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A Brief overview of Synthesio's Social Media Listening Platform and other services.
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Social Media Monitoring & Engagement
An Overview Richard Skardon
Synthesio présentation | Septembre 2009 | 2Synthesio Overview 2
Synthesio at a Glance
Global Team of Web Monitoring & Analysis Specialists
• Network of 70 employees strategically located worldwide• Premium customer service • Human analysis in over 30 languages
International Expertise, in Numerous Industries
• 100 clients spanning the globe• 80% of our projects are deployed in over 3 countries• Retail, Pharmaceutical, Hospitality & Tourism, Telecom, CPG, Video Gaming,
Automotive, Luxury
Custom Services
• Custom Sourcing – Social & Mainstream• Custom Set Up - Including queries and dashboards with client-specific KPIs• Custom Analysis Reporting - available on demand
Complete Web Listening, Analysis and Engagement • Advanced Interactive Dashboards • Monitoring and Engagement in Social & Mainstream Media• Integration into any CRM – Salesforce, Oracle, etc.• Millions of sources monitored daily
Synthesio présentation | Septembre 2009 | 3Synthesio Overview 3
Our Clients
Synthesio présentation | Septembre 2009 | 4Synthesio Overview 4
Global Brands, Truly International Projects
28 countries
11 countries
20 countries
40 countries
11 countries
15 countries
9 countries 40 countries
Synthesio présentation | Septembre 2009 | 5Synthesio Overview 5
How Synthesio Provides ‘Grown-Up’ Listening Services
Synthesio présentation | Septembre 2009 | 6Synthesio Overview 6
Advanced Global Monitoring Dashboards
• Numerous in-depth data filters with drill-down and exporting capabilities
• Dynamic Influencer Ranking system – compile lists of top websites, individuals and communities worldwide
• Industry-Leading Sentiment Analysis – human or automated
• 30 Key Performance Indicators and Visuals
• See a live demo here…
“A visually stunning and interactive dashboard… fully customized to your specifications.”
Fresh Networks
Synthesio présentation | Septembre 2009 | 7Synthesio Overview 7
The Social Reputation Score (SRS)
• Identify and rank your brand’s strengths & weaknesses at a glance
• Keep a close eye on the competition by tracking the progress of your brand as compared to leading competitors
• One simple and intuitive scorecard and scoring system to easily and accurately show the reputation-health of your brand and the industry
• Compare and track the impact of multiple advertising campaigns
Synthesio présentation | Septembre 2009 | 8Synthesio Overview 8
Reporting
Audit
Alerts
Monthly / Quarterly Reports
Crisis Reports
Insight Reports
Campaign Analysis
Our Analysts are experts in determining what is important to be aware of and extracting the most relevant data points for you, producing clear reports.
Synthesio présentation | Septembre 2009 | 9Synthesio Overview 9
Unity, Social Media Engagement
• Monitor and Influence-Rank global conversations, in any language
• Collaborate with internal teams to provide the best answers to your consumers and manage workflows with our advanced tools
• Engage with consumers across all channels, social & mainstream - including Facebook, Twitter, Blogs and Forums
• All within ONE Platform
Engage with consumers in real-time, wherever they live online
Synthesio présentation | Septembre 2009 | 10Synthesio Overview 10
Forrester Wave™ European Leaders
“Synthesio is the smallest and youngest vendor of the list but has one of the largerfootprints with enterprises in Europe.”
“Based in Paris, Synthesio takes an internationally focusedapproach that combines multilingual human analysis on top of its technologies”
“Although there is a large pack of vendors in the middle, each earned its spot for a different reason; Synthesio dueto its international strengths”
Source: Forrester Wave – Enterprise Listening Platforms Q2 2012
Synthesio are the only European Listening tool to feature in Forrester’s recent Enterprise Listening Platforms Wave report.
Synthesio présentation | Septembre 2009 | 11Synthesio Overview 11
Recognized by the Experts
“Best at Monitoring FacebookBest User Experience and Influencer Identification”Fresh Networks Award
Learn More
Two-Time Winners of the Forrester Groundswell Awardfor Best International B2C Listening, for the work with Orange Telecom & Accor HotelsForrester Awards
Learn More
“Synthesio ranked top 5 of 40 leading monitoring providers, and #1 in data quality.” Social Media Monitoring Buyer’s Guide, by Web Liquid
Learn More
London78 York Street, London W1H 1DP4+44 (0) 20 7788 [email protected]
New York130 7th Avenue, Suite 242New York, NY 10011+1 (347) [email protected]
Paris8 rue LemercierParis 75017+33 (0) 1 55 26 43 [email protected]
Thank you!
Richard Skardon50 Featherstone Street, London EC1Y 8RT+44 (0) 20 75660 406 [email protected]
