NVIDIA Cloud Gaming

Speaker, DateTITLE GOES HERE

CLOUD GAMING 2015READY TO LAUNCH

Phil EislerGeneral Manager, NVIDIA Cloud Gaming

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OPPORTUNITY

NETFLIX FOR GAMES

65M

Movies Music TV Shows Games

15M 10M xxM

3

TOTAL AVAILABLE MARKET

GAME DISTRIBUTION

Source: NewZoo 2017 Forecast

Global Game Sales

TV$30B

Tablet$10B

Phone$20B

PC$40B

$100B

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TARGET AUDIENCE Latent Gamers

Streaming Enthusiasts

Digital Families

5

Call of DutyWorld at War

Assassin'sCreed I

Call of DutyAdv Warfare

Assassin'sCreed Unity

8 GB 8 GB

40 GB 40 GB

STORAGEANXIETY

GAMES ARE GROWING

2008 2015

5x in 7 Years

6

ConsoleDownload

CloudGaming

2+ Hrs

30 Sec

PROMISE

CLOUD GAMING

Instant InfinitePlay in 30 Seconds 100s of Games Online

Tim

e to

Lau

nch

ConsoleHard Drive

CloudGaming

500GB

Gam

e St

orag

e

7

GAMECHANGER

1080P 60FPS

8

CLOUD CONSOLES

GET BETTER AND BETTER

2015 2016 2017

Kepler

Maxwell

Pascal

3x

6x

Rela

tive

Grap

hics

Per

form

ance

1.5x

9

IMAGE QUALITY

ENABLED BY PERFORMANCE INCREASES

NVIDIA GameWorks™ Special Effects

PhysX

VisualFX

OptiX

Shadows

PARTICLES DESTRUCTION CLOTHING

HAIRWORKS FLAMEWORKS

AMBIENT OCCLUSIONINTERACTIVE RAY TRACING LIGHT BAKING

PROCEDURAL SURFACES

FLEX

PARTICLE SHADOWS MOTION BLURTERRAIN TESSELLATIONSOFT SHADOWS

VXGITURF EFFECTS

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BROADBAND PLANS

“ By 2015, 100 million U.S. homes should have affordable access to download speeds of 50 Mbps”

“ Home broadband speeds double in two years as UK overtakes EU competitors”

“ Germany is promising a national minimum of 50 Mbps by 2018”

FCC

Ofcom

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0

25

50

75

100Korea Japan Sweden USA Russia UK Germany

TREND

GLOBAL BROADBANDDoubles Every 3 Years

Aver

age

Peak

Con

nect

ion

Spee

d in

M

bps

2012 2013 2014 2015

1080p60

720p60

Source: Akamai’s State of the Internet Reports

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HOMENETWORKS

13

SHIELD-READY

ROUTERS

14

HOME NETWORKS

Ethernet48%

WiFi5GHz24%

WiFi2.4GHz

28%

15

BETA FACTS

9 MONTH TEST

100k+ users

600k hours

2M+ sessions

181 countries

4.5/5 rating

15 mbps

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LATENCYDESIGN

150 ms

LATENCY DESIGN

17

TorontoStockholm

ParisLondonAtlanta

Los AngelesNew York

SeattleTokyo

San Francisco

100 120 140 160 180 200 220

End-to-End Latency by City

Min Minimum 50th PercentileBETARESULTS

120 140 160 180 200 220 250 30005

101520253035

User Latency Tolerance

Session Latency (ms)

Sess

ion

Leng

th (

min

)

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GLOBALREACH

100MBroadbandHouseholds

100MBroadbandHouseholds

50MBroadbandHouseholds

Plus 200M Broadband Households in the BRIC Nations

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MOST POPULAR

Red Faction Guerilla - Action

Toybox Turbos - Family

Orcs must die - Action

Dirt 3 Complete Edition - Racing

Batman Arkham City - Action

Borderlands - Action

Lego The Movie - Family

Batman Arkham Origins - Action

Lego Marvel Super Heros - Family

Saints Row 3 - Action

3%

3%

3%

3%

4%

5%

5%

6%

6%

7%

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HAPPY USERS

“ I LOVE NVIDIA GRID! this is awesome!!! 10 stars for you guys! This is an awesome game service!”

“ This is the future of gaming. It is only natural to see the hardware that drives our gaming moved into the cloud”

“ THIS IS PROBABLEY THE COOLEST THING EVER!! I'm playing full PC games via my NVIDIA shield flawlessly!!”

“ Bar none!!!! I've tried other cloud gaming services and this has been the best I've experienced.”

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CONTENT

GAMES AVAILABLE TODAY300 Games Licensed for Cloud Gaming

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BUSINESS MODEL

GAME RELEASE WINDOWS

Game Price History Source: IsThereAnyDeal.com

0 1 2 3 4 5 6 7 8 9 101112131415161718192021222324

$59

$49

$39

$29

GameStore$0 $0 $0 $0 $0 $0 $0

Months from Launch

Gam

e Pr

ice

GamePack$19

Long Tail Revenue for Developers

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CLOUD GAMING

ROADMAP

FASTER AND MORE INSTANT

3m 30s

Time-to-Play

Perf

orm

ance

Console Gaming

2014

GRID Pascal2017

GRID Max-well2016

GRID Ke-pler 2015

3min 30sec

6X

1X

1.5X

3X

3hrs 3sec

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