CRUZBER: ROOF RACKS

Company presentation CRUZBER SA

www.cruzber.comCRUZBER SA Company presentation

CompanyManufacturer since 1963

www.cruzber.comCRUZBER SA Company presentation

> Leader in theSpanish market

> CRUZBER SA isone of the mostimportant producersof roof racks in theEuropean market

> Headquarters & warehouse withmore than 8000 sqm

> Córdoba – show room

CompanyManufacturer since 1963

www.cruzber.comCRUZBER SA Company presentation

> Almost every step of the production process isdone by CRUZBER S.A.

> Modern Process Flowchart:> Needs analyse> Product design> Prototyping & design validation> Testing> Tooling design> Sourcing of raw material> Manufacturing

> Pressing, bending, punching, cutting, welding.

> Surface treatment> Deburring, sand blasting, zinc coating,

anodized aluminium, electrostatic powdercoating.

> Final assembly> Packaging> Logistic> Sales

CompanyManufacturer since 1963

www.cruzber.comCRUZBER SA Company presentation

CompanyDesign

www.cruzber.comCRUZBER SA Company presentation

CompanyTesting

www.cruzber.comCRUZBER SA Company presentation

CompanyPunching

www.cruzber.comCRUZBER SA Company presentation

CompanyWelding

www.cruzber.comCRUZBER SA Company presentation

CompanyElectrostatic powder coating

www.cruzber.comCRUZBER SA Company presentation

CompanyLogistic

www.cruzber.comCRUZBER SA Company presentation

General Manager

Production& Purchase R+D Sales & Marketing

Domesticmarket

CustomerCare Service

Exportmarket

CustomerCare Service

Financial & H.R. IT

Quality

> Our team, more than 60 employees

Human resourcesOur team

www.cruzber.comCRUZBER SA Company presentation

TÜV-GSCEE Type ApprovalCEPE/ONU Type Approval

ISO 9001DIN EN ISO 9001:2008TÜV Nº: 01 100 058002

> Strict compliancewith the latestdirectives of the EU

> Every new productdeveloped is tested

> TÜV DIN 75302> Homologation &

certification forspecific countries

> Quality methodsand qualified staff constituteCRUZBER SA’smost important & essential corevalues

> ISO (City Crash)

Quality is the most important valueQuality certification TÜV – DIN ISO 9001:2008

> xvxcvxcv

www.cruzber.comCRUZBER SA Company presentation

> Customer careservice

> Product & Technical info

> Up to date> Offering logistic

solutions> Packaging care> Quick answer:

requests & orders> Our target: an

attitude, not a department

Quality serviceCustomer care

www.cruzber.comCRUZBER SA Company presentation

> Always to satisfyour customerneeds…

– Update: solutionsfor new vehiclesin the market

– Cooperation withour distributors

– Great stock in our mainwarehouse: quick answer toorders

– High capacity of production

> Cruz brandedproducts cover a wide range of European and Asiatic vehiclebrands

Innovation & designSatisfying customer needs

www.cruzber.comCRUZBER SA Company presentation

> Catalogues per segment of vehicles. 16 languages.

> What do you need?> Product training> POS & promotional

material> Attend specific

needs in the market

MarketingDistributor support

www.cruzber.comCRUZBER SA Company presentation

> Dynamic web site, continuous updates

> More content> User friendly> Detailed product

info> Distributors area> Powerful vehicle

search engine> 6 languages & 9

markets

Marketingwww.cruzber.com

www.cruzber.comCRUZBER SA Company presentation

> Social Media> Facebook> Twitter> YouTube> Instagram

> CruzMedia> CruzApp, app for

mobile devices. > User friendly.

MarketingSocial Media & more

www.cruzber.comCRUZBER SA Company presentation

> Automechanika, Germany

> MotortecAutomechanika, Spain

> Unibike, Spain> Cooperation with

Cruz distributors in different markets

MarketingTrade fairs

www.cruzber.comCRUZBER SA Company presentation

> Focused on international markets needs> Our MK department is yours: one team> Trade fairs: always there!> Cruz brand: registered for all EU countries,

Russia, South Africa, China, New Zealand,… > Competitiviness: quality-price.> A serious alternative

International marketsChallenge: new course, new markets

www.cruzber.comCRUZBER SA Company presentation

> More than 25 countries

> Great acceptance> Continuously growing> We evolve

International marketsInternational expansion

www.cruzber.comCRUZBER SA Company presentation

> Passenger cars> Roof bars & accessories

> Off-road vehicles> Roof bars, roof racks & accessories

> Commercial vehicles> Roof bars, roof racks & accessories

Cruz productsWide range of products