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Jason Craw GLOBALINX Senior Product Developer & Manager GLOBALINX MOBI

SVP Institute 02/15

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Jason Craw GLOBALINX Senior Product Developer & Manager

GLOBALINX MOBI

Agenda

• What is Mobi?

• Why wireless?

• Plans

• Devices

• Value added services

• Selling points

• Support/Questions

What is Mobi?

• MVNO (Mobile Virtual Network Operator)

• Prepaid cellular

• Nationwide footprint with 3G and 4G coverage

• Simple, easy to understand pricing

• No contracts

Why wireless?

• Landlines are becoming less common

• Homeowners are “cutting the cord”

Why wireless?

• Industry valued at $196 billion

• Growth opportunity

Why wireless?

Postpaid • Carrier pays ~ $250

phone subsidy

• 2-year agreement to re-

coup money

• Early termination fee

• Popular phones

• New phone every 2 years

• Higher monthly service fees

Mobi • No phone subsidy

• Customer pays for phone up

front, BYOD or via PayPal

• No contract

• No early termination fee

• Popular phones

• New phone when you want

• Lower monthly service fees

Plans

• Competitively priced plans

• Simple, easy to understand pricing

• Flexible options based upon customers needs

• Mi-Fi and wireless cards

Unlimited Talk

• $34.95* per month ($44.95 for Verizon)

• Not available with AT&T

• Unlimited voice calling in the US

• Unlimited portal access

• Targeted at people who don’t text or use data services, emergency phones, seniors, or people who just like to communicate the old-fashioned way!

*Plus taxes and surcharges

Unlimited Talk and Text

• $44.95* per month

• Only available on AT&T

• Unlimited calling and texting in the US

• Unlimited portal access

• Simple, easy to use phones

• Targeted at people who use a lot of voice or text messages on a monthly basis. No data access on this plan.

*Plus taxes and surcharges

Unlimited Talk & Text + 2.5 GB

• $44.95* per month ($54.95 for Verizon)

• Available with Sprint, T-Mobile and Verizon

• Unlimited calling and texting in the US

• Unlimited portal access

• Simple, easy to use phones

• Targeted at lighter data usage

• Very competitive, with recent aggressive plans from carriers

*Plus taxes and surcharges

Unlimited Talk, Text + 5 GB

• $59.95* per month ($69.95 for Verizon)

• Available with Sprint, AT&T, T-Mobile and Verizon

• All the voice minutes, text messages and 5 GB worth of data

• 3G and 4G coverage (where available)

• Simple, easy to use phones

• Targeted to the person who is always on the go and in touch via email, apps, text, etc.

*Plus taxes and surcharges

NEW! Share Plans

• Plans include unlimited voice minutes and SMS

• Customer selects how much data they want for their account

• Available with GSM-T and CDMA-S

• Primary plan carries data for the account

• Up to 5 lines per account

• Each line billed separately

• Today, requires 2 separate orders

NEW! Share Plans

• First plan determines available data - 5 GB for $75

- 10 GB for $115

- 20 GB for $215

• Price includes first line of service

• Additional lines billed at $15 per line

NEW! Share Plans

# of Lines 5 GB 10 GB 20 GB

2 $90 $130 $230

3 $105 $145 $245

4 $120 $160 $260

5 $135 $175 $275

Devices

• Always changing

• Wide range

- Basic feature phone Samsung M400 for $49.95

- Mid range Sony Xperia (multiple models)

- High end iPhone to Samsung Galaxy

- BYOD

iPhones

• Available for new purchase on GSM-A and

GSM-T networks

• Working on iPhones for Sprint

• Not available with Verizon

BYOD

Bring Your Own Device

• Available on all networks

• Each carrier has their own rules

BYOD

AT&T or T-Mobile

• Any unlocked GSM device

• Purchase a SIM card on the appropriate network for the device

• No charge for the SIM cards

• Requires an unlocked GSM phone

BYOD

Verizon

• No iPhones

• Must be a Verizon phone that is not currently

active with Verizon

• For Device, select “Already Have An Approved

Device?”

BYOD

Sprint (New rules starting February 2015)

• Device not reported as lost or stolen

• Associated Sprint account is in good standing

• Any associated Service Agreement, Installment Billing Agreement, or Lease Agreement (including payment of any end-of-lease purchase option amount) has been fulfilled

Value Added Services

Device Financing (optional)

• PayPal Credit (BillMeLater)

• Special financing options (e.g., 6 months no interest)

• Pay on your terms

• No annual fee

• Used all over the web

Value Added Services

GLOBALINX Premium Home Phone

Service for $9.95 per month

• After activation of Mobi service, customers will

receive a promo code via email

• Enter it during GLOBALINX signup process to

receive discount

Value Added Services

Device Protection • Mobi has partnered with GoCare

• Well known device protection provider

• “A” rating with BBB

• Covers both new and used devices

• Water damage, drops, unlimited claims

• $8.95 per month or $69 per year; $50 deductible

Device Protection

Value Added Services

Mobi Wallet Account • Available on all networks

• Works like a calling card

• Enables functionality not included in calling plan: - SMS ($0.05 per message) - MMS ($0.05 per message) - Data ($0.05 per MB) - International calling (rate varies by country)

Selling Points

Mobi vs. Verizon

• Mobi Unlimited Talk, Text + 5GB: $59.95/month

• Verizon More Everything 5 GB: $120/month

• Savings = $60.05 per month

- Annual Savings = $720.60

- 2-year Savings = $1441.20

Selling Points

Mobi vs. AT&T • Mobi Unlimited Talk, Text + 5GB: $59.95/month

• AT&T Mobile Share Value Plan, 4GB: $110/month

• Savings = $50.05 per month - Annual Savings = $600.60

- 2-year Savings = $1201.20

Selling Points

• Postpaid carrier phone subsidy of $200 to $300

• 2-year savings

- Verizon: $1441.20 ($60.05 per month)

- AT&T: $1201.20 ($50.05 per month)

• Breakeven point is 6 months or less

Selling Points

• No contracts

• Upgrade your phone whenever you want

• ~ $50 to $60 savings per month

• Unlimited plans

• Carrier selection

• National footprints

• Home phone add-on for $9.95 per month

Questions to Ask

• What cellular carrier are you with?

• Are you happy with your service?

• How much do you pay per month?

• When is your contract up?

Questions to Ask

• Do you plan on changing carriers? (If yes, what carrier are you going to?)

• If you could choose which network you wanted,

not have a contract and save on your monthly

service, is that something you would be

interested in?

Open Items and Updates

AT&T MMS and Group Text on iPhones

• MMS cannot be sent or received to other non-iPhones

• Working with Apple to become “Approved Authorized Dealer”

• Will enable more access into devices to change currently locked settings

Open Items and Updates

Short code blocking with T-Mobile

• Escalated to carrier

• They’re researching why this is randomly happening

Open Items and Updates

Activation error messaging

• Working with each carrier to get every possible error code

• Making a customer friendly description so the customer knows why activation fails (invalid device, wrong IMEI or ESN)

Open Items and Updates

Verizon 4G

• Not currently available

• Restricts BYOD options

Support/Questions

[email protected]

• 800-340-MOBI (6624)

• Facebook.com/globalinxmobi

• Twitter.com/globalinxmobi

Jason Craw GLOBALINX Senior Product Developer & Manager

GLOBALINX MOBI