HolidayIQ’s first-of-its-kindinitiative in Goa

Unleash the power of traveller opinion to create the smarter Indian traveller!

Thought behind the initiative

HolidayIQ wants to take traveller experience in Goa to another level by generating reviews about Hotels in Goa on HolidayIQ.

These reviews will help travellers with accurate information about destinations and will improve their travel experience

The concept

Installhiq!PADat hotels

1Generate Reviews

2

Reviews published on HIQ

Awards event

4

3

A custom made tablet

To generate reviews

More information about Goa hotels

Award function that felicitates key hotels

Assigning Guest Review Managers in each hotel

Remo’s anthem for Goa to the power of HolidayIQ

•Remo will compose ‘The hiq! song’

• Anthem of ‘Goa to the power of HolidayIQ’

Key elements of the campaign

1 Press conference

2 hiq!TEAM

3 Unveiling of ‘The hiq! Song’

4 hiq!PAD goes to pubs and shacks

5 Final awards event

Key elements of the campaign

1 Press conference

• Launch of “Goa to the Power of HolidayIQ”

• Unveiling of the hiq!PAD

Key elements of the campaign

2 hiq!TEAM

• hiq!TEAM install hiq!PADs at hotels

• Training of hotels on usage of hiq!PAD

Key elements of the campaign

3 Unveiling of ‘The hiq! Song’

• Event at Goa Marriot Hotel attended by key hoteliers of Goa.

•Remo unveils the ‘hiq!’ song by performing it live.

Key elements of the campaign

4 hiq!PAD goes to pubs and shacks

• Tourists can also share reviews of their hotel while they are at pubs and shacks of Goa.

Key elements of the campaign

5 Final Event awards

• Felicitating hotels of Goa basis the reviews received from hiq!PAD.

Expected outcomes

1,00,000 new Goa reviews

Reach out to travellers across the country

Building online reputation for hotels & Tourism Trade

Most reviews, better website

One destination, national reach

Tourism Benefit

Moving to a new tourism

GOA LEADS THE WAY!

India to the power of HolidayIQ

Getting a hiq!PAD

Julius Fernandes+91.98230.99600