strategies

SWOT MatrixAlso known as TOWS Matrix

Strengths Weaknesses

Opportunities S-O Strategies W-O Strategies

Threats S-T Strategies W-T Strategies

SWOT MatrixAlso known as TOWS Matrix

Current conditions

The Plan for the future

Internals

Externals

Strengths

What you do very well – maybe better than anyone else

WeaknessesWhat can use some improvement or what you

don’t do very well

Opportunities

What is it that you could do – but aren’t?

ThreatsWhat is lurking in the shadows that can be detrimental?

S-O Strategies

• Use the internal strengths to take advantage of external opportunities

W-O Strategies• Improves weakness by taking advantage of

external opportunities

S-T Strategies

• Use strengths to avoid or reduce the impact of external threats

W-T Strategies• Defensive tactics directed at reducing

internal weakness and avoid external threats.

Conclusions

This is not the answer!!

This IS the answer

Conclusions

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