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Presentation by Don Ward (CEO of Constructing Excellence) given at ConstrucTALKs 2011 at the Building Centre, London WC1, on 9 February 2011, during London Social Media Week.
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“Constructing excellence with social media”
Don WardChief Executive
Constructing Excellence
don.ward@constructingexcellence.org.uk
@constructingexc
“Constructing Excellence”
A national, regional and localenabler for much improved performance
to deliver better built environmentsthrough collaborative working
A national, regional and local network
There are 6 critical success factors for collaborative working• Early involvement• Selection by value• Common processes and tools• Measurement of performance } continuous• Long-term relationships } improvement• Modern commercial arrangements
33
Why do we like social media?
• A way of engaging more people with the mission• Could drive more collaborative working
– “IT is an enabler.... IT is a DRIVER” [Don Ward, “Extranet IV”, 2003]
• leading edge, innovation– “the first AEC membership organisation...”– “edgy”– could be used to deliver projects better
• It’s quite easy to get started, and quite motivational...
• ...OK, and we’re geeky
Why we don’t like social media... yet?
• Right people?
• Right message/purpose??
• Right media choice– informal and immediate vs formal and considered– still too much broadcasting, not enough true engagement
Constructing Excellence onWeb 12,000 visitors/month
Blogs London Club every month
Twitter 1400 followers
Ning 450 G4C + 115 Champions
Delicious useful but too time consuming
Facebook About 10 people ‘like’ us...!
Flickr Awards exhibition
YouTube ad hoc videos
Linked in some CE Clubs
“Constructing excellence with social media”
Don WardChief Executive
Constructing Excellence
don.ward@constructingexcellence.org.uk
www.constructingexcellence.org.uk
@constructingexc
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