andreas-krasser documents

A job profile for the post-digital planner
Marketing A job profile for the post-digital planner
A marketer's guide to Hong Kong's Rubberband Generation
Marketing A marketer's guide to Hong Kong's Rubberband Generation
Four lessons for going viral in Hong Kong
Marketing Four lessons for going viral in Hong Kong
The Dawn of Modern Crowdsourcing
Marketing The Dawn of Modern Crowdsourcing
PERFECT IS THE ENEMY OF GOOD - How Imperfection Can Drive Innovation
Marketing PERFECT IS THE ENEMY OF GOOD - How Imperfection Can Drive Innovation
You must unlearn what you have learned: ditching old habits for the sake of agency innovation
Marketing You must unlearn what you have learned: ditching old habits for the sake of agency innovation
Sports & empowerment: how brands are getting Hong Kong women to sweat
Marketing Sports & empowerment: how brands are getting Hong Kong women to sweat