The z13 and The Mobile & Analytics Tsunami Hélène Lyon

© 2015 IBM Corporation

The z13 and the Mobile & Analytics

Tsunami

Hélène Lyon

Distinguished Engineer & CTO, Analytics on z Systems for Europe

Europe IMS SWAT Technical Executive

IBM Systems, zSoftware Sales

[email protected] My LinkedIn profile Follow @HeleneLyon

mailto:[email protected]

http://fr.linkedin.com/pub/helene-lyon/26/a40/b21

http://twitter.com/HeleneLyon


The market is moving, forcing businesses to transform

Explosion in transaction growth

driven by mobility

and the Internet of

Things

Analytics is moving to real time

to capture new

opportunities at the

point of impact

Hybrid cloud is the new standard

for delivering service,

agility, trust and

efficiency

2


Let’s have a Dream!

Imagine a System that absorb your business workload, that provide insight

with every interaction and that is highly secured, efficient and always up…

3


Innovate by linking z Systems with the rest of the world

4


Mobile is changing interactions and how work gets done

People are transacting on mobile• The average mobile phone user

checks their phone 150 times a day

But the experience of

mobile is not yet

meeting expectations

• 80% of apps are used

once then deleted

Mobile transactions are generating unprecedented amounts of data • Global mobile data traffic

will increase 26-fold between 2010 and 2015, reaching 6.3 exabytes per month by 2015

This data is helping

organizations deliver new

value

• By 2020, 90% of new

passenger cars sold will

have some form of vehicle

mobile platform, up from

10% in 2012.

Mobile enterprises leverage

this data, putting the right

information into the right

hands at the right times

MOBILE

5


What’s the cost of a bad app

Nov 28, 2014 MOBILE

6


Mobile solutionsDriving the evolution of system structures

Systems of Engagement

Legacy

DB

CRM HR

• Fast, agile, mode of application creation

• Leverage Open Source software components

• Optimized for client engagement applications that integrate mobile, social and analytics

• New style of application development via service composition

• Scale-out applications and delivery Infrastructure

• Can combine services from both public and private clouds

• Stores, serves and protects the data that drives a business

• Secure, robust, highly available

• Optimized infrastructure to enable high use of system resources

• Audit trails, chargeback, governance, backup and recovery

• Automatic dynamic scaling of infrastructure to match workload and data demands

ERP

150interactions per day

per device

1 Billionsmartphone users

by 2016

MobileApps

Systems of Record

MOBILE

7


z System Infrastructure Matters for Enterprise Mobility

Front-end app

development

User

engagement

20%of the effort is visible

(mobile UI)

80%of the effort lies

under the surface

CICS®

IMS™

WAS

DB2®

An

aly

tics

Enterprise

Integration

Operations Security

We reduce the

time clients

spend on this

MOBILE

8


Answering Mobile Challenges with Unique z System capabilities

• Apps typically need to leverage existing

enterprise services, which must be made

mobile-consumable

Connecting apps with enterprise systems • Development tools that integrate z Systems data and transactions

• z/OS Connect provides uniform way for mobile devices to interact with z Systems

• A strategic approach to app delivery

requires a mobile enterprise application

platform (MEAP)

• Accelerated development demands instant

provisioning of development servers

Accelerated time to market requirements • IBM MobileFirst Platform Server provides open, comprehensive platform to build, run and manage apps

• Running IBM MobileFirst Platform Server on Linux for z Systems benefits from virtualization capabilities

• Mobile apps increase the number of

transactions and costs associated with it.

