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User-Centric Social Networks
Aswath Rao
www.enthinnai.com
User-centric Social Networks?
User-centric Social Networks
SN – What Is It?
Profile
Buddies
Relationships
Social Graph
Sharing Digital Content
Presence
Real-Time Communication
Chat
Voice
Video
What’s wrong with them?
Within Network
No Cross Network
No Migration
“People keep asking me to join the LinkedIn network, but I’m already part of a network, it’s
called the Internet.”
Gary McGraw
What is Desirable?
Just like SNs
Profile
Buddies
Relationships
Social Graph
Sharing Digital Content
Presence
Real-Time Communication
Chat
Voice
Video
But …
Across Internet
No Cross Network
No Migration
Social Networks
User-centric Social Networks
Technologies
Internet-wide Identity
OpenID
Information Exchange
Standardized API
Secure Authentication
OAuth
We can rebuild SN, we have the technology. We have the
capability to make the worlds first UC SN. Better. Secure. Portable.
Can you spare Six Million Dollars?
EnThinnai Demo
OpenID for authentication
Identification of a buddy
Buddy is a unilateral relationship
Granting visa to enter your space
That too a restricted one
Managing the buddy list
Availability status
Not your brother’s presence
Aggregated from multiple inputs
Ability to set a value specific to a buddy
Pull, not push
Only buddies can pull
Track the tracker
Contact information
Dynamically updated
Permission based
Not your father’s address book
Sharing a note
Not sending it
Again permission based
Only buddies can share
Pull, not push (mostly)
Whitelist based email?
File sharing
End of demo
Marketing Strategy
Consumer market?
Enterprise market!
Need your input