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Introductory social media presentation for Central Iowa Tourism Region's Jan. 2014 meeting
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Getting Your House in Order ~Make Social Media EASY
Leslie McLellan @lesliemclellan
Which Social Networks Should You Care About in 2014?
*1.15 billion+ users
*23% of users check their accounts more than 5 times per day
*50% of smartphones connect to Facebook hourly
*500 million+ users
*55 – 64 yr olds fastest growing age demographic
*60% of users access it from mobile
*130 million+ users
*More than 16 billion photos already uploaded
*More than 500 million photos uploaded daily
*500 million+ users
*80% of users log in once a week, 60% daily
*adds 25,000 NEW users every day
Social Media is like winning the lottery.
Lake Arrowhead, CA.
Use events to help spread the word.
Social Media Worked!
The numbers proved the ROI.
– 2008 $133,062.00– 2009 $133,717.00– 2010 $131,808.00
You have to be a genius…NOT!
Photo (CC) by Krissy.Venosdale on Flickr
Social
Media
Now here’s the GREAT part!
You’re NOT alone ~
Ideas and content
are all around you
Some EASY examples
A couple more examples
It’s a battle
Traditional vs. New mediaPhoto (CC) by MyEyeSees on Flickr
It’s all about relationships –
Bottom line - Fish where the fish are.
www.TourismCurrents.com@TourismCurrents@LeslieMcLellan
Facebook/Tourism Currents