Presented By:RADHIKA MAHAJANMBA(HT) I

Tourism Products & Production System

Definition

What is Product?

Anything that is offered in a market for use or consumption by the consumers as per the market requirement is called a Product.

According to Philip Kotler, “ A product is anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or need.”

Definition

Tourism product can be defined as the sum of physical & psychological satisfaction it provides to tourists during their travelling route to the destination.

What is TOURISM PRODUCT?

Definition

physical & psychological satisfaction

Tourism product

Attraction

Accessibility

Accommodation

Amenities

Food

Pricing

Elements/Components of Tourism Products

Characteristics of Tourism Products

Intangible Perishable Composite Product

Unstable Demand

Fixed Supply in Short run

Absence of Ownership

Risk Not Homogenous

Marketable

Forms of Tourism ProductsTourism Products

Natural Manmade

CulturePolitical

& Educati

onal Institut

esReligious

Institutes

Tradition

Entertainment

Business

Symbiotic Event based

Site based Others

Health Tourism

Eco Tourism

Rural Tourism

Ethnic Tourism

Senior Citizen Tourism

Spiritual Tourism

Golf Tourism

Primary Inputs (Resources)

• Land• Labour• Water• Agriculture

Process• Fuel• Building• Material• Capital

Intermediate Inputs(Facilities)

• Parks• Resorts• Transportation

Modes• Museums• Craft Shops• Convention

Centers• Hotels• Restaurants• Rental Cars

Intermediate Outputs (Services)

• Park Interpretation

• Guide Services• Cultural

Performance• Convention

Performance• Accommodatio

n• Meals & Drinks• Festivals &

Events

Production SystemLegislative Framework