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presentation given by Evgeny Morozov at a Kyiv meeting of Belarus-media donors, early April 2007
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2. 3 ways to improve: a personal perspective
3. Life of a post written in English 4. Step I: Create a new post 5. Step II: Write the text 6. Step III: Tag it 7. Step IV: Post it to the blog! 8. But it also appears here 9. And here 10. and here 11. And if somebody diggs it, also here.. 12. And very likely also somewhere here 13. But what if your post is really good? 14. Within a few hours, it would make it here 15. and here 16. and here 17. and here 18. And of course here 19. Then it appear on pop. aggregators 20. And buzz aggregators 21. And human buzz aggregators 22. And news aggregators 23. Other bloggers will easily find it 24. and write about your post/blog 25. You might even appear on some community news programs 26. Perhaps, even MSM will mention it 27. Result: Slashdot/Digg effect 28. Observations?
29. Life of a post written in Belarusian 30. Write a post on LJ 31. Repost it on minsk_by 32. and a few other communities 33. and hope that youll be featured in RFERL overview 34. Or Nasha Niva 35. But
36. Implications?
37. Results ?
38. Hypothesis As more content-meritocracy is introduced to the .by blogosphere, it will a) have better/deeper posts b) become more appealing to serious people 39. Other benefits The more blogging and content-sharing tools are localized, the easier it will be for journalists, bloggers, and other professionals to take full advantage of the blogosphere!!! 40. Search better 41. Track the buzz/Hunt for Emerging Stories 42. Track trends 43. Track key people 44. Track key phrases 45. Track Full Conversation 46. Track full conversations II 47. Track both MSM/blogosphere 48. Track LOCAL conversations 49. Track Feedback to your stories 50. Thank you! Questions?Email: [email protected] 51. disclaimer: I've done my best to attribute slides, graphs and screenshots used in this presentation. Nobody is perfect, and some of them may have slipped in unclaimed apologies to the original right holders. Let's hope that my frivolous use of your graphs or tables falls under fair use ;-)