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Advancing Near Field Communication Technology 1 District Hall May 14, 2015

Tap into NFC Meetup - Boston

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Page 1: Tap into NFC Meetup  - Boston

Advancing Near Field Communication Technology1

District HallMay 14, 2015

Page 2: Tap into NFC Meetup  - Boston

AGENDA

Advancing Near Field Communication Technology

2

●Why NFC Should be on Your RadarPaula Hunter, Executive Director, NFC Forum

●NFC Everywhere: Suresh Palliparambil, NXP

●Panel Discussion: How NFC Technology is Evolving

●Lightning Talks

●Networking Cocktail Reception Featuring Tap Into NFC Exhibitor Showcases

Page 3: Tap into NFC Meetup  - Boston

WHY NFC SHOULD BE ON YOUR RADARPaula HunterNFC Forum Executive DirectorTap Into NFC Meetup May 14, 2015

Advancing Near Field Communication Technology

Page 4: Tap into NFC Meetup  - Boston

ABOUT THE NFC FORUM

Advancing Near Field Communication Technology4

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NFC FORUM MISSION

Advancing Near Field Communication Technology5

Develop standards-based NFC specifications Encourage the development of products based on NFC Forum specifications Work to ensure that products claiming NFC capabilities comply with NFC Forum

specifications Educate consumers and enterprises globally about NFC

Specifications & Application Documents

Compliance Branding

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DRIVING NFC FORWARD ON ALL FRONTS

6

Harmonize existing contactless standards Enable new applications and services 22 Specifications published Over 50,000 downloads

Technical Specifications

Advance NFC initiatives Influence new technical specifications Create new business alliances and

opportunities Contribute to the growth of NFC Collaborate with over 160 companies

worldwide

Special Interest Groups (SIGs) Collaborate with industry stakeholders to

determine most pressing needs and promising directions

Ensure that new NFC solutions are future-safe Work across Consumer Electronics, Health

Care, Payment, Retail and Transport business sectors

Membership Establishes strong foundation for NFC implementations

Fosters gold standard of confidence and credibility

24 authorized labs; 7 validated test tools, over 100 certified devices

Plugfests for testing interoperability and compliance

Compliance Program

http://nfc-forum.org/

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Advancing Near Field Communication Technology7

Page 8: Tap into NFC Meetup  - Boston

SPONSOR MEMBERS

Advancing Near Field Communication Technology

PRINCIPAL MEMBERS

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NFC DEVICES OPERATE IN 3 MODES

Card Emulation

9

Tag/Card Reader/Writer

Connect the world of apps with the physical world

Connect devices through physical proximity

Connect to a common infrastructure …3

2

1Peer to Peer

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MARKET SITUATION

Advancing Near Field Communication Technology10

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COMPELLING DATA

Advancing Near Field Communication Technology11

From 2014 to 2015 over 1 billion NFC-enabled devices will be shipped worldwide.

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MOBILE NFC PAYMENT LANDED IN THE U.S.

Advancing Near Field Communication Technology12

• Enables open development of card applications• Support expressed by Visa and MasterCard• HCE-based payment projects all over the world

• Ongoing Infrastructure Investment EMV adoption/Liability Shift enlarges acceptance point deployment

Full scale deployment of Mobile Payment in US

Apple Pay

• 1m users within 72 hours• Rapid growth of issuer coverage• Expansion possible to outside of US

Android Pay

Page 13: Tap into NFC Meetup  - Boston

HOST CARD EMULATION BREAKTHROUGH

Advancing Near Field Communication Technology13

Open

Global, Software basis, and scalable

Flexible security3

2

1

A billion units available in the global market

Opens up use of card emulation to everyone from developers to large entities

Security can be tuned to what the service will require

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Advancing Near Field Communication Technology14

HOW NFC SUPPORTS THE INTERNET OF THINGS

An inexpensive means of providing intelligence

NFC-enabled chips Easy network access

NFC Connection Handover

A means of easy user controlIntuitive tap interface

A way to link physical objects to the online worldNFC tags

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STUDY: CONSUMERS PREFER NFC

Advancing Near Field Communication Technology15

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STUDY CONDUCTED WITH STRATEGY ANALYTICS

Purpose of Study:

Advancing Near Field Communication Technology16

Retailers and brands more

customer-centric

Growth of digital interactivity for

retailers and brands

Gather data about end-user

experiences and perceptions of NFC in retail setting– as it relates to other

technologies

Page 17: Tap into NFC Meetup  - Boston

COMPELLING DATA

Advancing Near Field Communication Technology17

OVER

75%MORE THAN

75%OVER

60%of respondents who used NFC were very satisfied with their experience

of respondents indicated an interest in viewing additional product information including inventory and availability via NFC.

were interested in an NFC-enabled mobile shopping cart in-store experience and using NFC.

