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THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
GREEN IT GREEN ITThe next burning issue for
businessThe next burning issue for
business
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Presented by
Madhumitha s
Shilpa w
For team MarsvapoursFor team Marsvapours
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem
bull Energy costs of IT and data center operations aresignificant whether for internal corporate IToperations or as part of IT outsourcingbull Power consumptionbull Coolingbull ldquoInefficientrdquo equipment operations eg dataservers ldquospinningrdquo when no active operations arebeing performedbull In ldquoold daysrdquo energy costs were assumed to be freebull In current environment (pun intended) equipmentcosts have been reduced putting focus on energycosts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem ndash ldquoGreenAspectsrdquo
bull There is ldquoGreenrdquo aspect to data centeroperationsbull McKinsey study predicts that worldrsquos datacenters will produce more Greenhouse Gases(GHGs) than airline industry by 2020bull Multinational business may face cap-and tradecarbon limits in overseas ldquoKyotordquojurisdictions as a result of data center andother IT operations
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Presented by
Madhumitha s
Shilpa w
For team MarsvapoursFor team Marsvapours
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem
bull Energy costs of IT and data center operations aresignificant whether for internal corporate IToperations or as part of IT outsourcingbull Power consumptionbull Coolingbull ldquoInefficientrdquo equipment operations eg dataservers ldquospinningrdquo when no active operations arebeing performedbull In ldquoold daysrdquo energy costs were assumed to be freebull In current environment (pun intended) equipmentcosts have been reduced putting focus on energycosts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem ndash ldquoGreenAspectsrdquo
bull There is ldquoGreenrdquo aspect to data centeroperationsbull McKinsey study predicts that worldrsquos datacenters will produce more Greenhouse Gases(GHGs) than airline industry by 2020bull Multinational business may face cap-and tradecarbon limits in overseas ldquoKyotordquojurisdictions as a result of data center andother IT operations
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem
bull Energy costs of IT and data center operations aresignificant whether for internal corporate IToperations or as part of IT outsourcingbull Power consumptionbull Coolingbull ldquoInefficientrdquo equipment operations eg dataservers ldquospinningrdquo when no active operations arebeing performedbull In ldquoold daysrdquo energy costs were assumed to be freebull In current environment (pun intended) equipmentcosts have been reduced putting focus on energycosts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem ndash ldquoGreenAspectsrdquo
bull There is ldquoGreenrdquo aspect to data centeroperationsbull McKinsey study predicts that worldrsquos datacenters will produce more Greenhouse Gases(GHGs) than airline industry by 2020bull Multinational business may face cap-and tradecarbon limits in overseas ldquoKyotordquojurisdictions as a result of data center andother IT operations
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem
bull Energy costs of IT and data center operations aresignificant whether for internal corporate IToperations or as part of IT outsourcingbull Power consumptionbull Coolingbull ldquoInefficientrdquo equipment operations eg dataservers ldquospinningrdquo when no active operations arebeing performedbull In ldquoold daysrdquo energy costs were assumed to be freebull In current environment (pun intended) equipmentcosts have been reduced putting focus on energycosts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem ndash ldquoGreenAspectsrdquo
bull There is ldquoGreenrdquo aspect to data centeroperationsbull McKinsey study predicts that worldrsquos datacenters will produce more Greenhouse Gases(GHGs) than airline industry by 2020bull Multinational business may face cap-and tradecarbon limits in overseas ldquoKyotordquojurisdictions as a result of data center andother IT operations
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Definition of the Problem ndash ldquoGreenAspectsrdquo
bull There is ldquoGreenrdquo aspect to data centeroperationsbull McKinsey study predicts that worldrsquos datacenters will produce more Greenhouse Gases(GHGs) than airline industry by 2020bull Multinational business may face cap-and tradecarbon limits in overseas ldquoKyotordquojurisdictions as a result of data center andother IT operations
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bullCarbon credits are a key component of national and international attempts to mitigate the growth in concentrations of greenhouse gases (GHGs)
bullOne Carbon Credit is equal to one ton of Carbon Carbon trading is an application of an emissions trading approach Greenhouse gas emissions are capped and then markets are used to allocate the emissions among the group of regulated sources
