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We all want to be on a great team - with fun, competent and enthusiastic people, delivering successful projects to wow the customer. However, this reality is hard to archive - fun cannot be mandated, success requires coordinated effort of many people, and customers have a hard time explaining what exactly will wow them. Consider nudging - making a small suggestion in a powerful way. A right setup will help the team communicate better. A good nudge will encourage the customer to share their feelings about the project early and often. There are also small nudges (not orders!) that help everyone enjoy their workday more, and be more creative and productive at the same time.
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©2010 Improving Enterprises, Inc.
Building a great team:The power of a nudge
Jane Prusakova
Improving Enterprises
Dallas ALN
©2010 Improving Enterprises, Inc.
Jane Prusakova
Hard-core developer
Behavioral science geek
Dancer and photographer
©2010 Improving Enterprises, Inc.
©2010 Improving Enterprises, Inc.
What is a nudge?
©2010 Improving Enterprises, Inc.
Nudge tools
Defaults
Choice structure
Feedback
©2010 Improving Enterprises, Inc.
What is NOT a nudge?
Order, requirement
Ultimatum, lack of choice
Commitment
A nudge always leaves a choice
©2010 Improving Enterprises, Inc.
©2010 Improving Enterprises, Inc.
Popular nudgesTip on the restaurant check
Candy and gum at Fry’s checkout
Minimum payment for credit card bill
©2010 Improving Enterprises, Inc.
Ag
ileProductivity
Work-lifebalance
On-timedelivery
QualityHealth
Moral
e
©2010 Improving Enterprises, Inc.
Nudges for better
Communication
Technical excellence
Team spirit
©2010 Improving Enterprises, Inc.
Collocated groups
©2010 Improving Enterprises, Inc.
Team spirit
©2010 Improving Enterprises, Inc.
©2010 Improving Enterprises, Inc.
• Google • Microsoft • Improving Enterprises
FREE FOOD
©2010 Improving Enterprises, Inc.
ANY FOOD WILL DO
©2010 Improving Enterprises, Inc.
Process nudgesMeeting reminders
Stand-up meetings
Deadlines
©2010 Improving Enterprises, Inc.
Agile Nudges
Daily scrum
Scrum retrospective
Stakeholder demo
Task board
©2010 Improving Enterprises, Inc.
Technical Excellence Nudges
Code reviews
Pair programming
Test coverage
Static analysis
©2010 Improving Enterprises, Inc.
Other nudges at work
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?
©2010 Improving Enterprises, Inc.
Nudging techniques
Create a defaultScrum ceremonies
Make it easyOpen office layout, meeting facilitation
Continuous feedbackCI, test coverage
©2010 Improving Enterprises, Inc.
Ag
ileProductivity
Work-lifebalance
On-timedelivery
QualityHealth
Moral
e
©2010 Improving Enterprises, Inc.
Building a great team:The power of a nudge
Jane Prusakova
Improving Enterprises
Dallas ALN
©2010 Improving Enterprises, Inc.
Jane.Prusakova at Improving Enterprises.com
SoftwareAndOtherThings.blogspot.com
@jprusakova
Jane Prusakova
http://www.slideshare.net/jprusakova