Page 18: Tap into NFC Meetup  - Boston

NFC PREFERRED OVER BLUETOOTH AND QR CODES

Advancing Near Field Communication Technology18

Connecting to Wi-Fi, view deals, etc.

Product info, check stock levels

Related product info

Product info - large items

Reorder consumables

0% 10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

43%

49%

50%

56%

61%

25%

24%

23%

23%

20%

14%

13%

10%

7%

17%

15%

17%

14%

19%

Using NFCUsing QR CodeUsing Bluetooth BeaconWeb browser

Page 19: Tap into NFC Meetup  - Boston

FIND OUT MORE: WHITE PAPER

Advancing Near Field Communication Technology19

NFC Technology: How Changing Consumer Preferences Create New Opportunities for Retailers white paper.

Link here:http://nfc-forum.org/retail-study/

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A DAY IN THE LIFE WITH NFC

Advancing Near Field Communication Technology20

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START YOUR DAY WITH NFC

Advancing Near Field Communication Technology21

Tap to board the trainSet music preferences in your carTap to program the oven

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NFC MAKES YOUR DAY MORE PRODUCTIVE

Advancing Near Field Communication Technology22

Re-enter office buildingView a movie’s trailerTap to order lunch

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NFC AFTER WORK

Advancing Near Field Communication Technology23

Tap to change thermostat and turn off music

Play Skylanders with your kidsTap to pay for parking

Page 24: Tap into NFC Meetup  - Boston

TAP INTO NFC MEETUP

Advancing Near Field Communication Technology24

Please join us in thanking our generous sponsors:

Startup Sponsors:

Gold Sponsor

Silver Sponsor

Page 25: Tap into NFC Meetup  - Boston

PHOTO ATTRIBUTION

Advancing Near Field Communication Technology

25

● Slide 21 Tap to program the oven: http://www.androidcentral.com/nfc-enabled-oven-future-coming-lg Set music preferences in your car: http://www.autofieldguide.com/articles/cars-talk---with-the-outside-world Tap to board the train:

http://www.nyu.edu/about/news-publications/publications/connect-information-technology/2012/11/06/connecting-coffee-credit-cards-and-just-about-anything-else.html

● Slide 22 Tap to order lunch: http://www.nfcworld.com/2013/11/20/326957/dutch-restaurant-offers-nfc-ordering/

View a movie’s trailer: http://proxama1.rssing.com/chan-8419691/all_p1.html

Re-enter office building: http://www.rfidjournal.com/articles/view?9899

● Slide 23 Tap to pay for parking: http://www.scribbledigital.com/2011/11/30/what-can-you-do-with-mobile-payments/

Play Skylanders: http://imagenes.es.sftcdn.net/blog/es/2013/03/Skylanders_portal.jpg

Tap to change thermostat: http://www.windsorstar.com/business/technology/Photos+Cool+gadgets+unveiled+Vegas+Consumer/7785622/story.html

Page 26: Tap into NFC Meetup  - Boston

THANK YOU!

Please join us at the NFC Forum:

http://nfc-forum.org/about-us/join-the-forum/

Advancing Near Field Communication Technology26

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Advancing Near Field Communication Technology27

NFC Everywhere – Bringing New, Secure and Convenient User Experiences and Enabling the Internet of Things Suresh Palliparambil, NXP

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April 15, 2023 COMPANY PUBLIC28.

NFC Everywhere

Bringing new secure and convenient user experiences and enabling the IoT with a simple touch of your mobile device

Page 29: Tap into NFC Meetup  - Boston

Technology trends creating opportunity for NXP

Everything connected

Everything smart

Everything secure

80% of the World’s Economic Value will come from Improvements to existing products

Source: Euromonitor; Gartner; ARM Holdings; UBS; Center for Strategic and International Studies; McAfee, NXP analysis, International Telecommunications Union

1B+ additional consumers online, 50B+ connected

devices

80B+ more devices with intelligence by 2017

Economic impact of cyber-attacks nearing

half trillion dollars

Hyper-connectivity has changed our world forever

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A steady growing number of NFC applicationsCreating wide ranging user experiences everywhere

Access

Payment Connected Home

Smart Manu-

facturing

April 15, 2023 COMPANY PUBLIC30.

