Bhutan Tourism"Land of the Thunder Dragon".

Introduction

⁻ Bhutan is a landlocked country in South Asia at the eastern end of the Himalayas.

⁻ Population 753,947⁻ GDP- $5.855 billion(2014)⁻ No of Travel Agents registered with tourism council

of Bhutan- 2000⁻ No of Travel Agents not registered- 4000-5000

Tourism Policy: Characteristics

⁻ Responsible Tourism⁻ Unique Characteristics⁻ Authenticity⁻ Quality

Best Place to Visit

Bhutan has been adjudged as a finalist for the World Travel and Tourism Council’s (WTTC) prestigious “Destination Stewardship Award”

Bhutan has also been named as Top 5 places to visit by the New York Times

The important achievements till 2012 are:

Main Tourism Products

• Nature Unexplored Beauty• Culture living and heritage• Wellness spirituality and Serenity

Employment Statistics

Year Target Achievement

2010 17,000 18,000

2011 18,000 22,000

2012 25,000 28,928

2013 28,000 29,958

2014 29,000 32,856

Customer Satisfaction Increased from 70% to 90%.

Year Target Achievement

2010 50% 78%

2011 70% 77%

2012 70% 86%

2013 72% 88%

2014 74% 90%

Year Target Achievement

2010 35,000 41,000

2011 65,000 65,756

2012 100,000 105,402

2013 115,000 113,200

2014 125,000 135,356

Arrivals

Problems faced By Travel Agents and Agencies of Bhutan

Lack of Information and TechnologyCommunication with ConsumersMiddlemen’s InvolvementBookings of Holiday Packages are done by other big

Players

• Axis Softech Pvt. Ltd has a presence in the market since 2002, although it was formally registered on 20th October 2005.

• We offers Travel Portal Solutions, which are customized according to needs of Travel Agents and companies

Products• 6 B2C• 1 B2B• 1 B2E

Services• Travel portal development • Digital marketing• GDS Integration• Consolidator Integration• Airline API Integration

Benefits By Our Products

Our products provide Best Technology within Financial Budget.

Reliable, Scalable and Secure Products

Our products maximize your Investment.

Our portals provides highest commissions

Our Portal provides low fares compare to other portals

Opportunity for offline Travel Agents and Agencies in Bhutan

Global Presence across the world Increase your Target Audience One stop shop for all bookings Maximize your Revenue quickly Easiness of Bookings and reduce lot

of Middlemen’s Be a Brand In Tourism Sector

Our Corporate Clients

Travel Segment

Media Segment

Thank You!Thank You for Your Attention