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The Internet & Rural Development ME 217 Information & Communication Technology in Industry Presented by: Jo Anne Almonte-Marteja Master in Management Engineering Dr. Jo Bitonio Professor

The Internet & Rural Development ME 216 Information & Communication Technology In Industry

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First Mile of Connectivity; Rural Radio in the Philippines; Lessons of Participatory Communications; GIS

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Page 1: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Internet & Rural

Development

ME 217 Information & Communication Technology in

Industry

Presented by:

Jo Anne Almonte-Marteja

Master in Management Engineering

Dr. Jo Bitonio

Professor

Page 2: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Promoting access to Information and Communication

Technology (ICT) in rural areas has been identified as an

important tool to alleviate poverty. Through the use of ICT

services, rural communities can find new income earning

opportunities, improve the delivery of basic services, and

enhance their participation in decision making processes.

http://www.unescap.org/pdd/prs/ProjectActivities/Ongoing/ICT/ict-rural.asp

Page 3: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Internet

It was conceived and designed in

1963 by Larry Roberts, working

for the advance research projects

agency (ARPA) with funding from

the United States Department.

The Internet is relatively cheap,

powerful, decentralized and

potentially an ideal platform to build

a flexible and powerful environment

for sharing and learning. The Internet is the first communication

tool that allows every user to be a sender, receiver, narrowcaster

and broadcaster in a global sphere (Richardson, 1996).

Page 4: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

“ The Philippines is a key country in

Southeast Asia in terms of its digital

economy and tech-savvy population.

This new office will allow us to better

engaged with our local users,

partners and advertisers. Over 33

million Filipinos access the Internet

regularly to study, shop, search for

ideas, opportunities, create new

businesses, and connect to each other.

And Internet use is set to grow

exponentially. Research indicates

that number of Filipinos online will

have nearly doubled by 2016!" said

Julian Persaud, Managing Director

of Google in Southeast Asia.

http://www.entrepreneur.com.ph/ideas-and-opportunities/article/good-to-know-philippine-web-statistics Jan 31, 2013

Search engine company, Google, has opened an office in Makati to help local

business grow both here and abroad. It is a key part of the company's efforts to

develop a range of products and services specifically suited for the Philippine

market.

Page 5: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

-There are over 33

million Internet users

and 1.5 million

broadband subscribers

(ADMA 2012)

-The Philippines is the

second top Internet user

in Southeast Asia, 6th

in Asia and the 17th in

the world. (Internet

World statistics)

TOP 20 COUNTRIES WITH HIGHEST NUMBER OF

INTERNET USERS - JUNE 30, 2012

# Country or

Region Population,

2012 Est

Internet Users

Year 2000

Internet Users Latest Data

Penetration (%

Population)