Smart

Marketing

SmartMobility

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Open loop & Closed loop Payments

Tap-and-pay convenience

Enhanced security

Paperless receipts

Loyalty programs

Electronic coupons

Personalized messages

Support for PCI and EMVCo regulatory requirements

› THINK – mPoS, form factors like wristbands, and multi-applications (Payment & Access)

April 15, 2023 COMPANY PUBLIC31.

NFC-enabled POS terminals use

NXP technology

SECURE PAYMENTFast & Safe transactions

Page 32: Tap into NFC Meetup  - Boston

SECURE ACCESSSmart solutions

• Tap-and-access user convenience

Scalable security solutions, such as: Temporary access for specific people

(e.g. service or emergency staff) Embedded encryption

Enhanced privacy protection

Remote key distribution and management

Multi-applications (e.g. Time& Attendance, Micro-Payment)

Combined Physical and Logical access

April 15, 2023 COMPANY PUBLIC32.

› Proven solution of choice in

high-security access-management

systems worldwide

Page 33: Tap into NFC Meetup  - Boston

Interactive advertising

In-store and out-of-store marketing

Couponing

Loyalty programs

On-product info sharing

Product authentication

SMART MARKETINGDirect consumer engagement

Advantages› Contextual and personalized messages› Connect to cloud intelligence

Page 34: Tap into NFC Meetup  - Boston

Mass transit ticketing

Individual: car sharing, bike sharing, skiing

Highway & city tolls

Easy-tap access to cloud info & services

City intelligence

April 15, 2023 COMPANY PUBLIC34.

SMART MOBILITY & CITYA new level of services

730+ cities wordlwide enabled on MIFARE mobile

ticketing

Page 35: Tap into NFC Meetup  - Boston

NFC – your critical link for the Internet of Things

Consumer Applications

Business Applications

www

Smart or connected NFC tags

NFC readers

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THE CONNECTED HOMERedefining the at-home environment

Tap-and-go experiences

Faster product registration

Quick pairing with Bluetooth and WiFi

Extended user interfaces

Personalized settings

Parental controls

Authentication and access rights

One-step payments

Easy access to online maintenance

Efficient data tracking

Interactive and personalized advertising

Intuitive commissioning

April 15, 2023 COMPANY PUBLIC36.

3

the number of internet-connected devices per person

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INDUSTRIAL IoTNFC enables Industry 4.0

April 15, 2023 COMPANY PUBLIC37.

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More information: www.nxp.com/nfc

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PANEL DISCUSSION

Advancing Near Field Communication Technology39

How NFC Technology is Evolving in Mobile and Content Marketing, Health Care, Big Data Analytics and Internet of Things Security

Moderator: Paula Hunter, NFC Forum

Panelists:

●Dutch Dwight , Medullan

●Nathan Neil, Purple Deck Media

●Kelsey Burhans , Cignify

●Louis Parks, SecureRF

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Advancing Near Field Communication Technology40

How NFC Revolutionizes Analog Sensors and Data Joseph Tassone, Identiv

Page 41: Tap into NFC Meetup  - Boston

How NFC Revolutionizes Analog Sensors & Data Loggers

uTrust SenseJoseph Tassone, Exec VP

May 14, 2015V1.0

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Internet Of Things (IoT)

42

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Vision

43

Affordable, Mobile-ready, Trusted NFC Based IoT Sensor Solutions

for Environmental Data Capture and Cloud-based

Analytics and Provisioning

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The Approach

44

Mobile App

Sensor

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uTrust Sensor Products

9

Temperature Tracker

Humidity Tracker

O2 Tracker

Multi-SensorsTracker

3-Axis Accelerometer

NFC Inlay-based

Sensor+

PressureTracker

Thru 2016

Page 46: Tap into NFC Meetup  - Boston

Sensor Applications

11

Temperature monitoring to existing RFID markets including:– Supply chain (ex: cold chain monitoring)– Pharmaceuticals – Healthcare (ex: medical supplies)– Government applications

Record Temperature over a period of time or read instantaneous measurements.

Label form factor to be conveniently affixed to goods or people for temperature control applications.

