Cobone.com presentation at IOETI

Who we are

The Egyptian Commitment

• Fully registered local business

• Over 30 staff

• Local authority on business direction

• Local budgets

• Global business commitment to the

Egyptian country, people and

economy

• Vision to become the on-line portal

of choice for all e-commerce needs

Company Profile

• Launched in September 2010

• Over 100 employees

• Offering live deals in 5 countries & 10 cities

• Largest group buying company in MENA

• Sold over 350,000 vouchers globally

• Saved consumers over 150 million EGP

• Monthly site traffic over 2 million visitors

• Arabic & English mobile application available

Targeting Cities Across the MENA Region

What we do

What we do

What we do

A New Way of Marketing

• Google AdWords

• Facebook ads

• Affiliates & Display Ads

• Refer a friend

• Social media strategy

• Complements your existing strategy

• No Set-up Fee

• Performance based

Cairo Statistics

159,990,197 EGP

500,250

MONEY SAVED

COBONE’S SOLD MENA

Demographics (updated July „11)

Gender BreakdownLanguage Breakdown

Active Registered Users:

Cairo 390,000Total 1,300,000

Payment Options

Onecard empowers users to

shop securely online

Simple steps through your bank or

the nearest retailer to you that is a

member of the Fawry Network

The Voucher

Key Points

The Deal Page

Telecom Operator Partnership

+ Package Components (Spa, Meals) : USD 100

Added-Value: Hotel Package Example

Room Price / Night : USD 100 ( Retail / Bar rates).

+ +

= USD 200 Package Price Offered on Cobone.com at USD 99

Cobone Destinations - Market Share In number of Vouchers Cobone Destinations - Market Share in Revenue - NOV 2011

Voucher Reduction Example

Service Price: 650 USD pp sharing

Reduction: 200 USD pp sharing

Voucher price: 9 USD pp

http://goo.gl/Xyvpw

Service Price: 300 USD

Reduction: 50 USD

Voucher price: 5 USD

http://goo.gl/URsGD

Hilton RAK Hotel

Cobone‟s Sold: 332Revenue AED 298,468

• 600,000 unique users saw the deal• Extensive post campaign report

Yas Island Rotana and Ferrari World


• Best Things come in 2 : Breakfast, Tickets for Ferrari world, 30 min massage treatment and 2 Beverages at Aquarius Pool bar all for 2 people

• 52% Discount

Desert Palm Resort

Cobone‟s Sold: 111Revenue over AED 218,000

Golden Tulip Khatt Springs + Iceland park


• Iceland waterpark tickets for up to 2 adults and 2 children

• One night stay in double room at Golden Tulip Khatt Spring resort

• Breakfast included• Valid all days of the week• Children below 12 years go for free

when accompanied by their parents• An Incredible 720 COBONE‟s SOLD

Jebel Hafeet Mercure Hotel


• Cool Climate for Summer, greenery of The Garden city Al Ain from atop of Jebel Hafeet

• The Hili Fun City Park is 25 km from the hotel

• Visit the Al Ain Oasis and Al Ain Wildlife Park with a great variety of animals – a great day out for the whole family

• The spacious rooms at Mercure Grand Jebel Hafeet Al Ain

• Variety of three restaurants offering French, Moroccan, Italian cuisine and Oriental finger food can be tasted at the Orient Café

• Total 390 Cobone‟s SOLD

Fragrant Nature Resort Kerala


• One hour day cruise through ParavurLake and Ithikara River

• Use of all resort facilities like swimming pool, Jacuzzi, health club, recreation facilities and fishing spot

• Visit to elephant shelter• Visit to Varkala beach• One rejuvenating full body massage of

45 minutes per person during the stay of 3 nights at PRANA wellness spa

• Breakfast, lunch and dinner included• Sunset cruise and bird watching in

country boat • Up to 1 Child below 5 can stay free of

charge sharing existing bedding

What our merchants are saying

“Cobone was a tremendous success on

so many levels. It truly exceeded our

expectations. We are especially happy to

report that 95% of the buyers are new!

This is indeed fantastic news. It is a brand

new audience for us.”

~ Dhow Cruise (Ultimate Charter)

Our Key Partners

Thank you!

Twitter: @CoboneCairo & @CoboneDest

Facebook: Cobone Cairo & Cobone Destinations

Email: [email protected]

Travel

Cobone.com presentation at IOETI