Users %

World

1 China 1,343,239,923 22,500,000 538,000,000 40.1 % 22.4 %

2 United States 313,847,465 95,354,000 245,203,319 78.1 % 10.2 %

3 India 1,205,073,612 5,000,000 137,000,000 11.4 % 5.7 %

4 Japan 127,368,088 47,080,000 101,228,736 79.5 % 4.2 %

5 Brazil 193,946,886 5,000,000 88,494,756 45.6 % 3.7 %

6 Russia 142,517,670 3,100,000 67,982,547 47.7 % 2.8 %

7 Germany 81,305,856 24,000,000 67,483,860 83.0 % 2.8 %

8 Indonesia 248,645,008 2,000,000 55,000,000 22.1 % 2.3 %

9 United Kingdom

63,047,162 15,400,000 52,731,209 83.6 % 2.2 %

10 France 65,630,692 8,500,000 52,228,905 79.6 % 2.2 %

11 Nigeria 170,123,740 200,000 48,366,179 28.4 % 2.0 %

12 Mexico 114,975,406 2,712,400 42,000,000 36.5 % 1.7 %

13 Iran 78,868,711 250,000 42,000,000 53.3 % 1.7 %

14 Korea 48,860,500 19,040,000 40,329,660 82.5 % 1.7 %

15 Turkey 79,749,461 2,000,000 36,455,000 45.7 % 1.5 %

16 Italy 61,261,254 13,200,000 35,800,000 58.4 % 1.5 %

17 Philippines 103,775,002 2,000,000 33,600,000 32.4 % 1.4 %

18 Spain 47,042,984 5,387,800 31,606,233 67.2 % 1.3 %

19 Vietnam 91,519,289 200,000 31,034,900 33.9 % 1.3 %

20 Egypt 83,688,164 450,000 29,809,724 35.6 % 1.2 %

TOP 20 Countries

4,664,486,873 273,374,200 1,776,355,028 38.1 % 73.8 %

Rest of the World 2,353,360,049 87,611,292 629,163,348 26.7 % 26.2 %

Total World Users

7,017,846,922 360,985,492 2,405,518,376 34.3 % 100.0

%

Penetration % population = internet

users latest data X 100

population

Users % World = internet users latest

data X 100

total world internet users data

Page 6: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry
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Page 8: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Rural Area

population density is very low

agriculture is the primary industry

decline in the productivity and profitability of farming

smaller farm sizes and unsustainable practices that have led to deforestation and depleted fishing waters

lag behind in economic growth and they have higher underemployment

Page 9: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Rural

Population

refers to

people

living in

rural areas

as defined

by national

statistical

offices. It is

calculated

as the

difference

between

total

population

and urban

population.

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cont. 1

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cont. 2

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cont. 3

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cont. 4

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cont. 5

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cont. 6

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cont. 7

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cont. 8

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cont. 9

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cont.

http://data.worldbank.org,2012

Page 20: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Internet and Rural Development

Internet

a flexible, decentralized, information-

sharing tool and has the potential to

support variety of rural development

endeavors.

initiate economic development for

agricultural producers

expanding the effectiveness of

community development programs

increasing the amount of participatory

research conducted

promoting small business enterprises

improving news media networks

Page 21: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Drishtee is an India based business that provides information technology goods and

services to rural India through village kiosks that are run and managed by local

entrepreneurs.

Some of the services

provided by Drishtee

include computer

education, English courses,

rural BPO, government

services, health,

insurance, e-commerce, microfinance etc. Through its low cost, direct delivery network

of over 2,400 kiosks, Drishtee has impacted the lives of over 1.5 Million people in rural

India. One of Drishtee's primary objectives is to empower rural communities by

supporting local entrepreneurship and thus helping to stem the distress migration of

people from rural to urban parts of the country. The organization was founded in 2000

and is currently led by its co-founder and managing director – Mr. Satyan Mishra.

Nirvikar Singh,University of California, Santa Cruz,USA October 2006

The Internet and Rural Development

Page 22: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Akshaya project, first started in the

rural Malappuram district of Kerala, India,

and now spread all around the state, was the

first district-wide e-literacy project in India

and one of the largest known Internet Protocol (IP) based wireless networks in

the world. The project offers a lot of services in 2008: E-Pay (electronic payment of

utility bills like electricity, land phone, drinking water, university fees etc.); E-Krishi

(for farmers to provide online agriculture trading and information portal, A to Z

Solution) E-Vidya (advanced IT learning for e-literates and others); E-Ticketing

(online train, flight, bus ticket reservations); PMRY online registration; online

passport registration; a village kiosk for transparent collectorate program, online

communication providers for nonresidential Indians; an online medical

transcription course, with extension programs for all the above mentioned services.

Nirvikar Singh,University of California, Santa Cruz,USA October 2006

The Internet and Rural Development

Page 23: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Internet and Rural Development

n-Logue Communications Ltd. has created

a for-profit business model designed to

affordably meet the latent demand for

rural connectivity. The company was

incubated by the Telecommunications and

Computer Networks (TeNeT) Group at the

Indian Institute of Technology in Madras, as

part of the group's mission to create

appropriate and cost-effective technology

solutions designed for developing countries.

n-Logue aims to fulfill its stated mission of

"significantly enhancing the quality of life of

every rural Indian" by setting up a

profitable network of wirelessly-connected

Internet kiosks in villages throughout India.