bullThe idea is to allow market mechanisms to drive industrial and commercial processes in the direction of low emissions or less carbon intensive approaches than are used when there is no cost to emitting carbon dioxide and other GHGs into the atmosphere Since GHG mitigation projects generate credits this approach can be used to finance carbon reduction schemes between trading partners and around the world
Carbon credits
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Whats your Carbon footprint
Details found in the following link httpwwweducauseeduResourcesWhatsYourCarbonFootprintSustai163655
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
This is your chance to help reduce campus CO2 emissions and save money for our campus
There is a direct correlation between energy usage and CO2 EmissionsGlobal Warming
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT savings can be leveragebull Campus Cost of energy is about $25
millionyear and growing
bull We use 15000 desktopslaptops--- about 4-5 of campus electricity usage (not including associated HVAC Cooling Load
and Campus Data Centers)
bull In todays economy finding funds for investment in green initiatives can be a significant challenge mdash if IT can fund some larger projects with savings generated by its own green activities then it can be viewed as adding value to the business of education
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT operations are challenged by operational issues
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Roadmap for Energy Efficiency in Data Centers-Advice from EPA
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull Protecting and Backing up Data
bull High Availability and Virtualization
bull Managing Power Wisely
bull Designing Efficient Data Centers
Optimize IT Energy use
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where can you go green Where can you go green
1048707 Hardware Servers Storage Personal Computers1048707 Cooling1048707 Power1048707 Other
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Double your IT capacity1048707 In the same energyfootprintReduce operational costs1048707 40-50 energy savings1048707 M yr savingsPositive environmentalimpact1048707 1300 less cars or 35Mless pounds of coal
Five building blocks provide the tools to operationalsavings and business growth SUSTAINABILITY
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Best Practices for a Sustainable ldquoGreen Data Center1 Begin with an Enterprise goal in mind Create lasting greenness2 Exploit virtualization to reduce the number of servers and improveflexibility3 Exploit virtualization to reduce the amount of storage networkingequipment4 Use integrated approach to server consolidation to optimize savings5 Drive to high utilization rates6 Consolidate on large servers7 Eliminate redundancy but keep high availability and Disaster Recoverycapabilities8 Measure and put the costs of energy where they are incurred9 Use the concept of hierarchical storage10 Use the latest equipment and prepare to operate NOT BAU
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Evolution of data center energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Where does the energy go
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Diagnose-Data Center Energy Efficiency Assessment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Provide facts to improve energy efficiency by over 131000 kilowatt-hours annual savingsClient requirementsbull Risk Analysis - to determine if there were any conditions that could have the potential to interrupt or curtail the critical processing environment -bull Energy - To calculate the energy efficiency rating of the computer roombull To determine ways of reducing inefficiency Solutionbull Comprehensive fact-based analysisbull Evaluate the electrical and mechanical support structures as well as architectural elements and the fire protection systemsbull Provide baseline metric (MPG) for data center energy efficiencyKey Findingsbull Major contributor to the low PUE is running all three air conditioning units at low load vs cycling two at a timebull Humidity control uses a large amount of energy
Diagnose ndash Data Center Energy and Health Check PowerStream Data Centre
Return air grates above the UPS should be reduced in quantity and movedcoser to the top of the UPS unit to improve air circulation Also properly sealcable cut-outs in the rear of the of the equipment racksA comprehensive monitoring solution should be installed for the computer roomand support equipmentThe cement sub-floor should be be sealed to limit the amount of concrete dustImprove vapour barrier for the computer room walls to improve humidity controlInstall Liebert iComm controls panels and communication cabling to enable ACunits to inter-unit communicate Standardize the temperature set-point andsensitivity ranges for each AC unitThe plenum spaced under the floor should be cleaned yearly
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Need to understand current state of energy
usagebull Improve efficiency of electrical and cooling
systems in existing data centerbull Reduce CO2 emissions amp energy usageSolutionbull Comprehensive fact-based analysisbull Evaluate cooling system components