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uTrust Sense Temperature Tracker Solution

10

Central repository for data collection (DB)

Comprehensive Analytics

Audits and reports

Tag calibration and activation/setup

Tag activation & setup

Online/Offline

Local analytics

For Android

Mobile Application

TemperatureTracker

Cloud

Temperature measurements at configurable interval (datalogging)

RFID enabled device / battery assisted / disposable

SDK available (for PC/Android OS)

Page 48: Tap into NFC Meetup  - Boston

QUESTIONS???

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Advancing Near Field Communication Technology49

NFC Embedded MiddlewareDavid Shalaby, TapTrack

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NFC Solution [email protected]

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About TapTrack - Our Technology

● Tag provisioning● Tag reading/writing● Tag authentication

NFC Hardware NFC Cloud Platform

Data layer Back end

Permissions/Access Control

● ● ●

NFC Platform as a Service

Page 52: Tap into NFC Meetup  - Boston

Smart NFC Readers

Smooth, Fast and Frictionless is the central feature of NFC

→ Smart readers often required to achieve this

UID-based systems don’t fully leverage the power of NFC

→ Completely dependent on strong connectivity→ See http://tapintonfc.org/2015/04/nfc-is-more-than-just-a-wireless-barcode/

The entire tag interaction should take no more than a ½ sec:

→ Reading,writing and updating tag→ For secure tags, authentication→ Example: Cashless payments, transit fares, access control.

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NFC Middleware in the Reader

Generic NFC reader implementation using PC:

USBHosting system

Command

Logic

Tag Response

Generic Reader

Command

Logic

Tag Response

Command

Logic

Tag Response

.

.

.

Page 54: Tap into NFC Meetup  - Boston

Generic NFC reader implementation using PC:

USBHosting system

Generic NFC Reader

Hosting PC software must handle:● Tag detection and enumeration ● Basic level NFC commands● NDEF/Data parsing● Authentication● Encryption/decryption

For USB readers, the connection is fast enough such that there is minimal latency, but the host software must be very NFC intensive

NFC Middleware in the Reader

Page 55: Tap into NFC Meetup  - Boston

More modern NFC reader implementation using mobile/tablet

Hosting system

Command

Logic

Tag Response

3.5mm audio jack

Command

Logic

Tag Response

Command

Logic

Tag Response

.

.

.

latency

latency

latency

latency

latency

latency

This latency can often cause the tag to timeout or create a cumbersome UX

NFC Middleware in the Reader

Page 56: Tap into NFC Meetup  - Boston

More modern NFC reader implementation using mobile/tablet

Hosting system

3.5mm audio jack

Tablet app also must handle:● Tag detection and enumeration ● Basic level NFC commands● NDEF/Data parsing● Authentication● Encryption/decryption

App must be very NFC intensiveLatency between the app and the reader can slow down scanning

Headphone jack readers power down frequently to conserve battery. This is the main cause of latency.

NFC Middleware in the Reader

Page 57: Tap into NFC Meetup  - Boston

More modern NFC reader implementation using Bluetooth tablet

Hosting system

Low Energy Bluetooth®

Tag Response

Tag Response

Tag Response

Command

Logic

Command

Logic

Command

Logic...

callback

callback

With Bluetooth, the callback functions required to communicate introduce a level of app complexity, a.k.a ‘callback hell’

callback

NFC Middleware in the Reader

Page 58: Tap into NFC Meetup  - Boston

Smart NFC reader implementation using Bluetooth tablet

Hosting system

Low Energy Bluetooth®

Command

Logic

Embedded NFC Middleware

Tag Response

Tag Response

Logic Tag Response

LogicResponse

Command

Command

Command

NFC Middleware in the Reader

Page 59: Tap into NFC Meetup  - Boston

Smart NFC reader implementation using Bluetooth tablet

Hosting system

Low Energy Bluetooth®

Command

Logic

Embedded NFC Middleware

Tag Response

Tag Response

Logic Tag Response

LogicResponse

Command

Command

Command

The reader’s embedded firmware does all the low level NFC command/responses in < 100ms, relieving the developer of this pain

NFC Middleware in the Reader

Page 60: Tap into NFC Meetup  - Boston

Smart NFC reader implementation using Bluetooth tablet

Hosting system

Low Energy Bluetooth®

Command

Logic

Embedded NFC Middleware

Tag Response

Tag Response

Logic Tag Response

LogicResponse

Command

Command

Command

App has to handle only is this simple operation

NFC Middleware in the Reader

Page 61: Tap into NFC Meetup  - Boston

Check out TappyBLE reader demo at the TapTrack exhibit table

Sample app available on the Play Store

TappyBLE free demo app

Full SDK and source code available for free download at www.taptrack.com

NFC Middleware in the Reader

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Advancing Near Field Communication Technology63

NFC Impact-- Improving Content Delivery, Customer Experiences and Brand EngagementNathan Neil, Purple Deck Media

Page 64: Tap into NFC Meetup  - Boston

Improving Content Delivery, Customer Experiences, and Brand Engagement

With NFC

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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Previous Methods for Content Delivery

• Direct Mailing• Stand Alone Website/Mobile Site• QR Codes• Search Engines

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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Why NFC?