Copyright © 2005, Harsh Jain - Lakshmi NarayanaSwamy

Page 24: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

TARAhaat is an e-business created

to bring the benefits of the Internet

to India's rural population. The

business combines a mother portal,

TARAhaat.com, with a network of

franchised village Internet centers,

or TARAkendras. TARAhaat

delivers education, information,

services, and online market

opportunities to rural consumers via the Internet and its Kendra outposts.

TARAhaat offers the first ICT-based solution for delivery high quality,

affordable and relevant products and services to the people of rural India on

a sustainable basis.

http://www.e-agriculture.org/content/tarahaat-bringing-benefits-internet-indias-rural-population, 10/15/2008

The Internet and Rural Development

Page 25: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Philippine government is currently

experimenting on new wireless Internet

technology, dubbed as “Super Wi-Fi,” to

connect the more than 60 million Filipinos

living in rural areas that are still out of reach

of the Internet. Information and Communications Technology Office (ICTO) Executive

Director Louis Casambre said they have already begun initial pilot tests of the technology

in the Quezon City Science Community, with pilot tests in Western Visayas and Mindanao

by the end of the year. He said full deployment is seen in the Visayas and Mindanao region

by the end of 2013, with implementation in Luzon to follow in 2014. As much as 703 Mbps

of bandwidth capacity will be available for deployment in rural areas, he added. With

increased penetration in rural areas, Casambre said the Super Wi-Fi technology can

jumpstart economic development by giving access to e-Commerce, e-Learning, and e-

Government tools to rural folk, subsequently increasing their incomes and pushing the

economic status upwards in the countryside.

Govt looking at ‘Super Wi-Fi’ in bridging Internet divide in rural areas

J. M. Tuazon, InterAksyon.com · Tuesday, February 12, 2013 ·

The Internet and Rural Development

Page 26: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

One Laptop per Child (OLCP) Program in Lubang Island, Mindoro Occidental

The local government of Lubang Island

in collaboration with non-government

organizations, and private companies has

launched the “OLPC” project that aims to

provide free laptops to elementary students

in the island in 2010- becoming the first OLPC adoption in Southeast Asia. The

OLPC Program is an initiative intended for school children aged 6 to 12 years,

residents of Lubang island, a low-class municipality in Mindoro Occidental, Visayas

Region of the Philippines. The program aims to create educational opportunities by

providing these school children with a rugged, low-cost, low-power and connected

laptops bundled with software designed for collaborative, joyful, and self-empowered

learning. This program equalizes the learning opportunity of learners in urban

centers and those in remote areas thereby closing the digital gap.

The Internet and Rural Development

http://www.ncc.gov.ph/files/wtisd.pdf, May 17,2011

Page 27: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Boac Telerad Experience

The experience of Boac Community eCenter (CeC)

states the precedence for other CeCs to explore the

convergence of new services and products in their

communities. For years, Marinduque had no

practicing radiologist/sonologist in the province; residents needed to go to

laboratories located towns and cities as far as Metro Manila to have their x-ray and

ultrasound results interpreted. Realizing the need for a more efficient system to

deliver basic health services to its community, the local government of Boac used ICT

to fill the gap in delivering health service with efficiency. With the help of the UP

Telehealth Center, the Boac Teleradiology, an image sending station based in the Boac

CeC, was born right after the re-election (2007) of Mayor Solomon, established at the

Dr. Pablo Marquez Health and Diagnostic Center. The first-of-a-kind service has

established Boac as the ‘Center for Teleradiology’, serving not only its municipality

but the entire region of Marinduque.

The Internet and Rural Development

http://www.ncc.gov.ph/files/wtisd.pdf, May 17,2011

Page 28: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Basic and Customized Internet Literacy

Course for Rural Women

Commission on Information and Communications

Technology (CICT) piloted the implementation of

the Basic and Customized Internet Literacy Course

for Rural Women, a project which taps the potential

of ICT to provide women in rural areas with

accessibility tools to promote their local livelihood.

