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A broad review of the Pro Audio Video industry from the perspective of the pro AV installer/integrator, from rAVe EUROPE
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www.ProAVbiz-Europe.com
by Bob SnyderEditor-in-Chief
Channel Media Europe Ltd.
Who Moved The Projector?
www.ProAVbiz-Europe.com
by Bob SnyderEditor-in-Chief
Channel Media Europe Ltd.
Who Moved The Projector?
WHO MOVED THE CHEESE?
WHO MOVED THE PROJECTOR? Slide 4
www.ProAVbiz-Europe.com
IT’s TIME TO BREAK THE GLASS.
Where Does
Pro AV Go
Now?
www.ProAVbiz-Europe.com
SILO by SILO, we’re going for a BROADER view...
The ProAV industry is made up of SILOs of Product Categories & Specializations.
www.ProAVbiz-Europe.com
“Projection and Screens.”
2010 will be the Year of the Projector, according to PMA.
Worldwide front projector shipments will reach nearly 8 million in 2010, surging nearly 30% from 2009.
-- A new study from Pacific Media Associates (PMA)
www.ProAVbiz-Europe.comThe Centre of the Universe
www.ProAVbiz-Europe.comThe Centre of the Universe
One of Many Moons
Projection and Screens
Back in the 1980's, just making a projector that worked to blow-up video images on big screens was a feat by itself.
NEC, Christie, Sanyo and Digital Projection et al took bold steps to become more than just also-ran "projector manufacturers."
The Projector Shoot-Out ruled from 1992 to 1999 and now... Specs are dead.
What's the differentiator for integrators now? Service, Service, Service.
Gary calls it The Projection Differentiation Decade
The Projector Was the Heart of Pro AV
www.ProAVbiz-Europe.com
Photo Above: Epson’s GAMING projector.
Projection and Screens
The Next Big Thing: mobile projection.
Projectiondesign’s FR12 Remote Light Source technology allows the projector bulb to be placed up to 30m (100ft) from the projector head
Trends in Projection
www.ProAVbiz-Europe.com
Projection and Screens
Another Next Big Thing: Green
Another Next Big Thing: 3D, of course!
Trends in Projection
www.ProAVbiz-Europe.com
26% of all projectors sold now have LAN functionality!
Projection and Screens
The short throw & ultra short throw category continues to gain traction, especially in the education segment.
The combined short throw category now represents 9% of total global market volume...and climbing.
Trends in Projection: Short Throw &
Ultra Short Throw
www.ProAVbiz-Europe.com
Don’t Forget the Screens
Da-Lite and Joe Kane Productions are launching the new JKP Affinity 1.1 gain screen material.
Projecta’s Elpro Large with Easy to Install
Trends in Screens
www.ProAVbiz-Europe.com
Projection and Screens
PROJECTORS
Commoditization wherever there is no innovation or specialization
Go green, go service, go niche…
SUMMARY OF FORCES at PLAY
SCREENS
Continual pressure from Displays
Time to proselytize
www.ProAVbiz-Europe.com
www.ProAVbiz-Europe.com
“Displays and Mounts.”
One of the single most significant AV products was the discontinous innovation know as LCD.
The Love of DisplayLANG at ISE 2010
Displays and Mounts
InFocus enters the LCD with three new cost-effective LCDs for light commercial use, such as video conferencing, web meetings, demos, training, and presentations.
www.ProAVbiz-Europe.com
The newest Wings Platinum 4.10 can operate up to 4 displays with one computer.
Power of TouchScreens
Turn an existing display into a high performance touch screen.
NextWindow's latest large-format touch screen, 2700 Series, is a lightweight overlay that you can install via adjustable straps.
Designed for screens from 30" to 82", the 2700 is for public-facing applications such as digital signage, mall directories and classrooms.
Displays and Mounts
Prysm is leveraging Silicon Valley technology to lower the power costs behind large format displays... Steve Scrose, VP and GM of Prysm
Taking aim at the current market
dominance of DLP in large venue
applications. Prysm releases their Laser Phosphor Display (LPD) rear-screen
projection technology.
www.ProAVbiz-Europe.com75% less power than LCD and DLP technology, says maker
“MicroTiles immediately renders that market, with its giant, multi-person, color-management horror problems, useless. MicroTiles are the ultimate "cube" solution, in our opinion, as they are portable, single-person installable and, because they are LED-lit, are calibrated to AUTOMATICALLY color-correct and light-uniformity by talking to each other. Yes, talking to each other.” GARY KAYYE, CTS
“The actual individual tiles are rear-screen, DLP projected, 16"W x 12"H (20" diagonally), 20" deep and weigh 20 pounds. That in itself is not impressive, unless you were or are in the projection CUBE business.”
Don’t Forget the Mounts
SANUSVOGEL’S
PREMIER
www.ProAVbiz-Europe.com
“Digital Signage.”
The conjunction between IT and AV that throws off impressive innovation and brings VISUAL communication to the public.
Minicom: from KVM to DS
Bob’s Anti-”DOOH” Campaign
"Dooh!" is the catch phrase used by the fictional character Homer Simpson when Homer injures himself, realizes he has done something stupid, or when something bad is about to happen to him.
More importantly: DOOH is a vapid expression of what is not...Digital Out Of Home.
Here comes your footer Page 28
Digital Signage
"What was needed was a solution that encompassed everything...from inception to deployment. Some of that is hardware; some software. The crucial point is that it is an end-to-end solution, not a series of unknowns joined together.".
Mitsubishi‘s PlayOut
NEC (yes, the display manufacturer) announces a
universal advertising platform for digital signage called VUKUNET.
Why should you, the integrator, care? Simple -- this is a chance for you to make
recurring revenue, via advertising.
