Successful Digital Magazine Advertising

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Why and how to include digital magazines in your marketing strategy.

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Digital Magazine Advertising

POSITIONINGWhere does a digital

edition fit in the media landscape?

Digital | Web

"....a digital magazine is distinguished by six key features: it has a beginning, middle, and end; it is edited and curated (has an editorial alignment, is divided into sections previously established); it has an aesthetic treatment much more appealing than a newspaper...."

- Dora SANTOS SILVA - New University of Lisbon

THE NUMBERS

THE NUMBERS

THE NUMBERS

Screen | Print

“…designed for easy interaction between readers and the magazine, not just designed for one-way content delivery.”

- Josh Gordon, Advertising in Interactive Digital Magazines

Digital | Print

80%

20%

50 percent of tablet owners prefer to read news, magazines, and books on screen, rather than on paper.

- Gartner Survey

50% 50%

OPTIMIZATIONHow to get the most

from your digital edition advertising

Click HereFor Solutions

SPONSORSHIPSSelling the prime real

estate

INTERACTIVITYCreating easy

interaction between the reader and the advertisement

VIDEO

VIDEO

VIDEO

VIDEOEntertainEducateExperience

SLIDESHOWS

LEAD GEN

LEAD GENERATIONInformation RequestSurveyQuizContestContent

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