Want a Thriving Business 2016? Focus On Recent Trends InMobile Apps Development!

Mobile apps development industry is successful year after year rapidly as the result of the increase in

the number of mobile users. A recent report stated that nearly 80% of the world’s population own a

mobile phone and in which around 65% own a Smartphone. 70% of the internet traffic is driven by mobile

devices like Smartphone, laptops, tablets, and more. The increase in the mobile internet users led to a

drastic improvement in the mobile app industry. Almost 70% of the website owners own a mobile app for

their business.

WhyMobile Apps Development?

Mobile apps development is securing the hearts of many businesses as it is turning the profit in almost

every industry. To choose mobile apps development for a thriving business, here are few promising facts

The world has moved towards a mobile friendly environment, and people rely on their mobiledevices like Smartphone for everyday activities.

Mobile apps are turning out to be more social with people.

Mobile applications offer on-the-go marketing that results in the reinforcement of the brand orbusiness.

Using mobile apps, one can easily record extensive data that in turn might be useful for targetedcampaigns.

Mobile apps are convenient and easily accessible even at midnight, and also, it attracts the largeryounger audience.

Sales are easier than never before, thanks to the mobile apps development.

What Are The Recent Happenings In Mobile App Industry As Far As 2016 Is Considered?

2015 was a great year for the information technology (IT) industry, especially the mobile applications

market. The wearable technologies and the Internet of Things (IoT) took over the market with a massive

tornado last year, and it is still continuing. Mobile application marketing and app analytics got the

necessary hype in 2015. It is time to dig in the (expected) happenings of 2016. Here are the top 8

upcoming and most strong trends of 2016.

1. Mobile payments made easy and reliable

It has been evidently proven that mCommerce has taken over the eCommerce market. Apple Pay has

already started functioning wherein the Android Pay and Samsung Pay is expected to launch this year.

A recent research found that nearly 50% of the payment or online transactions will happen via a

mobile app.

2. Wearable technology will play a major part

Wearables have started attracting many people with its excellent functionality coordinated with the

fantastic design. Likely in 2016, wearable technology will join hands with fashion to deliver

unbelievably designed devices. The fourth quarter sales of Apple Watches has increased when

compared with the first quarter sales of the same. The sales are going north, and the watch app

market is rising simultaneously.

3. Beacon devices

GPS has now got a new dimension with the increase in the demand of the Beacons, small devices

that can transmit signals or messages using Bluetooth Low Energy (BLE) technology. Beacon services

with meet the expectation this year with the wide possibilities for location awareness and customer

interactions.

4. Messaging applications are used longer

Recently, Pew Research Center conducted a research survey that resulted with 36% of the mobile

phone or Smartphone users use messaging apps for communication. Social networking apps like

Whatsapp, Line, Hike, Facebook, Messenger, Snapchat and many other are dominating the app

industry. Apps like this are sure to a winner in 2016 as people expect more reliable and most

attractive mobile messaging app.

5. Internet of Things is the new future

Internet of Things is the next big thing as

IoT is said to be the future of technology.

The below graph give the demographics of

IoTs future according to Business Insider.

Cisco along with its contemporaries are

predicting IoT will also be in the form of

dimmable streetlights which operates only

when motion is detected. It helps save

energy around 70 to 80%. The future of IoT

is bright alongside the future of apps for it.

Digital Pursuit, Inc ,1644 Jackson Street Hollywood,Florida 33020.

Contact Us : (954) 922-1260 fax: (954) 922-1261

6. Cloud technology is always there

It is a well know fact that cloud computing will always be in demand and the same applies for

cloud-based mobile applications. This is because cloud would support the development of small and

medium-sized applications and also allows cross-platform compatibility. The increase in the demand

for storage size, app development is slightly moving towards cloud based apps that doesn’t require

much space from the device.

7. Enterprise applications are improving

2015 showed excellent stability and also demand of enterprise applications. 2016 is also expected

the same but with much more possibilities. Businesses are betting big in having their app to do the

desired task than relying on a third party app vendor. It is expected to be nearly 25% of the native

and cross-platform app developers and mobile app development companies are expected to develop

enterprise applications.

8. Swift programming is the new standard

Swift, a premium programming language launched a couple of years back has captured the attention

of many programmers. Swift is taking up the mobile apps development industry by a storm and many

iOS, OS X, watchOS developers has started using this programming language in 2016 and many apps

like LinkedIn, Vine and Yahoo are already onto it. Swift is going to be a new language for the

iDevelopers.

Author Bio: Digital pursuit is a leading web and mobile application development company located in

different parts of Florida. With more than 25 years of experience, it has a wide client database spread

across the globe that have a satisfied work experience with Digital Pursuit. Its services includes creative

website development, informative mobile apps, digital marketing, cloud services and many other.