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Persuasive Copywriting Skills - Discover six simple ways to write a powerful PS that gets readers to take action.
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6 Ways to Create a
Powerful & Passionate PS
PS - The second most read part of
the email after the headline
Here are 5 ways to create a passionate and powerful PS
RESTATE THE BENEFITS
Remind your prospects of all the wonderful things you’ll gain as a
result of using your product or service
INTRODUCE A SURPRISE BENEFIT
Keep one or two strong promises out of the letter and add them to the PS for
a final punch
USE THE PS TO GAIN MORE CREDIBILITY
This is a great place to put testimonials
COMMUNICATE URGENCY
Remind prospects of any time or quantity limits or fast action bonuses
that you have
RESTATE OR EXPAND YOUR GUARANTEE
Remind your prospect that he has nothing to lose by ordering now
INTRODUCE A NEW PREMIUM OR BONUS
Visit www.ProCopyWritingTactics.com
today to grab your 2 Free Copywriting e-books - Pro
CopyWriting Tactics and Email Writing Tactics in which 3 master copywriters share the secrets that have made them world famous.
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