(877) 59 - COACH (592-6224)

How to use Social Networks in Your Search

(877) 59 - COACH (592-6224)

• Founder and CEO of Forward Progress, Inc.• Train and Coach over 2,000 people a month• Trained over 40,000 professionals over 30 countries

in Social Network Skills • Over 30 years in Business Coaching, Consulting and

Training• Call Center, Internet, eMarketing, Event Management, • Lead Generation & Management, Web Seminars, eSelling• Over Two Billion Dollars Sales, over 25 Million Leads,

Helped Thousands of People using Internet Based Lead Generation

• Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking and Channel Sales…..

Dean DeLisle

(877) 59 - COACH (592-6224)

• Blogs• Articles• Postings• Status Updates• Emails• Video\Photo• Links

Current Use of Social Network Communication?

(877) 59 - COACH (592-6224)

• Interactive• People Respond Better• Builds Trust• Builds Community• Viral Activity• Sharing

Why Online Social Networks?

(877) 59 - COACH (592-6224)

• You• This School• Career Mgmt Group• City\Country Clubs • Chambers• Industry Clubs• Organizations• Charities• Religious\Health• Network Groups

(877) 59 - COACH (592-6224)

• Trusted Colleagues• Like-minded People hanging out• Similar Friends and Associations• You have more “Things” in common• Similar “Beliefs”• Recommended “IN”

(877) 59 - COACH (592-6224)

• That Know YOU?• That Trust YOU?• That have done “Business” with YOU?• That would recommend YOU?

Dean Sue Pat Mark

•Sales Techniques•Networking Skills

(877) 59 - COACH (592-6224)

• LinkedIn Has Over 90 Million Members

• Average User has 240 Connections

• One Degree From Over 35,000 Trusted Connections

• Two Degrees From Over 3,200,000 Trusted Connections

Growing Numbers

LINKEDIN DEMOGRAPHICS 2011

LINKEDIN DEMOGRAPHICS 2011

LINKEDIN DEMOGRAPHICS 2011

(877) 59 - COACH (592-6224)

Interesting Facebook Stats • More than 700 million active users • 50% of all active users log on to Facebook in any given day • More than 35 million users update their status each day • More than 60 million status updates posted each day • More than 3 billion photos uploaded to the site each month • More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week • More than 3.5 million events created each month • More than 3 million active Pages on Facebook • More than 1.5 million local businesses have active Pages on Facebook • More than 20 million people become fans of Pages each day • Pages have created more than 5.3 billion fans

Growing Numbers

(877) 59 - COACH (592-6224)

Dean

Bob Joe Karen Beth

Kim Bev

Dave SamPat

Dan

• Think about

“Recommended In” –……Then what if?

(877) 59 - COACH (592-6224)

Dean

Joe

Ron

Bob

Al

Evelyn

Dan

ED

Facebook Twitter Del.icio.us Digg

Chamber members

member

member

member

member

member

member

member

BLOG BLOG BLOG BLOG

Joe

My Space

BLOG

Dyer Lansing

Alan

Mary - Highland

Customers

Calumet City

Coaches Sales

Monique - LS

LinkedIN

BLOG BLOG

Neighbors

Based on time and experience most of us can only reach a

limited audience….

(877) 59 - COACH (592-6224)

Dean

Joe

Ron

Bob

Al

Evelyn

Dan

ED

Facebook Twitter Del.icio.us Digg

Chamber members

member

member

member

member

member

member

member

BLOG BLOG BLOG BLOG

Joe

My Space

BLOG

Dyer Lansing

Alan

Mary - Highland

Customers

Calumet City

Coaches Sales

Monique - LS

LinkedIN

BLOG BLOG

Neighbors

It’s about the people you can’t see!

(877) 59 - COACH (592-6224)

Lawyers Business Owners

Accountants Partners

Consultants Financial Services

Coach’s Professional Services

Insurance Medical Professionals

Real Estate Students

Sales Job Seekers

Auto Dealers Recruiters

Sports Manufacturers

Web Developers Technology

AND MANY MORE…………………………

(877) 59 - COACH (592-6224)

ASK!

(877) 59 - COACH (592-6224)

• What Information do you already have?• Information, Brochures, Sell Sheets, Instruction Sheets

• LinkedIn – Plaxo – Org Site – Personal Site - Blog• Photo’s or Sales Videos, Training Videos, Product Videos

• YouTube – Org Site – Facebook - Vlogs (Video Blog)• Power Point, Training, Sales, Marketing, Service

• Slideshare – Org Site• Articles, Monthly Newsletter, Events, Charities, Memberships

• EZineArticles – Article99 – FastPitch – Org Site – Blog

• Then why not leverage what you have to promote yourself?

What do you already have?

(877) 59 - COACH (592-6224)

Your “Social Profile” tells them more of the truth than your

resume!

What do Recruiters and Hiring Managers Say?

WHY?* Institute for Social and Emotional Intelligence

(877) 59 - COACH (592-6224)

• This is your Welcome Mat to the WWWORLD!• Like company website

• Be complete and accurate (company sites)• Target your profile to the reader• Link back to all associations and companies• Create “Relevancy”• Co-workers – professionals – clients

vendors – partners – fans!

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

Your Profile = Your eReputation

(877) 59 - COACH (592-6224)

Create Relevancy!

Profile Tune Up

1.Create your personal tagline2.Appear focused3.Put your elevator pitch to work4.Point out your “RELEVANT” skills5.Explain your experience6.Distinguish yourself from the

crowd7.How will you help them?

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

• Blogging & Discussions - If you can…….• Type an email • Start a conversation• Ask a questions• Take advice• Give advice

• ………………………..Then you can Blog!Social Intelligence = Dealing with People

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

Sample

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

• If you can talk you can do Video• If you give presentations now, you have Power Point• Pictures are worth a 1,000 words!• Programs you can use

• Camtaisia – GOTO Webinar – Movie Maker

• Services you can use• Viral Effect

YOUR

COMPANY

Video or Power Point

RECENT ARTICLES

SOCIAL SITES

COMPANY SITES

Outcome!

(877) 59 - COACH (592-6224)

• Think about what if…..

You Post Articles, Pictures,

Events, Videos and PPT?

Dean

Bob Joe Karen Beth

Kim

Bev

Dave SamPat

Dan

(877) 59 - COACH (592-6224)

Network Diving?Network Diving?

(877) 59 - COACH (592-6224)

Network Diving?Network Diving?

(877) 59 - COACH (592-6224)

Your Time?Your Time?

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

(877) 59 - COACH (592-6224)

Connect With Us

dean@forwardprogress.netTWITTER: www.twitter.com/deandelisleFACEBOOK: www.profile.to/deandelisle/

FAN PAGE: www.Facebook/ForwardProgress LINKEDIN: www.linkedin.com/in/deandelisle

OR

Call (877) 592-6224

Questions?Questions?