Aside from the provision of access points, the project further aims train women in

the rural communities on the use, application and services of ICT as a vehicle for

improving their social and economic conditions. The project has been piloted in the

CeCs of Bato, Leyte and Binalonan, Pangasinan in the Philippines. The program will

be replicated as a training tool in other Philippine CeCs.

The Internet and Rural Development

http://www.ncc.gov.ph/files/wtisd.pdf, May 17,2011

Page 29: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The First Mile of Connectivity

Titus Moetsabi coined rural communities as being the ‘first mile of connectivity’, expresses a more equitable and far less urban-centric view of the challenge of providing everyone with the option of connecting themselves to the rest of the world and all it has to offer.

If rural communities are the "first mile," then the real challenge for enhancing rural connectivity lies with the urban-centered governments, businesses and agencies that have for so long ignored or placated the desires of rural people to get connected to the world.

Page 30: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The First Mile of Connectivity

For a rural person, getting connected is a means for sharing the wide range of options available to urbanites, a means for making better and more informed decisions, a means for staying in contact with friends and families who migrate to urban areas for work and education, a means for linking their businesses to the trade, transportation and commerce systems of urban areas, and a means for accessing the services (health, education, information, etc.) that enable urban people to improve their lives.

Page 31: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Solutions for rural connectivity are

best developed with and for rural people.

Rural people must be enabled to

participate in making decisions about

how and where telecommunication

technologies will be put to use. Access to

the technologies, and influence on their

use, must be equitable across the diverse

groupings within rural communities

(including gender, class, ethnicity, age

and wealth). To be sustainable, rural

telecommunication technologies need to

be designed with rural people as active

participants in strategizing, planning,

implementing and evaluating.

The First Mile of Connectivity

Page 32: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

A New Era of Accessibility: or Is It?

Accessibility has always been important to

retailers, politicians, and geographers,

inter alia. Individual access refers to one’s

ability to reach or obtain something (usually

something desirable such as a paying job,

medical care, or entertainment), and in the

non-virtual world achieving access -often even access to

information-requires physical mobility. In both physical and virtual

access, one must know of the existence of a destination that will

meet one’s needs, be aware of how such a destination might be

found, and be able to reach the destination.

Page 33: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

A New Era of Accessibility: or Is It?

Grounded geographies shape the

Internet by guiding the placement

of IT infrastructure such that—at

regional and even intraurban scales

--physical access to the Internet

closely resembles pre-Internet

patterns of spatial access to goods

and services. But physical access to Internet infrastructure alone does

not equate to access. Pre-Internet geographies shape constraints on

individuals’ accessibility to usable information and knowledge on the

Internet in other ways as well.

Page 34: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Rural Radio in the Philippines

Radio is the most reliable for

distributing news, information

and entertainment in the

Philippines’rural interior, wher

mountains often get in the way of TV signals. According to the

National Commission on Culture and the Arts, radio reaches 85% of

households in the country, whereas television reaches just under

60%.

Source: Philippines: media and telecoms landscape guide. Infoasaid, 2012, p.13

Radios are everywhere, with at

least

75% of households in developing

countries having access to a

radio.

Source: EFA Global Monitoring Report, 2012,

p.248

Page 35: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Rural Radio in the Philippines

Radio is ‘the window to the world’

for many poor people. It has reached

and helped people who are impoverished,

ill and isolated, as well as minorities who

have tended to be ignored and neglected.

Radio provides the needed reach, frequency, and access to rural

and remote areas, making it a promising, appropriate and

powerful tool for education. In addition, ownership and patronage

among poor households are relatively high compared to other

media forms, particularly in rural settings.

Page 36: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Lessons of Participatory Communication and

Training to Rural Telecentres

The provision of access to ICTs by rural communities in developing

countries is likely to go through telecentres. The purpose of these

considerations is to ensure that this development is as effective,

efficient, sustainable and equitable as possible, so that the promise of

the technology becomes a reality - a tool in the hands of rural people.