• Make older delivery systems interactive• Websites and Mobile Sites• Direct Mailing Campaigns

• Make the WORLD interactive• Fast, rapid access to information• Eliminate the need to search• Powerful metrics to see effectiveness

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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How does NFC make Content Delivery Work?

• We rely on our smart phones• Our society has a hunger for instant information• Tied to a dynamic system with reporting, NFC becomes

more powerful• A world with all products using NFC makes access to

information instant and accurate

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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Brand awareness and Customer Experience

• All the information a customer needs is a tap away

• Customer service streamlined• Keep customer within your brand by making

information available

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

Page 69: Tap into NFC Meetup  - Boston

Washing Machine Breaks

• Let’s say your washing machine breaks• The manufacturer used NFC with our system• You tap the NFC tag on the device

• Submit Service Request• Buy Parts• Check Warranty

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

Page 70: Tap into NFC Meetup  - Boston

So Many Vertices of Use

• Tourism• Government• Retail• Public Safety• Healthcare• Manufacturing

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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Let’s Move Forward, Educate, and Expand

• Work together to create a smarter world• Educate others on the benefits of NFC• Collaborate on Strategies of Content to Deliver• Put an NFC tag on everything!

Copyright © 2015 Purple Deck Media, Inc. All Rights Reserved

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Advancing Near Field Communication Technology72

Creating Offline and Online Applications on Mobile with NFCWilliam Hoang, Couchbase

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Couchbase Mobile No Bars, No Problem: Creating Offline and Online Applications on Mobile with NFC

73

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About Me

William HoangMobile Developer Advocate @sweetiewill

74

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What is NoSQL?

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Current State

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Trends

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SQL

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79

NoSQL

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What is NFC & the business problem?

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Today’s Mobile Apps

81

Try again later.

No Internet

please wait…

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How does this affect what people think about your app?

82

Doesn’t work a lot of the time and when it does it’s slow.

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How does this affect application uninstall rates?

83

0%

20%

40%

60%

80%

100%

FreezingCrashingSlow Responsiveness

Un

inst

all

Ra

te

Source: uSamp

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Data Location is the Problem

84

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Local Data + Sync is the Solution

85

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What does this mean for your apps?

86

Always work both online & offline

Always be blazing fast

Built with orders of magnitude less code

Users will absolutely love your apps

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What is the NFC problem?

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P2P & Offline-First Solution

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P2P & Offline-First

93

Sports San Francisco

Nature

Admin

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What is Couchbase Mobile?

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Couchbase Lite Sync Gateway

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Couchbase Lite

NoSQL mobile database.

Runs in-process.

Small footprint.

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Document-Oriented Database

o Key-value collections, with versioningo Schema-lesso Code fast. Run fast

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{ "session": { "Id": "session-1011", "Location": [{"current”:"Brooklyn"},{"previous”:"Montreal"] "SpeakerIds": [ "speaker-sweetiewill" ] "Time": "2015-05-14T19:00:00", "Title": "NoSQL & Offline Mobile Apps", "Track": "Mobile" }, "type": "session"}

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o Build indexes in your native languageo Results are persisted for fast queryingo Just set breakpoints to debug!

MapReduce Indexes

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o Listen/Observe for changes.o Databases, queries, replications—even documents.o Cuts down done on a ton of cruft code.

Change Notifications

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Sync

o Full multi-master replication.o Continuous or ad-hoc in either direction.o Change notifications & conflict detection.

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Cocoapods

Maven Central

Nuget

Github

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o Authenticationo Authorizationo Data orchestration

Sync Gateway

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Demo

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Thank You

William HoangMobile Developer Advocate @sweetiewill

107

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TAP INTO NFC MEETUP

Advancing Near Field Communication Technology108

Thanks for joining us tonight. Let’s continue the conversation:

@nfcforum

Boston NFC Innovators Meetup group

When tweeting about tonight’s event use: #TapBOS