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Warm up session about Search Engine Optimization... The Good, The Bad, & The Ugly.
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WELCOMEBy
Search Engine Optimization
Thursday, October 14th, 2010.
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CONTACT:2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
The Good, The Bad, & The Ugly.
Warm up session
By: Hashem E.Zahran.
SEO / SEM / SMM To hire or not to hire ……………………………………………..
Services Provided by SEO Individuals, Agencies, & Consultants ……………...
Organic Vs. Not Organic Search Results & How they Appear ………………….
What’s Next? Can I Do it? ……………………………………………………………
Marketer, Designer, Or Developer? Workflow ………………………………….
• SEO for Marketers Keyword Research & Market Analysis ………..
• SEO for Designers Creating , Agencies, & Consultants ……………...
• SEO for Developers Understanding Bots & knowing your duties ..
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What to Discuss?2
2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
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SEO / SEM / SMM
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
TO HIRE OR NOT TO HIRE?!
• Search Engine Optimization.• Search Engine Optimizer.SEO• Search Engine Marketing.• Search Engine Marketer.SEM• Social Media Marketing.• Social Media Marketer.SMM
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
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Services Provided by SEO
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
INDIVIDUALS, AGENCIES, & CONSULTANTS
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
• Site Content.• Site Structure.Review
• Hosting & Page Redirects.• Error Pages & Use of JavaScript.Advice
• Editing & Writing.• Proofing for keywords.Content
• Online Business.• Marketing Campaigns.Management
• Research.• Stuffing vs. Density.Keyword
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Organic Vs. Not Organic
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
SEARCH RESULTS AND HOW THEY APPEAR
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
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What’s Next?
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
CAN I DO IT MYSELF?
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Yes, Everyone can be SEO!
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
IS IT A DEVELOPER, DESIGNER, OR MARKETER JOB?
Marketer
Designer
Developer
It’s a Team Work:
Marketer
Designer
Developer
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SEO for Marketers
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
Keyword Research
Analysis Plan
SEM
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SEO for Designers
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
Headings Navigation
Images & Links Bold Text
Designer
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SEO for Developers
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
STOP KIDDIN ME, YOU KNOW IT’S YOUR JOB.
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SEO for Developers
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2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
Simply find if it’s possible to implement something on your code
that can generate the following resources:
sitemap.xml: un-compressed XML Sitemap.
sitemap.xml.gz: compressed XML Sitemap.
ror.xml: Resources of a Resource XML Sitemap.
sitemap.html: HTML sitemap for lazy crowd.
urllist.txt: Sitemap in Text Format for Yahoo.
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Next Sessions15
2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
CONTACT:
Dealing with Crawlers• Make effective robots.txt• Be aware of rel=“nofollow” for links
SEO for Mobile Phones• Notify Google about mobile sites• Guide mobile users accurately
Promotions and Analysis• Promote your website in the right way• Make use of free webmasters tools
THANK YOUBACK X
CONTACT:2 Saint Genny Street, Kafr Abdou. Suite 103 - 105. Alexandria 21311, Egypt.Phone: +2 (03) 546-7622. URL: www.eSpace.com.eg
Questions?Call Hashem on 010-4205152 or Follow him on twitter @antikano