ICTs will not fulfill their potential

for rural development unless the

special characteristics of the

technologies are combined with

applications, which focus on

participatory communication and

training methodologies.

Page 37: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Lessons of Participatory Communication and

Training to Rural Telecentres

Telecentres are not just technology

centres; they can also be living

laboratories, which facilitate local

sharing of information and ideas.

A telecentre can take full advantage

of global information as well as facilitate the creation of a

common local development vision. Telecentres are not only a way

to provide simple, single-point access to external information and

services, but also a facility for local residents and groups to

organize village meetings, video conferences and technology

training to address their development needs.

Page 38: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

When selecting locations for telecentres, consideration

should be given to the level of potential demand for

communication and information services from a

large number and a wide range of users.

The proximity of the telecentre to other

organizations and institutions that can play roles in using, supporting, maintaining or

operating the telecentre should be investigated.

Infrastructural considerations should

include: a location that is easily accessible to potential users; the availability of an existing structure; access to electricity; and connection to telephone lines and the

Internet.

Socio-cultural aspects that may affect the utilization of

the telecentre, or which groups within the community have access to the telecentre,

should be investigated.

Lessons of Participatory Communication and Training to Rural Telecentres

Page 39: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Lessons of Participatory Communication and Training to Rural Telecentres

Local needs and skills

assessment

A participatory

needs assessment

can help to identify

the information and training

requirements of the local

population. At the same time,

it is important to uncover

local skills and knowledge.

The communication for

development approach

Communication

for development

“begins with the

needs of people in rural

communities and grassroots

agricultural organizations and

works to establish vertical and

horizontal channels of

communication“ (Richardson,

1997).

Page 40: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Lessons of Participatory Communication and Training to Rural Telecentres

Awareness building for ICTs

To assist rural

people to

identify what

technological

applications,

services and content they may

need or want, they will have to be

familiar with the uses of the

technologies and the potential

applications and content

appropriate for their situations.

Links and integration with

existing communication

processes

It is

important

to direct

attention

to how

telecentre infrastructure and

technology can best be

configured or organized to

facilitate group use.

Page 41: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Lessons of Participatory Communication and Training to Rural Telecentres

Training

Training for

agricultural

and rural

development

can do more than provide

improved knowledge and skills for

individuals - it can also improve

the quality of life and the

environment of rural communities

by "development through

collaborative learning“

(Bawden,1996).

Participatory monitoring and evaluation

It is necessary

to monitor and

evaluate the

process of telecentre development

and implementation. The elements

monitored should not only include

the number of users and the

telecentre services that are most

utilized, but also the impact of the

telecentre on the quality of life in

rural areas.

Page 42: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

Carmona is located on the southeastern

part of the province of Cavite. A rapidly

industrializing municipality that is

located very close to Metro Manila. In

this respect, it is an area where ICTs and

competition among the various industry

players are more observable. The lay out

of the land is also relatively flat and much

smaller compared to Puerto Princesa,

and very few of its barangays are

considered rural.

Page 43: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

Puerto Princesa is a city located in the

western provincial island of Palawan,

Philippines. Though the provincial seat

of government for Palawan, the city itself

is one of 38 independent cities within the

Philippines not controlled by the province

in which it is geographically located and

is therefore an independent area located

within Palawan. One of the larger cities

in the country with respect to land area.

Despite of being a city, many of its

barangays are still rural. There’s also a

wide variety in barangays, with some

located in the coast, some in farm lands,

and others in mountainous areas.

Page 44: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

Applying the Capabilities Approach to Access to ICTs

Page 45: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

ICT Carmona

n = 62

Puerto Princesa

n = 53

Total

Telephone 82% 96% 89%

Cell phone 82% 70% 77%

SMS 68% 62% 65%

PC 37% 40% 38%

E-mail 11% 21% 16%

Location and Percentage ICT Use

As far as ability to use ICTs are concerned , more people use phones than

cell phones, and they use personal computers and email the least. Also, more

People in Puerto Princesa have used the telephone and email even though

they are farther than Carmona from Manila.