• Spikey mobile traffic demands highly scalable

infrastructures

Managing the mobile workload • z Systems in general, but the new z13specifically, can deliver an IT infrastructure that keeps pace with the increasedworkload that results from mobile engagement

• Highly fragmented set of devices and platforms

requires a mobile device management (MDM)

solution

• How to secure the mobile transaction end to end

Device management and mobile security • Take advantage of security capabilities of z Systems platform, EAL 4+ certification, hardware crypto, hipersockets, RACF, zSecure …

• Enhanced security features on the new z13

9


Analytics is becoming the keystone of every organizationFive Business Critical Analytics Use Cases

Big Data Exploration

Find, visualize, understand all big data to improve business

knowledge

Enhanced 360o Viewof the Customer

Achieve a true unified view, incorporating internal and external

sources

Operations Analysis

Analyze a variety of machinedata for improved business results

Data Warehouse Augmentation

Integrate big data and data warehouse capabilities to increase operational efficiency

Security/Intelligence Extension

Lower risk, detect fraud and monitor cyber security in real-time

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Drive top-line growth via

transformational new services

Dramatically “maximize yield” on investments

in standard electronic business practices

Leaders know they must leverage data to outperform, but are struggling to hit the mark

More sophisticated analytics techniques must be put in play

IT must be exploited as a business strategy

80%

annual decrease

in customer

lifetime value for

firms that don’t

use engagement

analytics

of marketers

send same

content to all

subscribers

of businesses

“extremely

satisfied” with

ability to use

customer data

for decisions

typical banking

regulation non-

compliance fine

estimated

fraud loss to

healthcare

government tax

revenues lost

to non-

compliance

6% -4.3% $226M 16% $100M

Sources: Aberdeen Group, NHCAA, Association of Certified Fraud Examiners11


The Big Data Starting Point

Which types

of big data

does your

organization

currently

analyze?

Source : Gartner Inc,

Research Note G00263798-

Survey Analysis: Big Data

Investment Grows but

Deployments Remain Scarce

in 2014 . Nick Heudecker,

Lisa Kart, Date Published

09/092014

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Deliver real-time insights at the point of impact

Improve customer experience

Increase revenue opportunities

Improve response time

Avoid (ETL)

Eliminate complexity

Eliminate cost

Eliminate redundancy

More transaction

throughput

Faster data

access

Increased analytics

performance

Analytics as part of

the flow of business

Insights on every

transaction

The greatest value is achieved when analytics are run

where the transactions and data originate

Integrated analytics and transaction processing on z Systems

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Simple Performant AdaptiveIterative

Answering Real-Time Analytics Challenges with a Unique 100% z/OS based solution

Business

Rules

Policy

Regulation

Best Practices

Know-how

Risk

Clustering

Segmentation

Propensity

IBM DB2 Analytics Accelerator augment analytics

capabilities on historical data.

Predictive modeling, business rules and

orchestration together enable the most effective

decisions

Augment intelligence

Business Critical

Queries

Tra

nsa

ctio

n &

Ba

tch

Wo

rklo

ad

Predictive

Analytics

Orc

hestr

ati

on

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Plus...

• New Workload Container

Pricing

• zTPF Transformation Engine

• New Multiplex Pricing

Mainframes

account for 68% of

production

workloads, but only

6% of IT spend

Mainframe

organizations

demonstrate an

average of 35% lower

IT Cost of Goods; and

computational growth

roughly 3x more

economically efficient

Up to 56% better throughput on z13 and Java8 than Intel Haswell

for IBM middleware

solutions

Announcing the z13 - Not legacy but the most technically advanced platform

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For Cloud8000 virtual servers for

new economics and price /

performance

Cloud patterns and new

compilers

OpenSource and KVM

For Mobile141 High performance cores

SMT for up to 30% more

throughput

Mobile competency centers

For Data and Analytics

10TB memory + new pricing

Massive and accelerated I/O

throughput

Refreshed analytics portfolio

featuring SIMD, IBM IDAA and

DB2 BLU

For Trusted Computing

Crypto Express 5S – up to 2X

secure throughput

Enterprise grade Linux For PricingNew Large memory pricing

New workload and mobile workload pricing

New Multi-system pricing

z13 – Reinventing Enterprise IT for Digital Business

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Reinventing enterprise IT for digital business

The trusted enterprise platform for integrating Data, Transactions and

Insight!

Designed for data and transaction

serving for the mobile generation

Designed for integrating transactions

and analytics for insight at the point

of impact

Designed for efficient and trusted

cloud services to transform the

economics of IT

17

Technology

The z13 and The Mobile & Analytics Tsunami Hélène Lyon