#KofaxTransform

During Kofax Transform 2015, select presentations were captured through creative interpretation of graphic recorders. Enjoy the visual journey.

IGNITING CUSTOMER ENGAGEMENT

The Art of EnchantmentPresented by Guy Kawasaki

1. Achieve Likeability2. Achieve Trustworthiness3. Perfect (your product or service)4. Launch5. Overcome Resistance6. Endure7. Present8. Use Technology9. Enchant Up10.Enchant Down

Igniting Customer Engagement with Smart Process Applications

Presented by Dermot McCauley

• Age of the customer• Empowered• Connected • Informed

• How to engage with customers using Smart Process Applications• Multichannel engagement• Adaptive process• Actionable insights• Collaboration

What Does Customer Engagement Mean To You?

• Helping customers become successful• Personalizing answers• Customer interaction on their own terms• Becoming a partner, not a vendor• Adding value• Proactive participation• Building long term strategies• Telling a story and sell your dream• Anticipate change and customer

expectations

Social Listening/Attendee poll

What Does Transformation Look Like?

• Migrating from paper to digital• Change from anonymous to unique• Enriching data• Removing the brick from accelerator

pedal• Changing healthcare to health and care• Data extraction and transformation• One platform, multiple tools

Social Listening/Attendee poll

ADDITIONAL GRAPHIC RECORDINGS

Customer Communications Management

E-Signature Technology

Financial Services