Green airways - Presentation

G r e e n A i r w a y s

G r e e n A i r w a y s

Green Airways“Making the tomorrow Close to

you”

17th of February 2015 CEO: Luis Toro Dupouy

Management Team

Gustavo Bezerra – Company Director

Florian Hallouin – Finance Manager

Annemarie Hoving – Marketing Manager

Vanessa Ledger – Int. Marketing Manager

Cristina Gallo – HR Manager

Francisco Rojas – Operations Manager

Mission and vision

Mission: To offer the customer balance between quality and cost. A

comfortable airline.

Vision: To be the referent in the low cost sector; making the price

of the seat the most stable of the market.

Index

Current Situation

Fares

HR

Marketing

Operations

Finance

Goals

Future

Current situation

  Net Income ($) Rank Cumulative Net Income ($) Rank Stock Price ($) Rank Quality Rank Reliability Rank

Q8 -73,982 7 1,082,240 2 30.16 3 95 3 99 1

Average 120,249 2 581,465 1 33 1 86 2 96 3

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8

-100,000-50,000

050,000

100,000150,000200,000250,000

Net Income ($)

Net Income ($)

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q80

200,000400,000600,000800,000

1,000,0001,200,0001,400,000

Cumulative Net Income ($)

Cumulative Net Income ($)

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8707580859095

100

Quality

Quality

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q890

92

94

96

98

100

Reliability

Reliability

Fares

Quarter 1-7: $0.31 Quarter 8: $0.30

Short Term

• INCREASE FARE PRICE TO $0.31

• 1 MONTH SALES TO STRATEGIC ROUTES

MIDDLE TERM

• DISCOUNT ADJUSTED TO MARKET, COMPETITORS, DEMAND AND COSTS

Long term

• DISCOUNT ACCORDING TO MARKET, COSTS, COMPETITORS AND DEMAND

• MAINTAIN THE FARE IN $0.31

Fares

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q80

0.05

0.1

0.15

0.2

0.25

0.3

0.35

0.4

Yield per Revenue Passenger MileYield per Available Seat Mile (c)Cost per Avail Seat Mile (d)

Marketing expenses

Marketing

Marketing

• Short Term Invest in marketing Be carefull with investment Adjust the training budget Find balance between discount, fare and marketing expenses

• Middle term Adjust budget to market forecast Finally add salesperson when entering new market

• Long Term Create brand awareness Increase thebudget with entering new markets

HR

HR

HR-training

HR-Future

SHORT TERM Reduce the turnover Improve Quality Adjust the training budget

MIDDLE TERM Change wages policy Increase $50 more training budget per person

LONG TERM Increase wages Adjust the training budget Focus on Quality

Operations

• Optimization of the miles flown is very important.

• 9A is the most profitable route with an historic 73.12% of passenger load.

OperationsRoutes:

The increase of routes started in Q3, then Q6 and Q7

Operations

• Since Quarter 3, the company rised the level of maintenance to level 3.

Operations

• The company maintained a fuel contract in all, but Quarter 4.

Operations

• Flight operations costs were constant, until the company purchased new aircrafts.

Operations

Short term: With the change of the Beechcraft float for Embraer Brasilia, maintenance costs will be reduced significantly.Mid Term: The incorporation of new planes and new routes implies an adjustment in the cost structure, to keep offering a low cost ticket to the customers.Long Term: Maintain the low cost strategy but at the same time offering quality and reliability, based on a good operational management. Added to this, venturing into new markets.

Finance – Cash Flow

Finance – Stock Price

$30.16(3rd Company)

Finance

Earnings per share ($)

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8

-0.4

-0.2

0

0.2

0.4

0.6

0.8

1

1.2

Stock price ($)

Q0 Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q80

5

10

15

20

25

30

35

40

45

Finance

Quarter Dividend Paid Amount

#0 Yes $2,000

#1 No $0

#2 No $0

#3 No $0

#4 Yes $184,696

#5 Yes $158,082

#6 No $0

#7 No $0

#8 No $0

Dividend paid

Finance

Short term

Pay back the loans ($12,924,912)

MIDDLE TERM

- Sell stock price, in order to have more liquidity, and buy others planes (objective: reach

$50)

- Invest on CDs (1,25%)

- Pay dividend

LONG TERM

Pay divend

Sell stock

Goals Reach 25% of market share

Increase stock price up to $50/share

Future

Stay as a low cost airline, providing the same comfort we provide today to

our clients

Invest more in marketing so our airline can be known everywhere

Invest in one more airplane

New routes

Invest more money on training in order to be able to hire more people

G r e e n A i r w a y s

G r e e n A i r w a y s