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WordPress 101 Shanta R. Nathwani

WordPress 101 Presentation to Haltech

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Page 1: WordPress 101 Presentation to Haltech

WordPress 101

Shanta R. Nathwani

Page 2: WordPress 101 Presentation to Haltech

Agenda

About Me

Introduction

WordPress

Hiring someone

FAQ’s & Tips

Q & A’s

Page 3: WordPress 101 Presentation to Haltech

Find Me!

Tweet Me:

@ShantaDotCa

Email:

[email protected]

My Web Site:

http://shanta.ca

Page 4: WordPress 101 Presentation to Haltech

About Me

• Instructor, Sheridan College

• Joint program with University of

Toronto at Mississauga: Institute of

Culture, Communication,

Information and Technology

• Web Design and Capstone Project

• Independent IT and Social Media

Consultant

• Clients include NPOs, Real Estate,

Software Development, Financial

and Political Sectors

• Bachelor of Commerce in Info Tech

Mgmt., Ryerson University

Page 5: WordPress 101 Presentation to Haltech

Disclaimer

• Please excuse all the text. I’m used to

using this for my students, but they make

great notes!

• I’m going to upload these after the session

to my website. So you don’t have to write

this all down.

• Please ask questions! I’ll try and add them

to the slides after the fact.

Page 6: WordPress 101 Presentation to Haltech

What Is WordPress? Why Should I Use It?

WordPress used be known as a blogging tool. Now, it is a platform for creating websites.

Currently powers 23% of the world’s websites, including The Huffington Post. This has been

increasing at a rate of approximately 2-3% per year over the last 3-4 years. It’s not going

away any time soon.

Easy to use, can have multiple contributors at different levels of access and much of the

time, doesn’t need code.

Easy to integrate with numerous other platforms, especially Social Media.

Page 7: WordPress 101 Presentation to Haltech

.COM vs .ORG

wordpress.COM

Hosted by WordPress/Automattic

FREE!

Typically has a set domain made up of your username and “.wordpress.com”. i.e., http://tantienhime.wordpress.com

Can have your own domain or modify themes, but costs extra

No Plugins

Some consider this choice limiting, others find it comforting.

wordpress.ORG

Also referred to as “Self-Hosted”.

Hosted by a third-party (such as Bluehost)

FREE for the software. You will pay for

hosting.

Can have whatever domain you want.

i.e., http://shanta.ca,

http://tantienhime.com

Can modify themes, add plugins and

much more!

Page 8: WordPress 101 Presentation to Haltech

Themes

The “Look and Feel” of your website

Might include some functionality

The “Front End” or what people see

From Graph Paper Press

Page 9: WordPress 101 Presentation to Haltech

Plugins

Plugins extend the usefulness of your

website

Some examples are Backup Buddy and

Jetpack

The “Back End” or what people don’t see

Page 10: WordPress 101 Presentation to Haltech

Which One Should I Use? It Depends…

Personal

If you just want to use it for a personal

website and more of a blog, use the

.COM version

Business

If you are going to run your business off of

this site, use .ORG

Page 11: WordPress 101 Presentation to Haltech

Coding Tips & Tricks

No matter what your discipline, learn a bit of HTML and CSS. This will help you modify your

themes

Use Firebug to target what you need to find in your webpages.

Never go live (Thank you Al Davis). Always back up your work, and I don’t recommend

making changes to the code through the WordPress Dashboard. This is the ONLY thing I

don’t recommend doing through the Dashboard.

You can probably learn more about these topics at numerous talks online and at

WordCamps (Hamilton and Toronto are the closest)

Page 12: WordPress 101 Presentation to Haltech

Recommendations

Don’t use your social media as your primary channel (such as Facebook)

I recommend using at least Facebook, Twitter and LinkedIn (depending on the focus of the org)

Keep it current

Gallery Plug-in

Stories?

Automate to Social Media and Email Lists (Mailchimp, for example)

Monitor all the channels that you are on

Pay the money when you need to

Page 13: WordPress 101 Presentation to Haltech

Common Questions

And maybe some common answers

Page 14: WordPress 101 Presentation to Haltech

1. Do I have to

download WordPress

to my computer?

Short Answer: NO

Long Answer:

WordPress.org is hosted on a

server running a number of

different services, including

MySQL Server. You could run it

on your computer, but it’s

complicated for many

beginners

My advice:

Unless you have to do a lot of

testing, such as a developer or

designer, don’t bother running it

locally.

Page 15: WordPress 101 Presentation to Haltech

2. Where can I get

themes and plugins?

Short Answer: Many places

Long Answer

Do NOT use either themes or

plugins from an unreliable

source

My Advice

Start with themes and plugins

from WordPress itself. These can

be downloaded directly

through your Dashboard or from

WordPress.org

Page 16: WordPress 101 Presentation to Haltech

3. Okay, you’ve

convinced me. How

do I move from .COM

to .ORG?

Short Answer: It can be done, but it isn’t easy.

Long Answer:

WordPress offers a premium

service for about $150 that will

migrate your site over to your

new hosting company. This

includes redirects and SEO.

My Advice:

Let the pros handle it.

Page 17: WordPress 101 Presentation to Haltech

Extra Resources

Codecademy.com: Lessons on learning how to code

Lynda.com: Videos as well as starter files included (paid service, but sometimes free

through in your education institution)

W3Schools: Great lookup resource for code. We don’t memorize every piece of code, we

look it up

WordPress: This is where you can learn almost everything I’ve just talked about! There is

also one for .ORG, but this will get you about 90% of the way there. Skip the “Getting

Started” part if you are using the .ORG

Lucas Cherkewski: Great advice on hiring a developer!

Page 18: WordPress 101 Presentation to Haltech

Final Thoughts

Join a local WordPress Meetup (Hamilton has a great one!) Tell Brian I said “Hi!”

Do your research, as with anything, especially hosting

Have an idea of what you want going into a relationship with a designer or developer,

both look and functionality

Page 19: WordPress 101 Presentation to Haltech

Want something more hands on?

Sign up for one of my classes on HackerNest!

Next one being offered is on March 29th, 2015

Page 20: WordPress 101 Presentation to Haltech

Questions?

Tweet Me:

@ShantaDotCa

Email:

[email protected]

My Web Site:

http://shanta.ca