EDHEC Paris, new and traditional business models, Digital Transformation

NEW AND TRADITIONAL BUSINESS MODELS

@ReneRojas, @HubBOG

ColchonesREM.com

WHY BUSINESS MODELS MATTERS NOWDAYS?1. “The Business Model

Generation is about people who strive to defy outmoded business models. They are visionaries, game changers, and challengers who want to design tomorrow’s enterprises”

ALEXANDER OSTERWALDER

WHY NEW BUSINESS MODELS HAVE GAIN ADVANTAGE DURING THE LATEST YEARS?

1. Evolution from Atoms to Bits?

2. Companies are information?3. Internet?4. Mobile platforms – tablets

and smartphones?5. Is it fashion?6. Engineering?

REVENUE MODELS FOR DIGITAL BUSINESS

1. Product Margin2. Advertising

1. Per printed2. Per click3. Adwords4. Adsense

3. Suscriptions4. Pay per view5. One time Fee6. Rent space

7. % Transactions8. Fee transactions9. Donations10. Freemium11. FreePaid12. Carrier-Content13. Prepaid14. Postpaid15. In app purchase16. …..

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@HubBOG

@ReneRojas

277 Users318 inhabitants

87%

320 Users612 Inhabitants

52%

InternetWorldStats.com

Internet Users & population(Millions)

Lain America

USA

THANK YOU

www.hubbog.com@ReneRojas@HubBOG