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This document is offered compliments of BSP Media Group. www.bspmediagroup.com All rights reserved.

The Role of Radio in The Delivery of Content that Promotes Social Development

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Page 1: The Role of Radio in The Delivery of Content that Promotes Social Development

This document is offered compliments of BSP Media Group. www.bspmediagroup.com

All rights reserved.

Page 2: The Role of Radio in The Delivery of Content that Promotes Social Development

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Page 3: The Role of Radio in The Delivery of Content that Promotes Social Development

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Project Everyone was founded by Richard Curtis, filmmaker and founder of Comic Relief. This is why...

In September 2015, the United Nations are launching the Sustainable

Development Goals.

These are a series of ambitious and brilliant targets to end extreme poverty and tackle climate change

for everyone by 2030.

If they are met, they ensure the health, safety and future of the planet for everyone on it.

And their best chance of being met is if everyone on the planet is

aware of them.

Page 4: The Role of Radio in The Delivery of Content that Promotes Social Development

What is Project Everyone?

Project Everyone aims to make the United Nations 2015 Sustainable Development Goals ‘famous’.

We want to reach as many of the world’s 7 billion people with the message of the goals in 7 days. 26th September- 2nd October 2015.

Page 5: The Role of Radio in The Delivery of Content that Promotes Social Development

What is the plan?

TELEVISION The launch week of the goals will open with a one-hour TV spectacle live from the Global Citizen Festival stage in Central Park. Curated by Richard Curtis and

Chris Martin, this will be live-streamed on YouTube and shown by broadcasters across the world.

DIGITAL We are working with the digital giants to deliver the greatest digital marketing plan in history.

MOBILE We are working with the world’s largest mobile operators to send a text to

every mobile in the world.

BRANDS We are working with the world’s largest companies and most high-profile brands to harness their reach- Standard Chartered, Pearson, Aviva, Royal Mail, and

Virgin are on board.

Page 6: The Role of Radio in The Delivery of Content that Promotes Social Development

What is the plan?

LESSON The World’s Largest Lesson will bring understanding about the global goals to children in classrooms across the globe. Delivered in partnership with

UNICEF.

FILM Together with SAWA, Project Everyone is creating the first ever global cinema advertising campaign reaching an audience of millions of cinema

goers.

FAITH We are working closely with the UN and interfaith groups around the communication of the goals to create the world’s largest prayer.

Page 7: The Role of Radio in The Delivery of Content that Promotes Social Development
Page 8: The Role of Radio in The Delivery of Content that Promotes Social Development

What is Radio Everyone?

Radio Everyone is a 7 day pop up station.

Uniting the world’s broadcasters in a way that has never been seen

before.

Aim to reach as many of the world’s seven billion people as possible, using the world’s most accessible medium.

Content -curated by the world’s biggest names in music, sport and

entertainment.

- available on all digital platforms across 7 days.

- and available to our network of global broadcast partners to host.

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African stations are interested

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How does Radio Everyone work ?

We know your air time is precious, so we will provide a kit of parts to allow you to create unique Radio Everyone programming which works

for your platform and your audiences.

+ + THE ‘SOUND’ OF RADIO EVERYONE

INFORMATION ENTERTAINMENT

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CONTENT EXAMPLES

We invite broadcasters to think creatively about the content they produce, in addition to the assets provided. We welcome the unexpected, the exclusive and the unusual!

+ +

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BON has worked with good causes before

In 2010 the Broadcast Organisation of Nigeria offered its support and

network to bring in support for the 1GOAL Education for all Campaign.

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In September 2015, the people of the world will be listening…. Help us create the world’s biggest pop up radio station.

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Some of the Sustainable Development Goals - are they relevant in Nigeria? 1. NO POVERTY End poverty in all its forms everywhere 2. NO HUNGER End hunger, achieve food security and improved nutrition and promote sustainable agriculture 3. GOOD HEALTH Ensure healthy lives and promote well-being for all at all ages 4. QUALITY EDUCATION Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all 5. GENDER EQUALITY Achieve gender equality and empower all women and girls 6. FRESH WATER + SANITATION Ensure availability and sustainable management of water and sanitation for all 7. ACCESS TO ENERGY  Ensure access to affordable, reliable, sustainable and modern energy for all 8. GOOD JOBS + ECONOMIC GROWTH Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all

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Get involved!

Become part of this very special project and unique network of broadcasters.

Work with us to tailor make your Radio Everyone offering.

Contact:

[email protected]

Mobile: + 44 7832 951517