Jessica Robles

Anne-Gabrielle Chiras

Yann Le Bris

MBA 2 A

Tag line -Tired of ending up in bad hotel ?

Market Positioning

Customer engagement points Newsletter

Blog

Paris City Guide

Design Meeting rooms : Mydesignevents.com (other specific site for meeting)

Social networks (twitter, Facebook…)

Loyalty Programs (AA, AF-KLM...)

Website

Mobile/Ipad App

Contact : Email, Phone, Iata code

Mobile/Ipad Application

Newsletter

Blog

Paris City Guide

Design Meeting Room Website

Social Network - Twitter

8c3up3

Social Network - Facebook

Direct Contact +Booking

MOBILE

App that can allow you to search and book from everywhere, very useful this way is a must nowdays

SITE

www.myboutiquehotel.comVery useful it will link

you to the other platforms and assist

you during all the process

SOCIAL MEDIA

On Facebook and twitter, they also have a blog to give you all the news, good deal and provide you with video and pics about the hotels

DIGITAL MARKETING

Easy to find on search engine

A MEDIUM DIGITAL IQ

They have a medium digital IQ because they have everything and they are everywhere but they just don’t follow their postings as they don’t really understand the impact of these ways of interaction.

Thank you

CONCLUSION A MEDIUM DIGITAL IQ