electrical systems and other building systemsbull Provide baseline metric (MPG) for data center
energy efficiencybull Deliver roadmap of cost justified
recommendationsEstimated Benefitsbull 24 reduction in CO2 emissionsbull Reduce electricity usage by 900 KWhryearbull reducing annual energy costs by 26
Diagnose ndash Data Center Energy Efficiency Assessment Public Sector Data Centre
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build ndash plan build and upgrade to energy efficient data centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Data center Family
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Scalable Modular Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Enterprise Modular Data centreAllows for flexibility in Capital and Operational Costs
Defer up to 40 capital costs until capacity requiredDefer up to 50 operational costs as capacity is required 50 energy savings compared to existing data centreAlign capital and operational cost to IT needs Enable 3x density growth at one-third the cost to retrofit Up to 12x power and cooling capacity growthMeet unpredictable business and IT growth Provide expansion without downtime to operations Improve facilities management through standardizedoperating environmentProvide available and predictable operationsDesign to an ldquoopen architecturerdquo Integrated leading vendors technology capabilitiesOpportunities for OEM innovation and enhancements
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
PMDC ndash Portable Modular Data CentreDesign configurations are flexible and customizable to meet the needs of the installation
Single Container Solution All-in-one designndash I T equipment and infrastructure in a singlecontainerndash Very compact solutionndash Use when space for containers is limitedndash Use when I T equipment needs are minimalndash 20rsquo solution up to five 19 inch racksndash 40rsquo solution up to eight 19 inch racks
Multi-container Solution I T Equipment Container (Server Container)ndash I T equipment cooling power distribution firesuppression remote monitoring physical securityndash Use for maximized I T equipment installationsndash 20rsquo solution up to eight 19 inch racks or 7 i DPxracksndash 40rsquo solution up to 17 ndash 19 inch racks or 14 i DPxracksndash Supported by physical infrastructure container orexisting building services Physical Infrastructure Container (ServicesContainer)bull UPSbatteries power switchboardchiller fire detectionsuppressioncooling monitoringbull Designed to support I T equipmentcontainerbull 2N or N+1 design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Build - Supercomputing Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Demand for Computing-Data Centers are in Crisis
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Data Center increasing costs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How is energy typically used in the data center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Energy Efficiency Initiative Principles
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Data Center customers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Comparison of typical server utilization rates
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
The Vision of ITRO
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Optimized Infrastructure
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Benefits of a Green Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualize ndash Implement virtualization and other innovativetechnologies
The process of running two or more logical computer systems on one set of hardware
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Driving Value from the Desktop to the Data Center
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server Virtualization
bull Virtualization one of the most effective tools for cost effective greener computing
bull Reduce the cost of power and cooling through the consolidation and virtualization of the IT server infrastructure
bull $300 -$600 per year in energy savings for every server removed through virtualization based consolidation
bull Virtualization helps a companyenterprise lower power and cooling consumption by reducing the machines and servers it needs
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Virtualization Progress bull Established phased approach for quick wins bull Migrated initial servers from lsquoearly adopterrsquo teams ndash Inventoried more than 4000 servers ndash Over 500 images deployed (migrated and new)
bull Comprehensive project plan and management system in place ndash Integrated business priorities with transformational objectives ndash lsquoWork in progressrsquo approach to maximize server migrations ndashPipeline process technical finance and communications support
bull Developed internal business case and cash flow analysis using specific server costs detailed labor analysis migration expense bull Technical solution education plan and operational plan
developed
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Client requirementsbull Improve IT equipment utilizationbull Reduce IT hardware requirements
Solution bull Advanced POWER Virtualization (APV) and
