Email marketing-pp

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Online Marketing Groningen

Why Email marketing?

A form of CRMCustomer Identification Customer Retention

Customer Attraction Customer Development

Swift, 2001

Why Email marketing?

Rosales, 2013

Penetration

Reach

Life sp

an

Retu

rn-o

n-in

vestm

ent

Anal

ytics

Engagement

Integration

Promotional

Mobility

Pers

onal

izat

ion

Email marketing campaignof

OMG

Eye catching picture to attract new customers

Social media information (Customer Development)

Results

Increase of 5.7% in visitors from 2015 to 2016

Increase of 11.2% in Email subscriptions from 2015 to 2016

Increase of 13.1% page views of Wadden.nl from 2015 to 2016

@OnlineMarketingGroningen

We hope to associate with you!

@OLM_Groningen

Or send us an e-mail: Info@OMG.nl

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