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In this webcast, Sarah O'Keefe of Scriptorium Publishing Services and Nicky Bleiel of Component One discuss their predictions for Technical Communication in 2011.
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Trends in tech comm for 2011 and beyond
Sarah O’Keefe, Scriptorium PublishingNicky Bleiel, ComponentOne
background imageflickr: thelastminute
Thursday, March 24, 2011
Housekeeping notes
❖ Everyone is muted except for the two presenters
❖ Please ask your questions through the Questions area in the webcast interface
❖ The presentation is being recorded; attendees do not appear in the recording.
Thursday, March 24, 2011
How is this webcast organized?❖ Three trends from each presenter.
❖ Discussion follows each trend.
❖ We expect audience participation via the Questions tab and in responding to polls.
Thursday, March 24, 2011
Nicky Bleiel
❖ Senior Information Developer, ComponentOne
❖ Director, Society for Technical Communication
❖ Highly rated speaker at STC, WritersUA, tcworld, LavaCon, and DocTrain
❖ Articles published in STC Intercom,tcworld magazine, TechComManager, WritersUA website, and the Content Wrangler.
Thursday, March 24, 2011
Trend 1, Nicky
Thursday, March 24, 2011
Word is the new black
flickr: TPWP
Thursday, March 24, 2011
Word is the new black
❖ Always part of the TC toolkit—but now more people are embracing it.
❖ Fits into Agile projects. Used widely in software and non-software doc TC projects.
❖ Plays well with SharePoint.
Thursday, March 24, 2011
Sarah O’Keefe
❖ Founder and president, Scriptorium Publishing
❖ Content strategy fortech comm
❖ Interested in collision ofcontent, publishing, andtechnology
Thursday, March 24, 2011
Trend 2, Sarah
Thursday, March 24, 2011
The age of accountabilityPhoto: Saralyn Tett
Thursday, March 24, 2011
Tech comm must prove business value.❖ Expect increased use of metrics/
analytics to measure effectiveness.
❖ Software/systems must show ROI, not just “ooh, shiny!”
❖ Basic tech comm will be commoditized, outsourced, or crowd-sourced.
Thursday, March 24, 2011
Trend 3, Nicky
Thursday, March 24, 2011
SharePoint as a content management system
flickr: keithroper
Thursday, March 24, 2011
SharePoint as a CMS
❖ Many companies already have it and are using it enterprise-wide.
❖ New version (SP 2010) is easy to use and feature rich.
❖ Can tag files with metadata; features for versioning, workflow, permissions, translation management built-in.
Thursday, March 24, 2011
Trend 4, Sarah
Thursday, March 24, 2011
Schism?
flickr: aenima
Thursday, March 24, 2011
Schism in tech comm?
❖ Traditional technical writing
❖ Help and books
❖ Modern tech comm
❖ Content strategy, screencasting, XML, content management
❖ Collaboration
❖ Business relevance
Thursday, March 24, 2011
Trend 5, Nicky
Thursday, March 24, 2011
Screenshot: blogs.msn.com/b/thehelpguy (Paul O’Rear)
Tripane help is here to stay
Thursday, March 24, 2011
Tripane help is here to stay
❖ Exhibit A: Microsoft Help Viewer
❖ Workarounds for web-based scripting issues
❖ TOC, Index, Search = web navigation
Thursday, March 24, 2011
Trend 6, Sarah
Thursday, March 24, 2011
Cloud-based tech commflickr: fifikins
Thursday, March 24, 2011
Cloud advantages are compelling...❖ Easier management of software
configuration and backup requirements
❖ Lowers overhead especially for smaller groups
❖ Eliminates requirement to work on a specific computer
❖ Hosting requirement an issue
Thursday, March 24, 2011
Poll
❖ Your assessment of our trends.
Thursday, March 24, 2011
Your turn: What trends do you see in tech comm?
Thursday, March 24, 2011
Final notes
❖ scriptorium.com/resources/webcasts for the webcast recording in a day or two
❖ Check scriptorium.com/events for upcoming events
Thursday, March 24, 2011
Contact information
❖ Nicky Bleiel, [email protected]
❖ Sarah O’Keefe,[email protected]
Thursday, March 24, 2011
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