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What are the Differences Between UX and UI Design User Experience” is exactly that: the experience of the User. It’s the creation of the environment or space in which the user can experience things, usually in the form of a narrative. These things can be shaped in subtle ways to lead the user to a particular end favorable for the commercial concern creating it.

What are the differences between ux and ui design

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Page 1: What are the differences between ux and ui design

What are the Differences Between UX and UI Design

User Experience” is exactly that: the experience of the User. It’s the creation of the environment or space in which the user can experience things, usually in the form of a narrative. These things can be shaped in subtle ways to lead the user to a particular end favorable for the commercial concern creating it.

Page 2: What are the differences between ux and ui design

What are the differences between UX and UI Design

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Page 3: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• “User Interface” is the thing or mechanism by which someone can shape a particular experience for the user

• It conventionally refers to a visual computer interface, and sometimes the audio interface

• With the introduction of the smartphone, it includes multi-touch and increasingly, voice-based interfaces such as Siri and Google Now

Page 4: What are the differences between ux and ui design

What are the differences between UX and UI Design

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•UI, unlike UX, defines the behavioral interactions between the software and the human mind

Page 5: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• The mechanism and dynamic of the UI are observable, measurable, and testable

• UX is not necessarily restricted to a computing device

• A businesses model that leads a person through a store, with greeters and employees is a kind of a User Experience

Page 6: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Each car drive has a User Experience

• Disneyland is a kind of highly-engineered User Experience

• Ron Johnson, designed the User Experience of Apple Stores tried to bring that to JC Penny stores

Page 7: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• The election campaign of the United States President Barak Obama was reported to have significantly better and thoughtful User Experience than that of rival campaigns

• The User Experience of traditional classroom-based

education typically sucks

• It’s very tempting to try to measure a “better” User Experience

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What are the differences between UX and UI Design

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Anyone can measure physiological responses such as-

• Heart-rate variability

• Cranial activity

• Relative levels of dopamine

• Serotonin

Page 9: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Those physiological measures are tied to environmental factors, such as culture, sub-culture, society, and individual psychology

Page 10: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Some people like something and other people dislike that same something

• A better example for sussing out User Experience is found in Clotaire Rapaille’s work

• Rapaille has conducted sponsored studies using a framework that resulted in his book, The Culture Code

• One of the studies he did was for Jeep, an American car manufacturer

Page 11: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Jeep asked Rapaille to suss out what people’s experience of Jeep

• It’s a kind of User Experience study

• His method was to take groups of adults in a room, establish rapport, and gradually bring them back to childhood memories

Page 12: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Then he would ask the group for associations with a particular topic, in this case, “Jeep.”

• The method allows images, emotions, and other associations to surface up, normally buried underneath

• Rapaille would then collate all the responses and find the single word that encapsulate them all

Page 13: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• In the case of “Jeep”, for Americans in his study group, it is “Horse”

• For the demographics he was studying, there were associations with Jeep and World War II

• As a result of the study, Jeep rounded the

headlights to emphasize the subconscious association with “horse”

Page 14: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Rounding the headlights might sound like a trivial, aesthetic change

• It might be something that might associate with a superficial, visual change

• By surfacing up the underlying associations, can make changes to the experience

Page 15: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• They hit a deeper, more subconscious level because the changes were informed by the method Rapaille used to surface up associations

• Selecting typeface might seem like a concern for UI

• In Chapter 3 of Design for Hackers, David Kadavy talks about the history of typography

Page 16: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• The deeper experiences that come from using one typeface instead of a different typeface

• While the typeface itself forms part of the UI, there is an UX that emerges from the human mind seeing the typeface

• So UI and UX interact in that, the UX of a computing system emerges primarily from the UI

Page 17: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• Someone cannot directly measure the experience of another human mind

Page 18: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• He or she can only infer or intuit the experience by examining the actions undertaken between the human mind and the software via the UI

• There is no objectively “better” or “worse” UX for all people in all the times.

Page 19: What are the differences between ux and ui design

What are the differences between UX and UI Design

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• However, there are UX that can shape or lean some of the people towards an idea, or a narrative for a given time

• There are implications of humble technologies like a hammer or a pencil, beyond the uses in which we take for granted

Page 20: What are the differences between ux and ui design

Which Profession is Better Paid

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Salaries are of course dictated by many factors, though primarily:

• Location

•Experience

• Industry

•project/product type

Page 21: What are the differences between ux and ui design

Which Profession is Better Paid

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•UI and UX jobs have similar salary ranges across startups and minor tech industries

• There are more and richer opportunities for UI designers

• it is possible to find both User Experience and User Interface jobs across the following range of value in central Europe

Page 22: What are the differences between ux and ui design

Which Profession is Better Paid

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Annual:• Junior Level Salary €28k – €33k•Mid Level Salary €38k – €45k•Senior Level Salary €50k – €80k

Hourly:• Junior Freelancer €30 – €50•Mid Level Freelancer €50 – €75•Senior Level Consultant €75 – €100

Page 23: What are the differences between ux and ui design

Bring it Altogether

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•These two fields are completely related when it comes to working on them

• They are fields that should never be separated in the work-place

• they are fields where the two creative who perform these jobs shouldn’t work with different directives

Page 24: What are the differences between ux and ui design

Bring it Altogether

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• There is an interdependent aspect to a lot of what we do in the design world

• the UI and UX parties should never run on their own without coordination from the other

• UI and UX is a topic of much debate, and one that honestly is true to form when it comes to a debate

• It enhances the knowledge of both parties in the debate on both topics that are subject to it

Page 25: What are the differences between ux and ui design

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CommunicationSadiq M. AlamFounder & Head of Ideas

Call: (+880) 017110 56474, (+880) 09611 699 014Email: [email protected]: sadiq.alam

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