Facebook Tips20

Facebook PageIncrease the fun

TIPS 20

Story Design Unit

Story Design UnitTakeshi Tezuka

Story Design Unit604-345-6206 / storydesignU@gmail.com

1

Digital Media Planner / Communication ProducerVancouver, BC, Canada

Introduce

https://plus.google.com/u/1/108616288813288104917/

Only private

http://ca.linkedin.com/in/takeshitezuka

http://flavors.me/coffee69

http://twitter.com/coffee69 *Not so often

2

ここがポイント

First of All

•Social media is just social media

•Expand the social network your business

•It takes a long time to get your customers

•This document is small tips how to setting for increasing the fan of Facebook, based on my experiences.

•How do your business use social network? Research / Marketing / Sales / Support / Development

* This is made by for seminar with talking.3

ここがポイント

A. Basic Maintenance

4

ここがポイント

1. Make A Unique Profile Images

1.Custom your photo: http://picscatter.com/

5

ここがポイント

2. Get A Custom URL

1.Access to this page: http://www.facebook.com/username/ 2.Open the Account dropdown menu at the top right corner of Facebook and

choose Account Settings.3.Click the Edit link next to Username.4.Type your new username in the open field and click Save Changes.

6

ここがポイント

3. Add Featured Likes

Via: https://www.facebook.com/Disney

1.Get Likes from Facebook page2.Access the managed page3.Click the Featured page on left navigation4.Add Featured Likes

7

ここがポイント

4. Invite Your Friends

1.Access the Facebook page2.Click the Invite Friends of right navigation3.Invite Friends

8

ここがポイント

B. Other Resources

9

ここがポイント

5. Embed The Social Widget

1.Access a Social Plugins page: https://developers.facebook.com/docs/reference/plugins/like-box/

2.Choose Social Widget※Choose Category: https://developers.facebook.com/docs/plugins/

Via: http://www.bmw.ca/ca/en/index.html

10

ここがポイント

6. Embed Share Button

1.Access a Like Button page on Social Plugins: https://developers.facebook.com/docs/reference/plugins/like/

2.Choose Social Widget3.Arrange your website

Via: http://www.zappos.com/sperry-top-sider-biscayne-navy-plaid

11

ここがポイント

7. Use Other Media & Tools

1.Don’t forget the analyze2.Use Hootsuite or Bit.ly

12

ここがポイント

8. Change A Facebook Comment

Via: http://techcrunch.com/2011/11/09/lion-install-numbers-nothing-to-roar-about/

1.Access a Like Button page on Social Plugins: https://developers.facebook.com/docs/reference/plugins/like/

2.Choose Social Widget3.Arrange your website

13

ここがポイント

C. Post

14

ここがポイント

9. Best Time To Post

• Posts made between 8pm and 7am receive more 20%BUDDY MEDIA: http://forms.buddymedia.com/whitepaper-form_review-strategies-for-effective-facebook-wall-posts.html

*Basically depends on business

15

ここがポイント

10. Post With Photos, Use Album

• Let’s do it!

16

ここがポイント

11. Autograph On Other Wall and Page

• Let’s do it!

17

ここがポイント

12. Use A Question

Via: https://www.facebook.com/questions/10150350813526997/?qa_ref=ssp

• Let’s do it!

18

ここがポイント

13. Use The Photo Tag

• Other case study: https://www.facebook.com/cocacola?sk=photos

19

ここがポイント

14. Use A Facebook CheckIn

Via: https://www.facebook.com/hm?sk=deals

20

ここがポイント

15. Use A Event

Via: https://www.facebook.com/events/330003402063/

21

ここがポイント

16. Use A Recommendation

Via: https://www.facebook.com/pages/Apple-Inc/137947732957611

22

D. Organize

23

17. Make A Welcome page

Via: http://www.incomediary.com/20-best-designed-facebook-fan-pages

• Pagemode: http://www.pagemodo.com/

• Iframehost: http://iframehost.com/

24

ここがポイント

18. Use A Calendar Application

• Calendar App: https://www.facebook.com/apps/application.php?id=101709316537832

25

ここがポイント

19. Connect Other Services

Via: https://www.facebook.com/guthrietheater

26

ここがポイント

20. Display and QR code

Via: http://solutions.wolterskluwer.com/blog/2011/04/qr-codes-popping-up-all-over-the-place/qr-code-wallscape-london/

• QR code generator: http://qrcode.kaywa.com/

27

ここがポイント

Special. Facebook Ads

• Show Appendix

28