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Allan Berger Design & UX, Co-Founder & CCO Why Short User Stories are a Competitive Advantage

Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

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Today’s product teams manage to radically reduce their development cycle times because of their habit of continuous integration & continuous deployment. This slidedeck is about introducing a practical framework called "Dimensional Planning" on how to develop products early & often and eventually continuously.

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Page 1: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Allan BergerDesign & UX, Co-Founder & CCO

Why Short User Stories are a Competitive Advantage

Page 2: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

[email protected]

allanberger.com

allanberger

Allan Berger

Page 3: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

What is a user story?

Page 4: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Competitive Advantage

Release earlier & often

Earlier market feedback

Iterate on learnings

Higher quality support & response times

Page 5: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Dimensional Planning

How does it work?

Page 6: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Dirt Road

Page 7: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Cobblestone Road

Page 8: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Asphalted Road

Page 9: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Highway

Page 10: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Example: Login Form

Dirt Road: Input Fields & Submit Button

Cobblestone Road: Autofill

Asphalted Road: Save Password

Highway: User Avatar

Page 11: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Apply to multiple Areas

Content Marketing

Design & UX

Code

Feature Development

Page 12: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Ask yourself if the effort is applicable

Is it worth it to build the Cobblestone Road now? !

Shall we rather build a Highway Version of a heavy used feature? !

Do we need an Asphalted Road of this code part? !

Does the customer gain benefit if we ship just the Dirt Road now?

Page 13: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

“”

Would this version of the product deliver more value to the customer than the one that’s currently live?

Mindset to ship continuously

Page 14: Why Short User Stories are a Competitive Advantage and how they lead to Continuous Shipping

Lean Product Management @allanberger

Thank you