Manuela GrafManuela GrafInstitute for Study in Cultural Institute for Study in Cultural

DevelopmentDevelopment, , Serbia Serbia &&

Cluster of Cultural RoutesCluster of Cultural Routes

Novi Sad, 2013.Novi Sad, 2013.

Regional Regional cooperation cooperation

through cultural through cultural routesroutes

Cluster of Cultural Routes

It should be new non-profit destination marketing and management organization for cultural heritage tourism.

Cluster has linked many stakeholders, over 40:

- cultural institutions

- tourist organizations- civil society organizations- even 5 faculty - SMEs

The first projects: European Tesla Ways , Cradle of Metallurgy and The Dragon Routes

Why cultural routes?

The Cultural Routes are unique cultural and tourism products that thematically linked more attractions and interesting destinations, in one or more countries.

Those have promoted the common cultural heritage of Europe and the world, increasing awareness about necessity of heritage protection, build on the uniqueness of individual regions in the tourism market.

The economic and social impacts of the routes are crucial to the entire region development.

The Cultural Routes:

stir intercultural dialog up

contributing to the protection of cultural diversity, the science development, improvement of education through non-formal learning

also are very important for economic sectors development, building clusters and other networks

encourage creativity and innovation in all areas

Creative industries – engine of local development

One it was trade that promoted culture, now it is the culture that promote trade.

The best packaging of a product is its civilisation and its history.

Georges Karabatos, President of the Messenia Chamber of Comerce and Industry

Cultural Routes asleading trend in tourism

The Council of Europe has established 24 Cultural Routes, stretching across 70 countries on four continents, and include thousands of attractive destinations

European Route of Industrial Heritage currently represents more than 1.000 locations in 43 countries and has between two and three million visitors a year

Autor of project: Manuela GrafMap: Aleksandar Stanojlović

Design: Aleksandar SretenovićLead organization: Centre for

Study in Cultural Development & Cluster of Cultural Routes

Patrons: Electric Power Industry of Serbia

and ITAcademy LINK group Belgrade

Small living

museumsTen old hydroelectric power

plants of Electric Power Industry of Serbia

The fact that exist great number of saved old working hydroelectric power plants is incredible

HPP Pod gradom – 113 years old

HPP Vučje – 110 years old

HPP Sveta Petka – 105 years old

HPP Gamzigrad – 103 years old

HPP Moravica – 102 years old

Countries where Tesla lived and

workedCroatia

Smiljan – place where Tesla was born

Karlovac – Tesla attended high school

Zagreb – Technical Museum

Ozalj and Krka - two old hydroelectric power stations

Slovenia

Maribor – the place where Tesla lived

Austria & Czech Republic

Graz & Prague – Tesla studied to University in Gratz and Prague

Hungary & France

Budapest, Paris & Strasbourg – Tesla lived and worked

Mining route – Balkan cradle of metallurgy

Belovode - The first metal melting began 7.000 years ago in the village Veliko Laole, today's Belovode arheological site in The Eastern Serbia

Rudna glava – the most older main in the world Pločnik – prehistoric large industrial center

Senj Mine – symbol of industrialization, established in 1853. as the oldest brown coal mine in Serbia; future the City-Museum

Majdanpek and Bor – mining towns; the Mining museum in Bor and the Mining Cafe

Mines in Aleksinac and Knjaževac - stories about dwarfs

Autor of project: Manuela Graf,; Map: Aleksandar Stanojlović; Lead organizations: Centre for study in cultural development &

Cluster of Cultural Routes

Illustration: Miloš Vujanović, book “Faries and Dragons: serbian mythology”, Orfelin Publishing

Illustrations: Miloš Vujanović, book “Faries and Dragons: serbian mythology,” Orfelin Publishing

Vranje, Markovo kale (Marko’s

tower) - Kraljević Marko

Pirot fortress – Marko’s uncle Momčilo and his winged horse Jabučilo

Prokulje, the Hisar fortress - Nine brothers Jugović, uncles of Despot Stefan Lazarević

Radan mountain & Toplica – the Dragon of Radan (Kosančić Ivan) and the Dragon of Toplica (Toplica Milan)

Kruševac, Golubac, Belgrade -Stefan Lazarević, one of the first knights to join the Order of the Dragon founded by Hungarian king Singismund. His grave is in Manasija or Koporin Monastery.

Jastrebac moutnain – the Dragon of Jastrebac

Miroč – the mountain famous for fairies

Smederevo, Vršac - Vuk Grgurević Branković , the Fiery Dragon Wolf.

Avala - haiduk Vasa Čarapić, The Dragon of Avala

Noćaj – haiduk Stojan Čupić, the Dragon of Noćaj

Dragons route in Serbia

Autor of project: Manuela Graf,; Map: Aleksandar Stanojlović; Illustration: Miloš Vujanović; Lead organizations: Centre for study in

cultural development & Cluster of Cultural Routes

Thank you for Thank you for attention!attention!

Manuela GrafManuela Grafe-mail: ela_graf@yahoo.come-mail: ela_graf@yahoo.com