Page 46: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

ICT Male (n = 47) Female (n = 68)

N % N %

Telephone 42 89 60 88

Cell phone 31 66 57 84

Knows SMS 27 57 48 71

Computers 15 32 29 43

Has e-mail

address 4 9 14 21

Gender and ICT Use

Women are more likely to be using cell phones, SMS, computers and email;

except for the use of telephones where men have slight advantage. Filipino

women have more access to ICT bodes well for development, because women,

being the primary caregivers, are more likely to transmit these benefits to the

rest of the family and community.

Page 47: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

Has Used

a Phone

(%)

Has Used

a Cell phone

(%)

Can send

SMS

(%)

Has Used

a PC

(%)

Has email

Account

(%)

Elementary

(n = 15) 73 33 13 7 0

High School

(n = 42) 83 79 62 19 2

College

(n = 51) 100 86 82 65 31

Vocational

(n = 5) 80 80 60 20 0

School for the

Disabled

(n = 1)

0 100 100 0 0

No Answer

(n = 1) 100 100 100 100 100

Educational Attainment and Percentage ICT Use

Page 48: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

Monthly House

Hold Income

Has Used

a Phone

(%)

Has Used

a Cell phone

(%)

Can send

SMS

(%)

Has Used

a PC

(%)

Has email

Account

(%)

Less than 5000

(n = 13) 69 62 38 23 15

5000-10000

(n = 44) 89 75 68 23 5

10001-20000

(n = 15) 100 93 73 40 13

More than 20k

(n = 20) 95 100 85 80 45

Does not know

(n = 7) 86 57 57 43 0

No Answer

(n = 13) 92 54 54 46 23

Income and Usage of ICT Use (per cent)

Page 49: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

The Case of Carmona and Puerto Princesa

ICT

12-49 years old

(n = 87)

%

50 and above

(n = 27)

%

Telephone 91 85

Cell phone 86 44

Knows SMS 80 19

Computers 46 15

Has e-mail address 21 0

Age and Percentage Use of ICT

The elderly (aged 50 and above) are less likely to use telephones, cell phones

and computers. For the elderly and less educated, what may be the key is

indirect access to the technology, and to the information and knowledge that

comes with it.

Page 50: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

What is GIS?

A geographic information system

(GIS) integrates hardware, software,

and data for capturing, managing,

analyzing, and displaying all forms of

geographically referenced information.

GIS allows us to view, understand,

question, interpret, and visualize data

in many ways that reveal relationships,

patterns, and trends in the form of

maps, globes, reports, and charts.

A GIS helps you answer questions and

solve problems by looking at your data

in a way that is quickly understood

and easily shared.

GIS technology can be integrated into

any enterprise information system

framework.

http://www.esri.com/what-is-gis/overview

Page 51: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Five Components of GIS

Page 52: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Hardware

Hardware capabilities affect

the processing speed, ease of use

and the type of output available.

A GIS can run on a wide range of

hardware types, ranging from desktop

computers to large computer servers.

Other hardware components include

graphics devices, plotters, printers and scanners.

http://library.oceanteacher.org/OTMediawiki/index.php/File:GIScomponents.png

Page 53: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Software

GIS software provides the functions

and tools needed to store, analyze,

and display geographic information.

Key software components are

a database management system (DBMS)

tools for the input and manipulation of geographic information

tools that support geographic query, analysis, and visualization

a graphical user interface (GUI) for easy access to tools

http://www.sfu.ca/rdl/GIS/tour/comp_gis.html

Page 54: The Internet & Rural Development ME 216 Information & Communication Technology  In Industry

Data Data is the core of any GIS. There are two types of data used in a

GIS spatial and tabular (also known as attribute data). The

availability and accuracy of data will affect the results of any

analysis. A GIS can integrate data from a number of different

sources and store in a database management system.

http://library.oceanteacher.org/OTMediawiki/index.php/File:GIScomponents.png

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Approaches

Procedures are the defined methods

used to analyze the data and

produce accurate results.