VMWare
bull Reduced number of physical servers ndash Wintel from 11000 to 1500 ndash UNIX from 8500 to 1500
bull Three times improvement in server utilization bull Formed a Virtualization Center of Excellence
to implement best practices across
geographies
Benefitsbull Operational savings of up to 70 ndashSpace power and cooling maintenance software support and personnel costs
Virtualize- Data Centers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT Cost Savings powered by zVM Virtualization on z10 EC
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scope of Virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Increasing PerformanceChip will foster virtualization
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
IT with future Virtualization and mgmt software
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cooling Innovations
iDataPlex
Hydro-clustercooling technology
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Cool ndash Data Center Stored Cooling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Server level Rack Data Center Liquid Cooling Server level Rack Data Center Liquid CoolingWater the enabler for SMP growth with energy efficiency
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Localized Cooling In Row or in Rack Suspended over the Rack Thermostatically Controlled Variable Speed Fans1048707 Hot Aisle Containment1048707 Plan for Flexibility1048707 Use Air Flow Modeling Tools1048707 Right Sizing1048707 Use of Economizers1048707 Use of Air Exchange in Cooler Climates1048707 Heat the Building using Waste Heat1048707 Avoid Heat Traps1048707 Raised Floor vs On Slab1048707 Reduce air leakage in the raised floor
Cooling Options
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Working on Many Fronts
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Efficient System Lifecyclesbull Efficient Purchasingbull Energy efficiency and carbon footprint now major components ofhardware proposal evaluationsbull Current Triton HPC proposal evaluation heavily stresses system energyefficiencybull Recent selection of networking equipment supporting UC‐wide colocationactivities emphasized infrastructure that scales in an energy efficient waybull Hardware Retirement Windowbull Incentivizing three year refresh for UCSD colocation activitiesbull Recommendation to require full costs including utilities to be paid by researchers forlegacy hardware three yearsbeyond bull Appropriate recycling and disposal programs for IT equipmentbull Networking equipment systems monitors hard drives etc
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
ColdHot Aisle Containment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Water-Side Economizers
bullldquoFree coolingrdquo in planning to take advantage of variable climate
bullCooling towers should dissipate 60+ of the server heat loads
bullLikely to provide 100 of the cooling at night
bullWill reduce chilled water consumed and energy spent by chillers
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Typical Datacenter Footprint
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Load Shaping to Utilize Off-Peak Wind Energy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How to Get TherehellipThermal Energy Storage
bull Planning electricalcontained ice makers for night-timethermal storagebull Throttle down gas cogenerationand import off-peak wind energybull Use stored for coolingenergy during the daybull Maintain steam and electricchillers for daytimeredundancy
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Manage and MeasureSeize control with energy management software
bull MeasureTrend Power usebullHelp control power consumptionbull Provide energy billing metricsbull Allocate or cap powerbullUse power history and servicelevels to optimize energy usebull Automate energy managementbull ldquoCruise controlrdquo for powerconsumption of serversbull Service level automationbull Energy optimization automation
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
1048707 Active Energy Manager (AEM) is an energymanagement solution building block that returns true control of energycosts to the customer1048707 AEM is a cornerstone of the IBM energy management framework and is leading edge in the Industry1048707 In tandem with chip vendors Intel and AMD and consortiums like the Green Grid AEM supports the IBM initiative to deliver price performance per square foot1048707 AEM runs on Windows Linux on IBM System xtrade Linux on IBM System ptradeand Linux on IBM System z Refer to its documentation for more specific information
Active Energy Manager
Introduction
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Use Active Energy Manager to meter actual power usage andproduce trend data for any single physical system or group of systems
Measure and Manage Measure trend cap
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Power Options
1048707 Consider 415240 volt vs 208120 volt feeds1048707 Use 3 Phase Power Wherever Possible1048707 Avoid Long Power Cable Runs1048707 Keep Computer Room UPS Equipment Outside
