Global brand development, partnership, talent, licencing and 360 launch best practices

THE BODY SHOP GLOBAL SOCIAL /DIGITAL BEST

PRACTICE

The Body Shop White Musk Libertine Social Media launch campaign: see links below

http://www.youtube.com/watch?v=GgiKilf_SWg

http://www.youtube.com/watch?v=46_Uz8jSmHI

Alexandra Aivalioti presenting White Musk Libertine to the leading UK TV and Press : see link below

http://www.youtube.com/watch?v=7tgOaYdqYCo

MEDIA PARTNERSHIPS( SOCIAL/DIGITAL /PR)

http://www.youtube.com/watch?v=7tgOaYdqYCo

http://www.youtube.com/watch?v=7tgOaYdqYCo

MAYBELLINE NEW YORK TV BEST PRACTICE

MEDIA (TV) PARTNERSHIPS : MAYBELLINE NEW YORK (GLOBALLY AWARDED BEST PRACTICE)

MAYBELLINE NEW YORK BRAND BUILDING BEST

PRACTICES

GLOBAL BRAND BUILDING: 360 APPROACH:MAYBELLINE NEW YORK

TV PRODUCTIONS

#1 MASCARA IN THE WORLD SOLD OUT TRAILER

POWERFUL OOH PLAN

CREATIVES- VOGUE

OOH PLAN

OOH PLAN

MAYBELLINE NEW YORK PRESS PARTNERSHIPS BEST

PRACTICE

MEDIA (PRESS) PARTNERSHIPS: MAYBELLINE NEW YORK

COSMOPOLITAN ELLE