$34

$34

$85

$150

$18

$29

$585

$575

$2,750

$4

The Cost ofPriceless

In the digital photo age, being able to recover data from a damaged hard drive is crucial. Why? Because recreating your favorite photos comes at a high cost. Seriously. Take a look.

Tommy and Teddy turned 9, but now those pictures are gone. You can either try to recover data from a crashed hard drive

— or for only $4,247, you can re-create this timeless memory.

Her first snowman was perfect and you captured the moment thinking you’d share it with her years later, but now the photo

is lost. You can still give her this memory back — for $1,364.

A beautiful day, a gathering of family and a picturesque tree — it’s the perfect photo op. But if your laptop is stolen and you’re without drive recovery software (or even a laptop to run it on), you’ll

have to take an identical snapshot for $2,427.

State park admission for 2 cars - $20

Road trip to park + gas for 2 cars - $225

Identical vintage outfits for everyone - $315

Round trip flights to fly in relatives - $1,578

State park fine for climbing trees and interfering

with wildlife - $150

Family-style dinner after the photo shoot - $139

(includes 20% gratuity)

hard drives fail every week140,000

Vintage Western-style kids shirts with matching jeans - $85

Vanilla birthday cake with custom western theme - $34

Festive balloons - $18

90s style dining set - $585

Longaberger basket - $150

One wooden rolling pen - $17

Reconstruct wall that was taken down - $2,750

90’s wallpaper + labor - $575

Two early 90s kids’ haircuts - $29

Twelve Candles – $4

The Cost Breakdown:

of all PC users lose data each year

25%

$20

$139$315

$225

$1,578$150

Snow machine - $650

Pink snow jacket and matching boots - $115

Gas for the 8 hours round trip in the car - $65

Snowman accessories - $16

Pink mittens - $18

Renting a child actor to portray your daughter - $300

Renting your old house for the day so you can create a

snowman in July - $200

$650

$200$300

$115

$65

$16$18

The Cost Breakdown:

The Cost Breakdown:

of people were more upset about losing data than losing the gadget

57%