of the Computer Room1048707 Use in row Power Distribution Units1048707 Right Size the UPS1048707 Consider a flywheel UPS system1048707 Use renewable energy sources to power the datacenter or purchase renewable-energy certificates1048707 Plan for a ldquolights outrdquo datacenter
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Todayrsquos Environment
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Scaling IT faster than cost with c-Class IPM amp Thermal Logic
50 more servers
25 lower airflow
50 more servers
26 drop in Temp
50 more servers
37 less power
Lets deliver profitwattnot just performancewatt
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Potential for electricity usage savings for power and cooling
Solar power a good alternate resource for efficient green power technologies
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Telecommuting
Teleconferencing and telepresence technology Working at home
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Green Printing
bull Paper consumes 10 times the energy of the printing processbull A typical office worker prints 1000 pagesor 40 pounds a month
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Reducing the impact of printing
bull Pay online If all US households viewed and paidtheir bills online we could save 165 million treeseach yearbull Email is the likely cause of mail declining by 59million pieces (2002 ndash 2006) saving 44 milliontreesbull Read online Shifting to online newspapersubscriptions can prevent nearly 60 million tons ofgreenhouse gas emissionsbull Recycle phone books If all Americans recycledtheir phone books we could save 650000 tons ofpaper each year
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Other Ways to be Green
1048707 Use online meeting sites such as WebexGoToMeeting Live Meeting iLinc ratherthan traveling to share information1048707 Develop a work from home strategy forappropriate positions1048707 Recycle computers and cell phones1048707 Dellrsquos Asset Recovery Services1048707 HP Eco Solutions1048707 Nokia recycling
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Even More Ways to be Green
1048707 Consider a ldquoGreenrdquo Managed HostingColocationFacility 1GreenHouseDatacom 2Rackspacecom1048707 Make double-sided printing the default1048707 Consider taking steps to extend the life of thecurrent equipment vs buying new1048707 Replace single function devices withmultifunction devices1048707 Consider following LEED certification guidelines
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Donrsquot forget to switch off the PCrsquos when not used
You forget We remind
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Making high performance a reality
1048707 New Enterprise Quad Core z10 processorchipndash 44 GHz - additional throughput means improvedpriceperformancendash Cache rich environment optimized for data servingndash 50+ instructions added to improve compiledcode efficiencyndash Support for 1MB page frames1048707 Hardware accelerators on the chipndash Hardware data compressionndash Cryptographic functionsndash Hardware Decimal Floating point1048707 CPU intensive workloads get performanceimprovements from new core pipeline design
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Windows Vista has a built-in power management featuresthat can reduce a companyrsquos energy use by as much 30
Calculate your green savings
Use our Sustainability Calculators to estimate your companys carbon footprint and see the savings you can achieve through enlightened IT implementation
Desktop Energy Savings calculator
Server Energy Savings calculator
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Storage Tape Libraries
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Disposal and recycling of IT equipment
IT productsbull Production of IT products involves multiple toxinsand energy―Semiconductors―Displays―Printers―Batteriesbull Energy involved in manufacturing an IT product isgreater than the product will use in its lifecycle
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
bull 20 ndash 50 million tons of computer equipment and cellphones discarded in landfills each year (puttingmercury and lead into the environment)bull Estimates of PCs and cell phones recycled rangefrom 1 ndash 12bull Growth of waste electrical and electronicequipment is 3x that of other forms ofmunicipal wastebull Recycling electronic equipment can helpprevent 70 of toxic waste in Americarsquoslandfills
Recycle electronics
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Go Green and Save up to $165K per year on energy costswith one System p 550 Express and PowerVM technology
You can consolidate eight non-virtualized Sun Fire V490 systems at 20utilization into one System p 550 servers at 60 utilization withPowerVM technology
1048707 87 fewer cores dramaticallyreduces per core SW costs1048707 89 less power consumption1048707 90 less space
1048707 64 total cores 21 GHz1048707 $18396 annual energycosts $010kWh
1048707 8 total cores 42 GHz1048707 $1840 annual energycosts $010kWh
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
How can you help to Green Data Centerssave Costs and maybe the Earth
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
THE NEXT WAVE OF GREEN ITTHE NEXT WAVE OF GREEN IT
Thank YouThank You
