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The Global Market Research of Hair Extension and Lace Wigs
In recent years, the hair extensions and lace wig industry has been rapid development,
"head fashion" is also more and more recognized and respected. According to the
relevant professional analysis, said: in the next 1-3 years, the wig industry will set off
a new trend of fashion! For this we have a special research on the human hair
extension and lace wig industry.
1. Product picture
By Mason ZYQwww.firenzewigs.comwww.firenzehair.com
2. Features and Keywords
Features:
1: change hair simple and convenient, save time;
2: Can avoid perm, hair on the hair caused by the damage;
3: You can try a variety of different hair design, with different fashion;
Keywords:
Hair extensions, lace wig, hair weft, lace closure, Brazilian hair, Indian hair, Peruvian
hair, Russian hair, Full lace wig, lace front wig.
3. Google trends Analysis
Google trend shows that the trend of wigs with the time of the basic changes in the
regular changes, more stable. The search for the mainstream countries is North
America's Jamaica, and the search boom in other countries is gradually weakening.
4. this product global mainstream from the media heat research
There are 2414185 posts related to wig search
If you want to know more product information, you can follow us: firenzewigs
With the keyword wig query, in the public page there are a large number of shops
selling wigs, various models, different colors of wig products are sold, the overall
attention, point praise is good, the highest point of the shop 28244
http://Quora.com
There are a lot of questions about wigs on this site, for example
1. Recommended type of wig
2. Wigs care tips
3. Identify the method of wig quality
Reddit.com
There is a lot of discussion on the wig on this site, but the basic message is 10, the
interaction is weak.
5. Wigs in the market, the same product of the amount of money and unit price
research
A: Kickstarter
1 supporter, has reached the amount of USD100, the target amount of USD7000, all
time is not over.
8 supporters, the amount reached USD249, the target amount of USD25000, all raised
B: Indiegogo: No related products
C: Taobao all chips: no related products
D: Jingdong all chips: no related products
E: Suning all chips: no related products
6. Wig in the mainstream B2B platform wholesale price.
alibaba.com
Human hair weave in Alibaba shows the lowest price of 5.9USD, up to 78USD, most
of the price in the USD15-60 range.
http://made-in-china.com
Hair weave in the made-in-china shows the lowest price of 9.9USD up to 75USD,
most of the price in the USD12-60 range.
7, Wig in the mainstream retail business platform retail price and the number of
sales of various platforms
http://Amazon.com
Wigs in the Amazon above the price range of USD9.9-237, most of the price is
concentrated in the USD 30 up and down, according to the website shows that the
number of shops up to 538 evaluation.
http://Wish.com
Wigs in the Wish above the price range of USD6-145, most of the price concentrated
in the USD 20 up and down, according to the site shows that sales are more than a
show about 100000 bought this product.
Walmart.com
Hair on the Walmart price range is USD15-80, most of the price concentrated in the
USD30 up and down, more sales show about 3 to buy this one product
8, Hair extension and lace wigs offline market research
Hair extension's business in the district 3 of the cosmetics area has found five or six,
most of the business has a real hair and hairy hair. The price of real hair and hair gap
is very large difference. The price of human hair according to the length and weight of
the hair, the price from more than one hundred to one thousand have. Synthetic hair is
mainly weight, the price generally twenty dollars from the general. There are also real
hair and synthetic hair mixed, and some have but others not, the price was subject to
the actual situation.
9, Hair product professional body of the article content and views of excerpts
Alibaba column released an article name "wig industry" following is the original:
Attractive market background - the international market
International --- wig in many countries in the world as early as a fashion.
The international hair products industry is increasing at an annual rate of 20%. North
America is the world's largest consumer market, with annual sales of nearly $ 40
billion; Europe is second only to America's second largest consumer market, with
annual sales of more than 2.5 billion euros, the African market With annual sales of
nearly 16 billion US dollars, while the most populous Asian market annual sales of
about 12-14 billion US dollars, and mainly limited to practical people, fashion crowd
in the blank, year on year Europe and the United States, huge growth space.
10. Twitter, blog and other blog platform, foreign opinion leaders of the product
comments and forecasts
Businesses selling twitter on twitter products, turn the number of 9, the highest
number of praise 30
This is about how to wear wigs of the video, the number of views 1,635,094 times, the
number of praise 23372, the number of comments 1124.
All the relevant video viewing rate is very high
11. Patent issue
There are thousands of wigs, and patents can’t be unified.
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