The procedures include access

protocols, standards and guidelines.

http://library.oceanteacher.org/OTMediawiki/index.php/File:GIScomponents.png

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People

GIS technology is of limited

value without the people

who manage the system and to

develop plans for applying it.

GIS users range from technical

specialists who design and maintain

the system to those who use it to help

them do their everyday work.

http://www.sfu.ca/rdl/GIS/tour/comp_gis.html

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How GIS Works

Spatial data refers to

geographic areas or features.

Features occupies a location.

Non-spatial data has no

specific location in space.

It can however, have a

geographic component and

be linked to a geographic

location.Tabular and

attribute data are non-

spatial but can be linked to

location.

Spatial and Non-spatial Data

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

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How GIS Works

Themes

•Themes link

features with

their

attributes

•Themes are

linked by

geography

•Collections

of themes

form a GIS

database

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

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How GIS Works

Geographic databases (themes) can be used to solve problems like:

Visualizing customer

locations is critical to

businesses trying to make

better marketing decisions.

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

Site Location

• Analyzing location is key to

making decisions about where

to set up a business or service.

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How GIS Works

Geographic databases (themes) can be used to solve problems like:

Presenting information as

maps reveals relationships

and patterns that may

otherwise be hidden.

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

Site Location

Other applications include:

•tracking delivery vehicles

•recording details of planning

applications

•modelling global atmospheric

circulation

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How GIS Works

Explicit Geographic

Reference

latitude and

longitude

national grid

coordinate

Implicit Geographic

Reference

postal code

census tract name

forest stand identifier

road name

Geocoding = deriving implicit from explicit

references.

These geographic references allow you to locate features

(like a business or forest stand) and events (like an

earthquake) on the surface of the earth for analysis.

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

Geo-coding and Geo-referencing

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How GIS Works

http://www.sfu.ca/rdl/GIS/tour/gis_wrk.html

The vector model

information about points, lines, and polygons

encoded and stored as a collection of x,y coordinates

The raster model

models continuous features

a collection of grid cells

Data Models

Real World

Vector

Raster

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Benefits of GIS

http://www.esri.com/what-is-gis/overview July 30,2013

GIS benefits organizations of all

sizes and in almost every industry.

There is a growing awareness of

the economic and strategic value of

GIS. The benefits of GIS generally

fall into five basic categories:

Cost Savings and Increased

Efficiency

Better Decision Making

Improved Communication

Better Recordkeeping

Managing Geographically

Kuwait University uses GIS to design and

build a multibillion-dollar expansion

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Cost Savings and Increased Efficiency

GIS is widely used to

optimize maintenance

schedules and daily fleet

movements. Typical

implementations can

result in a savings of 10 to

30 percent in operational

expenses through

reduction in fuel use and

staff time, improved

customer service, and

more efficient scheduling. GIS helped the City of Woodland refine

its fleet scheduling, saving fuel and labor.

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Better Decision Making

GIS is the go-to

technology for making

better decisions about

location. Common

examples include real

estate site selection,

route/corridor selection,

evacuation planning,

conservation, natural

resource extraction, etc.

Making correct decisions

about location is critical to

the success of an

organization.

This GIS-based disaster decision support

system helps Taiwan plan for and respond to

typhoons.

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Improved Communication

GIS-based maps and

visualizations greatly

assist in understanding

situations and in

storytelling. They are a

type of language that

improves

communication

between different

teams, departments,

disciplines,

professional fields,

organizations, and the

public.

Michels Corporation Improves

Collaboration and Communication

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Better Recordkeeping

Many organizations

have a primary

responsibility of

maintaining

authoritative records

about the status and

change of geography.

GIS provides a strong

framework for

managing these types of

records with full

transaction support and

reporting tools.