Digital Signage
3M Holographic
Poor Man’s Signage
www.ProAVbiz-Europe.com
Digital Signage
Measurability
Consumers can use their mobile phones to read the QR codes...
www.ProAVbiz-Europe.com
“Control and Integrator Solutions.”
Control makers take action to maintain proprietary sstems while opening up to new interfaces.
Control and Integrator Solutions
www.ProAVbiz-Europe.com
Robert Noble, CTO at AMX, says, "We currently support the integration of most PCs, netbooks and tablets using browsers like Internet Explorer, Firefox and Apple Safari. AMX also supports smart devices like cell phones that utilize Android, Apple OS, Blackberry and Windows Mobile technologies; MP3 players and future connected devices that use web browsers and/or VNC applications."
www.ProAVbiz-Europe.com
“Rich Media and Content Distribution.”
Rich Media and Content Distribution
Enterprise streaming media markets at $3.2 billion in 2008 will triple to $14.4 billion by 2014.
Digital Signage
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WHO MOVED THE PROJECTOR? Slide 34
Rich Media and Content Distribution
REACH’s ALL-in-ONE server
iStreamPlanet offers iPhone streaming delivered over the Akamai HD Network for part of your live event strategy.
The Nitty Gritty of Making Content Happen
HaiVision’s Makito™ Decoder, IP video appliance
supports H.264 at up to 1080p60 HD and the
delivery of video over IP.
WHO MOVED THE PROJECTOR? Slide 35
www.ProAVbiz-Europe.com
“Presentation Products.”
Vaddio
Presentation Products
Nearly 750,000 boards sold worldwide in 2009 and now the market will surge again to 1 million sales in 2010, says Futuresource Consulting.
www.ProAVbiz-Europe.com
Presentation Products
PLUS: Portable UPIC Wireless Interactive Panel
www.ProAVbiz-Europe.com
www.ProAVbiz-Europe.com
“Conferencing.”
The battle is just beginning...
Conferencing: The Contenders
Radvision
www.ProAVbiz-Europe.com
ooVoo
Huawei
VIDYO Lifesize
Conferencing: The Incumbents
CISCO + TANDBERG + FLIP
POLYCOM
www.ProAVbiz-Europe.com
www.ProAVbiz-Europe.com
“Paging & Evacuation.”
It‘s all moving to “over-IP.“
Biamp’s Vocia
www.ProAVbiz-Europe.com
“Video Security.”
As security needs increase and the world moves into a video era, the winner is Video Security.)
Bosch
Video Security
"We believe we currently live in the Dark Ages of computer video - computers are dependent on humans to tag videos in order to do anything interesting with them," Rob Haitani.
THE DARK AGES?
www.ProAVbiz-Europe.com
Vitamin D accurately draws yellow boxes around people it spots and green boxes around other objects, like cars.
www.ProAVbiz-Europe.com
“Pro Audio.”
The Mother of AV, still very important and still very fragmented.
Pro Audio: It’s All about IP Now
Meyer's JM-1P Arrayable
Loudspeaker
“Local area networks (LANs) and IP-based applications are transforming our lives both in the office and at home,” says Lars-Olof Janflod, International Sales Manager, Genelec .
Warwick Audio Technologies secures £1.5 million for its "Bend-it-Like Beckham" loudspeakers.
www.ProAVbiz-Europe.com
“Information Technology .”
“On the brink of the biggest transformation since PC knocked out the mainframe and mini...“
Otherwise known as “IT.”
iPAD FUSS MISSES THE POINT...
It’s About What He’s NOT Holding in His Hands...
www.ProAVbiz-Europe.com
CLOUDS, FROM BOTH SIDES NOW...
GET YOUR HEAD
OUT OF THE
CLOUDS
The Power of Applications
IT
www.ProAVbiz-Europe.com
WHO MOVED THE PROJECTOR?
The Control Room: An innovation born from the minds-eye of an integration firm in Southern California in the late 1980s. A manufacturer didn't invent this.
Digital Signage: NEC Display first coined the term in the mid-1990s,but the concept was born via a moderately successful AV integration firm in Florida.
Telepresence: Way before that term was ever used, an up-start AV integration firm from Chicago was taking existing VTC gear and making telepresence rooms that connected two sites together in life-sized proportions.
Pro AV integrators are actually always the ones who served as the catalysts to innovation.
www.ProAVbiz-Europe.com
YOU DID!
DISTRIBUTOR & INSTALLER NEWS
DISTRIBUTOR ACTIONS…
Maverick (Tech Data) expands into 12 countries
AWE Europe launches KINETIK brand and expands into Europe
STELJES expands into Europe
PSCo opens in Dubai
INSTALLERS, TOO!
AVM’s Global Partner Network (26 members, $3bn in sales)
Circuit opens in Dubai.
The Need to Expand via GEO
www.ProAVbiz-Europe.com
VIDEO’s BEST SALESPERSON
The Internet will be so transformed by video, Cisco contends, that it deserves a
new name: Medianet.
That new buzzword for the video-optimized internet of
2025.
Cisco projects video data will account for 90% of all traffic flowing across routers.
VIDEO3A.... Video Anywhere, Anytime, Any Place.
HTML5 , still in draft mode, looks to seamlessly bring video to any display - from small handheld’s to your 50” living room flat screen, all via the web.
A new InfoComm study projects audiovisual products and services will become a $91 billion global industry by 2012.
Contracts for service and maintenance of audiovisual systems are also increasing. The fastest growing services are programming, maintenance and training and other services.
THE FUTURE
THE BIG PICTURE
More Chinese makers
Big Makers Will Move from Specialization to Collision
From Discontinuous Innovation to Brand Extension
The Crunch Known as IT
Move to Managed Services
PREDICTIONS for 2011...
www.ProAVbiz-Europe.com
www.ProAVbiz-Europe.com