Taking the Library Out to Patrons

Power to the user.TM

Taking the Library Out to Patrons

Power to the user.TM

equals

Value to the library

Understanding Your Users

https://www.google.com/analytics/reporting/?reset=1&id=15620686



Gale-Cengage Browse SurveyHow frequently do you use this website?

July 31, 2009 - September 08, 2009Live as of 9.8.09

(N: 310)

First time27%

Several times a month22%Several times a week

19%

Daily11%

About once a month9%

About once every 3 months7%

Every 6 months or less5%


Gale-Cengage Browse SurveyHow did you find out about this website?


(N: 310)

Librarian38%

School or library website32%

Teacher13%

Used in the past9%

Other, please specify6%

Web search engine2%


Gale-Cengage Browse SurveyWhich best describes your role on this website today?


(N: 310)

28%

24%

17%

8%

7%

6%

6%

2%

2%

0% 5% 10% 15% 20% 25% 30%

Librarian

College Student

High School Student

Teacher

Professor

Other Professional

Other, please specify

Elementary School Student

Middle School Student


Gale-Cengage Browse SurveyWhich best describes the purpose of your research today?


(N: 310)

School assignment48%

Professional project25%

Personal interest11%


Just browsing7%


Gale-Cengage Browse SurveyDo you trust the content on this website more than the content you find through web search engines?


(N: 310)

Yes79%

Haven't thought about it15%

No6%


Gale-Cengage Browse SurveyWhich search engine do you primarily use to do online research?


(N: 310)

Google.com83%


Yahoo.com5%

Ask.com3%


Gale-Cengage Browse SurveyDid you find what you were looking for?


(N: 310)

Yes68%

Don't know yet17%

No15%


Did not have any difficulty navigating the site

68%

Could not navigate back to previous information

8%

Too many links or navigational choices

5%

Links did not take me where I expected

5%


Would often feel lost, not know where I was

4%

Links/labels are difficult to understand

3%

Had technical difficulties (e.g. broken links, error messages)

2%


Gale-Cengage Browse SurveyWhat is your gender?


(N: 310)

Female72%

Male24%

Prefer not to respond4%


Gale-Cengage Browse SurveyWhat is your age?


(N: 310)

51+34%

36-5025%

under 1816%

26-3512%

19-259%

Prefer not to respond4%

Dedicated Website for Customer Usage Reports

Access to usage reports is separate from InfoTrac admin account.

Portal can be configured at every level: Consortium Institution Location.

Improved timeliness: Real-time connection to

Gale usage database; Reports available by the 2nd

or 3rd of each month.

New Usage Reporting System

Updated User Interface

View Reports Online or Download to Excel

Graphical Reporting Capability

Redesigning Websites

UnleashYour Databases

with Widgets

Locations that haveadded a search box or anicon to their site, see anaverage increase of 100%in usage!

access.gale.com/widgets

Adding Widgets to Your Website

Some Examples of Posters and Bookmarks

Gimme, Gimme, Gimme…

Take Advantage of all the Free Stuff

Gale provides posters, calendars, stickers, press release templates, lesson plans and a whole lot more. Place your order or print on demand today.

Can You Hear Me Now?

Take Advantage of Cool Tools

Gale’s implementation of ReadSpeaker technology allows users to listen to and/or download any text article in the database.

Our Commitment to You

Full Gale resources directed at ensuring your success: Full marketing support to promote the products and services that matter. Technical support & analysis to help increase usage. Your feedback sought and incorporated into Gale’s strategic planning

processes.

We appreciate your time, and thank youthank you for all of your

business.

More Power to You.

Technology

Taking the Library Out to Patrons