Zoomstra for lead nurturing

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Nurture leads from your webinars, trade shows, campaigns as well as your partners and resellers to keep them moving forward in your sales cycle. Create your first lead nurturing program for FREE at www.zoomstra.com

Text of Zoomstra for lead nurturing

  • 1. Zoomstra Workbooks For Lead Nurturing

2. Your Challenge Trade shows, webinars and online marketingprograms create a big pool of contacts for yourbusiness. PROBLEM: Your company doesnt have the salesresources to invest in working each and every oneof those contacts. So you either ignore most of those leads or simplyfollow up with an email and a set of attachmentshoping for conversion. 3. Zoomstra Workbooks Simple way to engage every contact withinformation relevant to their situation. Enables you to nurture leads with education,expertise and evidence all wrapped together in astep-by-step guide. Lets you monitor activity to bubble up the bestcontacts for the sales team to focus on. 4. Zoomstra.com Pull together relevantDistribute custom Analyze audienceinformation into a workbook to a set progress byZoomstraof contacts WorkbookWorkbook 5. Zoomstra WorkbooksA simple step-by-step guide Pull together information from the web,marketing materials from your lestores and knowledge from your head Short, valuable content easily consumed by your audience 6. Zoomstra Workbooks Quickly Aggregate Several types of information Text Pages Blog style editing Smart Checklists Include descriptions, links, downloads Embedded Web Content Videos, Streaming Content &web objects Documents & Files PPT, DOC, PDF, XLSand more 7. Zoomstra.com Pull together relevantDistribute custom Analyze audienceinformation into a workbook to a set progress byZoomstraof contacts WorkbookWorkbook 8. Distribution options Bulk add an email list to Zoomstra Enable self registration via a provided URL Retrieve contact lists from 3rd party applications including GotoMeeting*, MailChimp* and SalesForce* *Roadmap 9. One click* email access Contacts receive an email with welcome note and table of contents for the nurturing guide. With one click a browser opens the guide. Its all track-able and no password is needed to start. *Roadmap - One click expectedavailability 8/30/2012 10. Zoomstra.com Pull together relevantDistribute custom Analyze audienceinformation into a workbook to a set progress byZoomstraof contacts WorkbookWorkbook 11. Lead analysis Determine who is engaged with the content andmoving along in the workbooks. Identify interested contacts for sales team followup. Visualize activity and determine where to addvalue and improve nurturing. 12. Reporting 13. Zoomstra Workbooks Create your rst Lead nurturing program for FREE www.zoomstra.com