Montana's GIS-Based Cadastre

Layered with Riches.

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Managing Geographically

GIS is becoming essential

to understanding what is

happening—and what will

happen—in geographic

space. Once we understand,

we can prescribe action.

This new approach to

management—managing

geographically—is

transforming the way that

organizations operate.

Kuwait University uses GIS to design and

build a multibillion-dollar expansion.

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City Planning & Development Office Dagupan City, 2013

Perez Boulevard

Rivera St.

Galvan St.

Zamora St.

Burgos St.

A . B. Fernandez Ave.

Gomez St.

Rizal St.

Bonifacio St.

Nueva St. Fernandez St.

Careenan St.

Nable St.

Dagupan- Bonuan Beach Rd.

Paras Road

Dagupan-Bonuan-S

an Fabian Rd.

Pangasinan-La Union Provincial Road

Dagup

an -

Lin

gaye

n Roa

d

Dagupan-Nansangaan Road

Gonzales St.San G

abriel R

d.

Sta Maria Rd.

Longos Rd

Ayusip Rd.

Judge Jose De Venecia Sr. Ave.

Tapu

ac R

d.

Jovellanos St.

BONUAN BINLOC

BONUAN BOQUIGBONUAN GUESET

CARAEL

LUCAO

TAMBAC

BOLOSAN

SALISAY

MALUED

PEREZ

Guibang Rd.

Herrero St.

East Central E/S Rd.

Riofe

rio R

oad

Caranglaan-Tebeng Rd.

Bacayao Sur Rd.

Highlander Rd.

Puelay Rd.M

.H. del Pilar St.

Arellano St.

Sapitan Rd.

Don Basilio Solano Rd.

Sito Dumorog Rd.

Don Pablo Diaz Rd.

Don Proceso Bautista Rd.

Don Proceso Diaz Rd.

Don Proceso Bautista Rd.

Rizal St. Extension

Sitio Patalan Rd.

Arenas Rd.

Callejon Rd. Riverside Rd.

Orienza R

d.

BRGY. I

Reyes St.

Intramuros St.

Dona Rosa Rd.

OESTE

TAPUAC

Bacayao Sur-Caranglaan Rd.

Bayanihan Village Rd.

Sanggunian Village Rd.

Hidalgo Rd.

Dagupan-Calasiao Rd.

San Roque Village St.

Marinas Rd.

BRGY.IV

MAMALINGLING

MAYOMBO

POGOCHICO

CALMAY

POBLACION

HERRERO

Lingayen Gulf

LASIPGRANDE

POGOGRANDE

BACAYAONORTE

LASIPCHICO

TEBENG

CARANGLAAN

MANGIN

BRGY.II-III

PUGARO

PANTAL

SALAPINGAO

Municipality of

Municipality of Mangaldan

San Fabian

0 0.5 1

Kilometers

LOMBOY

Mun

icip

ality

of B

inm

aley

Municipality of C

alasiao

N

E

S

W

SURBACAYAO

Melendez Rd.

LINGAYEN GULF

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Legend: yellow circle: 0-65km deep green circle: 66-150km deep red circle: 151-300km deep blue circle: 300km deep and more

Figure ____

SEISMICITY MAP OF DAGUPAN CITY AND VICINITY Magnitude 1.0 and above

1907-Aug 2010

Source: Philippine Institute of Volcanology and Seismology (PHIVOLCS)

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Sources:

The Internet and Rural Development By Don Richardson

Department of Rural Extension Studies,

University of Guelph, Ontario, Canada

A new era of accessibility: or is it? By Sarah Niles and Susan Hanson

School of Geography, Clark University, Worcester, Massachusetts 01610

Interim Findings on Universal Access to ICT’s : the case of Carmona and

Puerto Princesa By Erwin Alampay, NCPAG, University of the Philippines

and The Center for Regulation and Competition, IDPM,

University of Manchester

Dagupan City Comprehensive Land Use Plan (2002-2032)

UP Planning and Development Research foundation, Inc. July 2002